Crawler errors or Page Load Time? What affect more to SEO
-
Hello,
I have a page with a forum and at this moment the moz report says that have 15.1k of issues like url too long, meta noindex, title too long etc.
But this page have a load time realy sloooow with 11 seconds.
I know i need fix all that errors (i'm working on this) but...
What is more important for SEO? The page load or that type of error like duplicate titles etc.
Thank you!
-
In exact agreement over the order here
-
Great question Daniel!
Without all the information (which errors you were given) this may be a difficult question to answer.
Because Google doesn't openly share which ranking factors have the most impact or "weight" the answer to this question is up for debate depending on the SEO. That being said, in my personal experience the most impactful differences on both rankings and more importantly user experience is performance & On-Page optimizations.
Here is how you might prioritize your SEO improvements:
- Fix any crawling errors first (meta no-index, blocked by robots.txt, etc..)
- Improve the page speed load time
- Fix On-Page SEO Issues (Title Tags, Meta Descriptions, etc...)
- Everything else
My reason for putting it in this order is simply because you want to first make sure search engines can even crawl and index your site. If they can't everything else will be mute.
Next you want to improve speed because if the page truly loads 10+ seconds, then most people will become extremely frustrated and leave. Improving this user experience will not only be better for Google but most importantly your users. Which is the whole reason we have a website after all.
Third I chose On-Page SEO because when you improve your on-page, Google will then be able to clearly see what your page is about and be able to rank it more efficiently. I would suggest focusing on those things in that order first and foremost as it will make the biggest improvements for BOTH your users and rankings.
I hope that helps!
Best,
Alex Ratynski -
If a page is Meta no-indexed it is extremely, extremely unlikely that Google would list the page within their search results. If a page takes 11 seconds to load, it is extremely, extremely unlikely that Google would list the page within their search results
I'd approach it like this:
- Fix high priority tech issues first, such as the page being no-indexed
- Fix the page-loading speed issues
- Fix the low priority, more subjective tech issues like a URL being too long, page title length issues etc
In reality until 1 and 2 are fixed there's basically very little chance of the URL ranking or being served. Sometimes you just have to make a decision and get on with it, this is how I'd approach it
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz and HubSpot SSL - crawl error?
I'm getting an error message when Moz tries to crawl my site, however when I check in Google Search Console, they return no errors. Our site is hosted on HubSpot. Is Moz still having trouble crawling HubSpot sites that have enabled their SSL? I read an article that this should have been corrected in early 2017, but I'm getting an error.
Moz Pro | | jennygriffin0 -
Home Page Location Redirect
We have recently upgraded our Wordpress site to detect your local city and redirect to the proper location. Previously we had independent sites - for example, http://atlanta.styleblueprint.com is now http://styleblueprint.com/atlanta We've setup 301 redirects on all of the old site home pages. Now we have two issues: Moz will no longer crawl our domain. For two weeks now our campaign shows only four pages crawled None of our home pages show up in Google any longer for organic searches. We previously always ranked #1 for "styleblueprint" or "style blueprint" Does our new auto redirect mess things up? Or is this just a function of time until Google "learns" how to index our new site? All thoughts appreciated. Thanks in advance, Jay
Moz Pro | | SSBCI0 -
Can someone explain the attached on page error message?
Two weeks ago, I took down our mobile site and switched to one on dudamobile. However, for some reason, I keep getting this error/improvement message on my on page report. I do not see how I can have a cannocial problem with a page that is no longer there. Can someone explain that and what I can do about it? Thanks! eQTNRD6.png
Moz Pro | | KempRugeLawGroup0 -
SEO moz Report Card
I just ran some on page report cards. As I was playing around with the tool I noticed that I would get different results if I used my primary domain vs a 2nd domain. The main difference was in how the tool was counting keywords on the page. The keyword used was 'vehicle inventory' Primary domain: www.brand-state.com/inventory.htm Title = 1, URL = 0, Meta = 1, H1 = 1, H2-4 = 1 Body =1, Strong = 1, IMG Alt = 1 Total = 7 2nd domain: www.company-name-brand.com/inventory.htm Title = 1, URL = 0, Meta = 1, H1 = 1, H2-4 = 2 Body =5, Strong = 4, IMG Alt = 2 Total = 13 I can understand if the keyword was in the domain, but it's not. So I'm wondering what is going on here - any help or suggestions on what to research would be a great help. Thank you!
Moz Pro | | gormaniavt0 -
Unable to crawl pages
Hi, I am trying to set up a campaign for our website - www.salvationarmy.org.au however, I can't seem to get a scan of more than three pages. I have tried the following: www.salvationarmy.org.au (only 2 pages) www.salvationarmy.org.au/home (only 1 page) salvationarmy.org.au (only 3 pages) There is a geo IP redirect on www.salvationarmy.org.au but the second domain listed above should resolve the full site. I'm a newbie to SEOmoz so any help would be appreciated! Thanks, Mel
Moz Pro | | KingPings0 -
In my errors I have 2 different products on the same page?
Hello, I have 2039 duplicate page errors and most of them are 2 different products on 1 page, I haven't set it up in the CMS, how has this happened? here's 2 examples, the 1st example has ghd's on the back of a different brand and the 2nd has gift packs on the back of the same brand 'rockaholic'? and what does 'norec' mean? http://www.thehairroom.co.uk/Tigi-Rockaholic-797658/ghd-straightening-irons/norec http://www.thehairroom.co.uk/Tigi-Rockaholic-797658/tigi-bed-head-gift-packs/norec Thanks Mark
Moz Pro | | smoki6660 -
Truncate page URLs
We have some pages (for example a contact us form) for which the URL is modified by the CMS depending on the referring page (this helps to put the form submission in context for the sales reps who get the contact submission). The SEOmoz crawler considers each URL a new page -- and so numbers like in diagnostics are all inflated as the same page is listed multiple times (e.g. for too many links) Is there a setting to change what the crawler considers to be the same page? Here are two URLs for the same page that the reports treat as separate pages: http://www.spirent.com/About-Us/Contact_us.aspx?referurl=0F528F4D703D8BB3523738D6373AA8AD http://www.spirent.com/About-Us/Contact_us.aspx?referurl=10ACDA6055244E369395223437FDCF30 The page is actually: http://www.spirent.com/About-Us/Contact_us.aspx Thanks Ken
Moz Pro | | spirent.marcom0 -
Company Name in Page Title creating thousands of "Duplicate Page Title" errors
I am new, and I just got back my crawl results (after a week or more). The first thing I noticed is that the "duplicate page title" is in the thousands, my urls and page titles are different. The only thing I can see is that our company name is at appended to the name of every title. I did search and found one other person with this problem, but no answer was given. Can anyone offer some advice? This doesn't seem right... Thanks,
Moz Pro | | AoyamaJPN0