Schema Markup adds whitespace
-
We have this white space below our logo when our local schema markup is added: http://d.pr/i/73EmV0
Can the markup be hidden to remove the space and still be indexed by google?
Kevin
-
<scripttype="application ld+json"="">{"@context":"http://schema.org","@type":"LocalBusiness","name":"Heritage Custom Signs & Displays","image":"https://i.imgur.com/NIcoDG6.jpg","@id":"https://www.heritagecustomsigns.com/","url":"https://www.heritagecustomsigns.com","telephone":"1-704-655-1465","address":{"@type":"PostalAddress","streetAddress":"2731 Interstate Street","addressLocality":"Charlotte","addressRegion":"NC","postalCode":"28208","addressCountry":"US"},"geo":{"@type":"GeoCoordinates","latitude":35.23783,"longitude":-80.909208},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday"],"opens":"07:00","closes":"19:00"},{"@type":"OpeningHoursSpecification","dayOfWeek":"Friday","opens":"07:00","closes":"17:00"}],"sameAs":["https://www.facebook.com/heritage.printing/","https://twitter.com/heritagedc/","https://www.youtube.com/channel/UCM4Wi6H6Ks9BoEKahhEb8hw"]}</scripttype="application>
Always use Google's easy tool to check if it's correct :
https://search.google.com/structured-data/testing-tool/u/0/
Droplr https://d.pr/n/kcCofm of code you need to add your logo & price range but you need to swap that out with a copy of the image uploaded to your server you can see where I added a Droplr URL just create a JPEG or PNG of your logo please replace with URL from your server the logo is here too https://i.imgur.com/NIcoDG6.jpg
I added the all your information above, your hours, social media URLs, longitude latitude for geo-coordinates, everything but the pricing which is explained below. you can add by simply putting this in "priceRange": "$$",
GeoCoordinates","latitude":35.23783,"longitude":-80.909208}
time convert Your hours 7:00 am = 7:00 7:00 PM = 19:00 & 5:00 PM = 17:00
time: http://projets.pavie.info/yohours/?oh=Mo-Th 07:00-19:00; Fr 07:00-17:00; Jan 16 off
** why you need to add image and price range **
- https://www.seroundtable.com/google-localbusiness-schema-image-pricerange-23031.html
- https://developers.google.com/search/docs/data-types/local-businesses
- https://yoast.com/local-business-listings/ best example if you ask me.
- https://www.rankya.com/structured-data/examples-for-google-local-business/
Hope this help's
the example below would not move very easily so that's going to be below my signature.
I hope this helps,
Tom
Pricing
to add price range ad price and/or the number of $ from 1 to 3 very pricey $$$ the number of dollar signs indicates your price vs. the competition "priceRange": "$$", Like below.
-
Thanks Tom, yes this does help. Here's the code:
| itemscope itemtype="http://schema.org/LocalBusiness"> |
| | itemprop="name">Heritage Custom Signs & Displays |
| | itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> |
| | itemprop="streetAddress">2731 Interstate Street |
| | itemprop="addressLocality">Charlotte, |
| | itemprop="addressRegion">NC |
| | itemprop="postalCode">28208 |
| | |
| | Phone: itemprop="telephone">704-655-1465 | -
Hey Kevin,
Can you show me code your using for local schema?
if you are using Microdata it is most likely something modifying the code and making the white space.
One thing you can do is switch to JSON-LD it is faster and much easier to deploy. You can also use this tool to re-create your schema and check it with Google Webmaster tools in either format.
https://technicalseo.com/seo-tools/schema-markup-generator/ It even validates with Google.
I hope this helps,
Tom
PS Droper rocks I wish everyone used it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Add Content to Page or Create New Page?
We are doing some local SEO for our business which is in 10 cities. We have built a city page with unique content for each city and linked to a unique contact page with contact information unique for each city. The content on our existing page is fairly thin. 2/3 of it is the same amongst all pages as our services are the exact same from city to city so the description ad menu of our services. Then 1/3 of the content is unique to the city which is a stock photo and 1-2 paragraphs of text containing about 175 words. We have another chunk of content for each city which is probably 2-3 paragraphs but each paragraph will be short so probably in total 200 words in 1-3 paragraphs. The subject of the content is related to one of the most popular search queries that are location specific. For example, if we were a company that provided say, environmental remodeling services in city X, this second chunk of content might be about required building permits when doing remodeling in City X and how to get them, how much they cost. If the original content on the pre-existing landing page is already pretty thin, is the SEO effect going to most likely be better to add the content to the existing page or, even though it's less than 200 words, add the content to a separate page and cross link between the main city page and the city contact page.
Local Website Optimization | | SEO18051 -
JSON Schema Script Closing Tags
Hello I can't get the following script to work. There seems to be something with the closing tags I've tried various combinations, however, no luck.
