Sponsored blog posts
-
Hello everyone!
I am constantly receiving offers from content writers looking for blogs to post content for their clients and offering to pay me to add 'relevant' articles to my blog.
My question is: Is this a good idea? And if so, what should I charge?
My main concern is if accepting these posts would damage our reputation in SEO terms.
Any help would be much appreciated.
Stay safe!
-
Bonjour EGOL!
Thank you so much for taking the time to reply.
I suppose I always had niggling doubts which you have just confirmed for me. I suppose I was wondering if I was missing out somewhere, but clearly, I'm not. I will continue to refuse these people.
Thanks again, much appreciated
Ken
-
We get tons of content offers. Many offer to pay us. Some offer free content. In over 20 years, we have only accepted a few of these offers. Here are the reasons...
-
First... 99% of the time the content is far below our editorial standards. Trash. Prattle. We would be ashamed to publish it. It is so bad we are not even interested in working with them.
-
We are not interested in being a platform for link builders. If they are building links with articles we know that they might be doing enough of that to get in trouble with Google. Google knows that people use articles, guest posts, etc. to build unnatural links. Just today at Search Engine RoundTable, Barry had a post about that - saying that links in guest posts should be nofollowed.
I will say that we have received golden content offered to us. Content of the highest quality. But, the authors of this content simply wanted to have their content on our website, so they could share their work with our visitors. These were professors and scholars who are all about writing and publishing. They did not have links in the content to their personal websites or to employer websites, or to any websites that might be concerned about links. These authors knew nothing about links. One gave us three or four articles and we then starting paying him to write about topics that we needed. His articles have been some of the best performing on our website.
Right now I have a dilema. A highly qualified author with excellent content repeatedly emailing to get his article published. But, he is with a website that is hard core linkbuilders and they will get angry if I nofollow their links. So, I will keep deleting his emails.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is that trailing slashes necessity for an SEO doing blogs
Hi, I have a website, https://australiatimenow.com.au/ I would like to remove the trailing slash and move to .HTML formal. I have never done SEO on my articles. Is that, any issue causes if I move to .HTML format?
White Hat / Black Hat SEO | | joshnajenny0 -
We've just completed a company video. Should we post it everywhere at once, or stagger on various channels (YouTube, website, LinkedIn, Facebook...)
Hopefully we'll get a lot of traffic from our new corporate video. If we post it everywhere at once, will we get a spike in our analytics, and if so, will it be seen by Google as an anomaly, or even suspicious. If we spread out the distribution over several channels over a little time, should we get a longer bump. In either instance, we may consider a sharing schedule to promote it over time.
White Hat / Black Hat SEO | | SteveMauldin0 -
Seeking Top Notch Marketing Company with experience in growing sites post manual penalty
Does anyone know of a company who has direct experience with growing websites AFTER a manual link penalty has been lifted? Any referrals would be great!
White Hat / Black Hat SEO | | WebServiceConsulting.com0 -
Blogger relationship - One Off VS periodic monthly blogging (which is best)
Good day all, I am interested in building relationships with my bloggers (i.e...people that are interested in my website and blog about it regularly). I would also propose to them the idea of blogging about our page regularly, perhaps recurring monthly. If the strategy is in place, could receiving links from the same bloggers each month cause any negative SEO effects? Thanks for your input.
White Hat / Black Hat SEO | | 90miLLA0 -
Is guest posting good for main link-building tactic for eCommerce site
Hello, Is guest posting going to be devalued? We've been offering a guest post with one link in the body pointing towards one of our articles, and one home page link in the bio. We're looking at doing this as the main link building strategy. Is this still a good idea now and in the future? Thanks!
White Hat / Black Hat SEO | | BobGW0 -
Many sites added some excerpts of my Blog post and linking back ? Most of them are Spamy site !
Many sites added some excerpts of my Blog post and linking back ? Most of them are Spamy site ! Some are great blogs, but some blogs just copy some excerpts and link back to them - which i never approve. Will it affect my blog. i ask them to remove it. no use. !
White Hat / Black Hat SEO | | Esaky0 -
Very Big Pr blogs
Hi there, I was wonder how come a simple blog with 1-2 page ..not very old (<1 year) ..can get Pr 7 or Pr 8? Take a look: Mit4.info pr 6 , 6 months old... http://odubai.info/ Pr 7 esenderlink.info Pr 8 !!! webstreamingsmania.com/ PR 9 ! Very strange! Can someone explain how they got this <acronym title="Google Page Ranking">PR</acronym> and if they transfer anything if we post links there? Thanks in advance!
White Hat / Black Hat SEO | | willyg0 -
Is my SEO strategy solid moving forward (post panda update) or am I doing risky things that might hurt my sites down the road?
Hey all, WIhen I first started doing SEO, I was encouraged by several supposed experts that it was a good idea to buy links from "respectable" sources and as well make use of SEO experimentation offered on Fiverr. I did that a lot for the clients I represented not knowing if this was going to hurt. But now after the latest Google shift, I am realizing that this was stupid and thus deserving of the ranking drops I have received. In the aftermath, I want to list out here what I am doing now to try to build better and stronger rankings for my sites using white hat techniques only... Below is a list of what I'm doing. Please let me know if any of these are bad choices and I will immediately dump them. Also, If i am not including some good options, please let me know that too. I am really embarrassed and humbled by this and could use whatever help you can offer. Thanks in advance for your help... What am I doing now? *Writing quality articles for external blogs with keyword links back to sites *Taking the above articles and spinning them at SEOLINKVINE to create several articles *Writing quality articles for every site's internal blog and using keywords to link out to other sites that are on different servers - All articles are original, varied and not duplicate content. *Writing quality, relevant articles and submitting them to places like Ezine *Signing clients up for Facebook, Yelp, Twitter, etc so they have a social presence *Working to fix mistakes with onsite issues (mirror sites, duplicate page titles, etc.) *Writing quality keyword-rich unique content on each page of each site *Submitting URL listings and descriptions to directories like JoeAnt, REALS and business.com (Any other good ones that people can recommend that give good link juice?) *Doing competitive research and going after highly authoritative links that our competitors have That is about it... HELP!!! Thanks again
White Hat / Black Hat SEO | | creativeguy0