Changing a product page from "example.com" to "example.com/keyword" affect SEO and Ranking?
-
We're in a situation to move the page from "example.com" to "example.com/keyword". And adding new content to the "example.com" page. Does this change affect our ranking? If so how can we overcome this problem? Can anyone help?
-
Please clarify. Example.com is your homepage and it cannot be changes. If you change urls it will be taken as a new result by google unless you redirect. I have changed certain urls of this website. Take a look. It may help to clarify you.Check this
-
Can you please clarify? When you say you are moving a page from example.com to example.com/keyword it sounds like you are moving your homepage content to a sub-page. Is that what you are doing or are you moving example.com/something to example.com/keyword? And do you want the first URL or the new URL to rank for the phrases that the first URL currently ranks for?
Answering my above questions will help me to give you a more specific answer but the following will start to answer your question.
Either way, if you move the content from one URL to a new URL and don't do a 301 redirect because you will be keeping the first URL and just adding new content to it, yes, you will drop in rankings.
The first URL will not rank as well anymore if the new content changes too much and therefore isn't optimized for the phrases it was ranking for. If it still is going to be optimized for the same phrases but just with updated content, then it might be fine depending on how much your optimization changes.
The new URL will not rank as well for the original content because it will not have any of the links pointing to it that the first URL had because you will not be doing a 301 redirect. At the very least though, you could change all your internal links to point to the new URL instead of the first URL though.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Affect of ™ and ® in title for SEO
I am looking at adding the trademark and rights reserved symbols to some of my titles. I think this might help with click through rate. From what I have found, this shouldn't have an affect on SEO unless it makes the title too long. Is this correct? Stephen
On-Page Optimization | | stephen.volker1 -
Google Page Rank has no any rankings as of now. what to do?
my domain and page authority is working well right now but my Google Page Rank has no any rankings as we speak. What to do now? can some of you give me advice on this? Thank you very much in advance.
On-Page Optimization | | Panoramictrip0 -
"og:description" vs. name="description"
According to Rock Your SEO with Structured Social Sharing "OG description overrides meta description tag." Moz Crawl Diagnostics seems to ignore og:description and only look for meta name="description" - does that mean my meta descriptions tags should be meta name?
On-Page Optimization | | leighw0 -
Changing to Friendly SEO Urls
This is my site, example of a product : [Link removed] Would I lose rank in Google for changing all to friendly SEO urls? Thank you
On-Page Optimization | | 7liberty0 -
Is this good practise for SEO: www.example.com/testing-once/testing-once.aspx?
My web developer is telling me that it is best practice for SEO to place your keyword in your URL twice. For Example: www.example.com/testing-once/testing-once.aspx. I'm sure that this is not true, could you please help?
On-Page Optimization | | CoGri0 -
Does having more products in a category than others help with ranking that page with a particular keyword like iphone cases. We have thousands of products and wondered if it would hellp these all being on the website.
does having more products in a category than other websites help with ranking that page with a particular keyword like iphone cases. We have thousands of products and wondered if it would help these all being on the website.
On-Page Optimization | | Casefun0 -
Duplicate Page Content for Product Pages
Hello, We have one website which URL is http://www.bannerbuzz.com & we have many product pages which having duplicate page content issue in SEOMOZ which are below. http://www.bannerbuzz.com/backlit-banners-1.html
On-Page Optimization | | CommercePundit
http://www.bannerbuzz.com/backlit-banners-10.html
http://www.bannerbuzz.com/backlit-banners-11.html
http://www.bannerbuzz.com/backlit-banners-12.html
http://www.bannerbuzz.com/backlit-banners-13.html We haven't any content on these pages, still getting duplicate page content errors for all pages in SEOMOZ. Please help me how can i fix this issue. Thanks,0 -
Home page ranking dropped below internal pages
The index page for a site I manage has dropped significantly - internal pages rank above it. It's a new site, 2 months old but was ranking at 1st. Any suggestions as to how I can debug this?
On-Page Optimization | | OptioPublishing0