Local Website Optimization | | Marge_Blizzard0 -
Areaserved json-ld schema markup for a local business that targets national tourism
If there is a local business that thrives on ranking nationally for people searching for their services in that location, do you target the business's actual service areas or target nationally? For instance, a hotel in Denver, Colorado. Would the areaserved markup be: "areaServed":[{"@type":"State","name":"Colorado"},{"@type":"City","name":"Denver"}] Or "areaserved":"USA" The "geographic area where a service or offered item is provided" would be denver, colorado. But we would be looking to target all people nationally looking to travel to denver, colorado. Or would it be best to target it all, like: "areaServed":[{"@type":"State","name":"Colorado"},{"@type":"City","name":"Denver"},"USA"]
Local Website Optimization | | SEOdub0 -
What is the SEO effect of schema subtype deprecation? Do I really have to update the subtype if there isn't a suitable alternative?
Could someone please elaborate on the SEO effect of schema subtype deprecation? Does it even matter? The Local business properties section of developers.google.com says to: Define each local business location as a LocalBusiness type. Use the most specific LocalBusiness sub-type possible; for example, Restaurant, DaySpa, HealthClub, and so on. Unfortunately, the ProfessionalService page of schema.org states that ProfessionalService has been deprecated and many of my clients don't fit anywhere else (or if they do it's not a LocalBusiness subtype). I find it inconvenient to have to modify my different clients' JSON-LD from LocalBusiness to ProfessionalService back to LocalBusiness. I'm not saying this happens every day but how does one keep up with it all? I'm really trying to take advantage of the numerous types, attributes, etc., in structured data but I feel the more I implement, the harder it will be to update later (true of many things, of course). I do feel this is important and that a better workflow could be the answer. If you have something that works for you, please let us know. If you think it's not important tell us why not? (Why Google is wrong) I understand there is always a better use of our time, but I'd like to limit the discussion to solving this Google/Schema.org deprecation issue specifically.
Local Website Optimization | | bulletproofsearch0 -
Schema markup for a local directory listing and Web Site name
Howdy there! Two schema related questions here Schema markup for local directory We have a page that lists multiple location information on a single page as a directory type listing. Each listing has a link to another page that contains more in depth information about that location. We have seen markups using Schema Local Business markup for each location listed on the directory page. Examples: http://www.yellowpages.com/metairie-la/gold-buyers http://yellowpages.superpages.com/listings.jsp?CS=L&MCBP=true&C=plumber%2C+dallas+tx Both of these validate using the Google testing tool, but what is strange is that the yellowpages.com example puts the URL to the profile page for a given location as the "name" in the schema for the local business, superpages.com uses the actual name of the location. Other sites such as Yelp etc have no markup for a location at all on a directory type page. We want to stay with schema and leaning towards the superpages option. Any opinions on the best route to go with this? Schema markup for logo and social profiles vs website name. If you read the article for schema markup for your logo and social profiles, it recommends/shows using the @type of Organization in the schema markup https://developers.google.com/structured-data/customize/social-profiles If you then click down the left column on that page to "Show your name in search results" it recommends/shows using the @type of WebSite in the schema markup. https://developers.google.com/structured-data/site-name We want to have the markup for the logo, social profiles and website name. Do we just need to repeat the schema for the @website name in addition to what we have for @organization (two sets of markup?). Our concern is that in both we are referencing the same home page and in one case on the page we are saying we are an organization and in another a website. Does this matter? Will Google be ok with the logo and social profile markup if we use the @website designation? Thanks!
Local Website Optimization | | HeaHea0 -
Will NAP Schema Impact non local searches
Hi, Just got a business address and a toll free number for my website. I have read that adding the NAP details schema to the site gives that additional weight of trust to Google and also helps local search. Now my website is NOT local. However, if I add my LA address details on my website using the Local Business schema.org, it might give Google the impression that I am based out of CA. Fair enough, but my question is, will it impact negatively for SERPs from other states. For example I might want to rank for KW "Autism Alternative Treatment". Obviously now that I have added my NAP, if someone keys in Autism Alternative Treatment LA or Autism Alternative Treatment CA, google should give my site preference. But if someone searched Autism Alternative Treatment Arizona, will google exclude/downgrade me (even though there may not be a local site for Arizona) from the search results under the pretext that I am not Arizona based? Your suggestion would be very helpful.
Local Website Optimization | | DealWithAutism0 -
Does Schema Replace Conventional NAP in local SEO?
Hello Everyone, My question is in regards to Schema and whether the it replaces the need for the conventional structured data NAP configuration. Because you have the ability to specifically call out variables (such as Name, URL, Address, Phone number ect.) is it still necessary to keep the NAP form-factor that has historically been required for local SEO? Logically it makes sense that schema would allow someone to reverse this order and still achieve the same result, however I have yet to find any conclusive evidence of this being the case. Thanks, and I look forward to what the community has to say on this matter.
Local Website Optimization | | toddmumford0 -
What's the best way to add phrase keywords to the URL?
Hi, Our keywords are all our service + a list of towns (for example, "carpet cleaning St. Louis"). The issue I'm having is that one particular site could be targeting "carpet cleaning St. Louis", "carpet cleaning Manchester", "carpet cleaning Ballwin", "carpet cleaning Kirkwood", etc. etc. etc... up to maybe 15 different towns. Is there a way to effectively add these keywords into the URL without making it look spammy? I'm having the same issue with adding the exact keywords to the page title, img alt tag, etc. Thanks for any advice/input!
Local Website Optimization | | nataliefwc0