Do Bit.ly links have SEO Value?
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In looking at one of our competitors in Moz today, I noticed in their linking domains report showed a bit.ly link with a DA of 97. According to Moz this is a follow link as well. Should I be using bit.ly links to take advantage of their high domain? I was under the impression that bit.ly links were not considered backlinks.
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We use this Bit.ly to shorten the URL for our SEO blog posts which we write.
We try to write an organic SEO blog post once a week, then we post the link to our SEO blog posts on Facebook.
We think Bit.ly is a brilliant tool, its a handy tool that is free to use we think?so we recommend using it. We use it for our company, which offers Cardiff SEO Services and we would recommend using Bit.ly
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Thanks for your response, John. That's good to know. I wonder why Moz lists bit.ly as the domain with a DA of 97 when it's just a redirect from another site. Shouldn't it list the actual url? (BTW, in the case I'm referring to, the shortened link was actually an article from our competitor's own website, so definitely not a backlink.)
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Hey Steven! They don't unfortunately. Here's an old thread that gives more detail as to why: https://moz.com/community/q/bit-ly-links-seo-benefit
I hope that helps!
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