How can improve Domain Athturitymy web site
-
Hi;
I have a website that had an authoritative domain of 10 but today it has reached 5. I wanted to know what the reason for these changes was.
need improve my rank in Google my goal keyword .Can you guide my servant?
need +5 Domain , and over +50 Page Aithroity ..
my site: خریدگیفت کارت
-
Hi there, there's a few things to bear in mind here.
First - Domain Authority ISN'T a part of Google Algorithm. I'm assuming you're using Moz's DA, there's an article here explaining how DA is a way to try to PREDICT rankings but it does not AFFECT rankings:
https://moz.com/learn/seo/domain-authority
So in terms of seeing a drop in your DA, I wouldn't worry that your rankings are likely to drop as a result. It's just as likely that Moz has updated the number to more accurately reflect what was always the truth.
In terms of improving rankings, you mention a specific target keyword. In my experience, the steps to take to make sure you're ranking for a keyword are:
- Make sure your site ranks for anything (is indexed)
- Make sure you have a page specifically targeting the keyword
- Make sure you don't have LOTS of pages targeting that keyword (if you have pages competing for the same keyword it can confuse Google and harm your rankings overall, tools like Stat are a great way to check that)
- If the keyword is important enough, consider targeting it with the homepage and only the homepage
- Make sure your site doesn't have weird technical issues
- Once you've covered EVERYTHING else, then worry about DA.
The reason I order the steps that way is to focus on the things you can most easily change and most quickly see the results of. Changing Google's perceived authority of your site is actually quite hard to do, very hard to reliably measure, and often not the main factor at play.
Just in case you were hoping posts to Moz would help impact authority - links posted to this forum are automatically nofollowed to avoid people trying to manipulate rankings by posting links. That's quite common for forums and is just one of the ways the modern internet is quite resistant to link building
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why site linking domain and backlink are differing.
My site https://www.planmymoment.com and Mobile version site https://www.planmymoment.com/?amp Why my desktop and mobile version site linking domain and backlink are differing.
Intermediate & Advanced SEO | | moz12pro0 -
Splitting One Site Into Two Sites Best Practices Needed
Okay, working with a large site that, for business reasons beyond organic search, wants to split an existing site in two. So, the old domain name stays and a new one is born with some of the content from the old site, along with some new content of its own. The general idea, for more than just search reasons, is that it makes both the old site and new sites more purely about their respective subject matter. The existing content on the old site that is becoming part of the new site will be 301'd to the new site's domain. So, the old site will have a lot of 301s and links to the new site. No links coming back from the new site to the old site anticipated at this time. Would like any and all insights into any potential pitfalls and best practices for this to come off as well as it can under the circumstances. For instance, should all those links from the old site to the new site be nofollowed, kind of like a non-editorial link to an affiliate or advertiser? Is there weirdness for Google in 301ing to a new domain from some, but not all, content of the old site. Would you individually submit requests to remove from index for the hundreds and hundreds of old site pages moving to the new site or just figure that the 301 will eventually take care of that? Is there substantial organic search risk of any kind to the old site, beyond the obvious of just not having those pages to produce any more? Anything else? Any ideas about how long the new site can expect to wander the wilderness of no organic search traffic? The old site has a 45 domain authority. Thanks!
Intermediate & Advanced SEO | | 945010 -
How much SEO damage would it do having a subdomain site rather directory site?
Hi all! With a coleague we were arguing about what is better: Having a subdomain or a directory.
Intermediate & Advanced SEO | | Gaston Riera
Let me explain some more, this is about the cases: Having a multi-language site: Where en.domain.com or es.domain.com rather than domain.com/en/ or domain.com/es/ Having a Mobile and desktop version: m.domain.com or domain.com rather than domain.com/m or just domain.com. Having multiple location websites, you might figure. The dicussion started with me saying: Its better to have a directory site.
And my coleague said: Its better to have a subdomain site. Some of the reasons that he said is that big companies (such as wordpress) are doing that. And that's better for the business.
My reasons are fully based on this post from Rand Fishkin: Subdomains vs. Subfolders, Rel Canonical vs. 301, and How to Structure Links for SEO - Whiteboard Friday So, what does the community have to say about this?
Who should win this argue? GR.0 -
Consolidating Multiple Domains into A Single Domain
I have a client who's website is an amalgamation of multiple domains. jacksonhole.net is the main domain but the site passes traffic back and forth from the following domains/sites. My questions is, would it it be better for SEO to consolidate all of these domains under the single high authority domain and 301 redirect the rest or is that a really bad idea? Thanks for your help. jacksonhole.net (Domain Authority 31) jackson-hole-rental-condos.com (Domain Authority 22) jackson-hole-rental-homes.com (Domain Authority 21) j acksonholehotelguide.com (Domain Authority 19)
Intermediate & Advanced SEO | | dbaxa-2613381 -
Can we have differnt Domain name and Busienss name?
Can we have different domain and Business name for website? I want to create real-estate website. I want to registered domain name ‘Nycityhomes.com’ and want to my business name (in logo as well) is ‘Sunny Associates’. Can we do that for local SEO?
Intermediate & Advanced SEO | | AlexanderWhite0 -
Can URLs blocked with robots.txt hurt your site?
We have about 20 testing environments blocked by robots.txt, and these environments contain duplicates of our indexed content. These environments are all blocked by robots.txt, and appearing in google's index as blocked by robots.txt--can they still count against us or hurt us? I know the best practice to permanently remove these would be to use the noindex tag, but I'm wondering if we leave them they way they are if they can still hurt us.
Intermediate & Advanced SEO | | nicole.healthline0 -
New Domain name vs Low Ranked Existing Site
I am going to build a new site. I could hang it off an existing site with similar content or buy a new keyword rich domain and start over. The existing site does not have much trust or authority beyond the domain being registered for 5 plus years. I would prefer to start over and build linksfrom scratch but I realize we are starting at the bottom. The keywords we will be competing against are not super competetive so I think we can get ranking within 6 months or so. These post Panda days I am rethinking everything so any input is appreciated. I did a similar niche site a few years ago and found the site ranked well fairly quickly for its little nice. Today though it may be different. I have no experience in buying domains and would have no idea where to start there. New or existing? Thanks for any input.
Intermediate & Advanced SEO | | Reportcard0 -
How to make SEF URL for PHP/MySQL web site
Hi mozzers! I'm fairly new to SEO topic, but I'm learning fast because all of you, so please take my warm thanks first! The problem: I have a web site based on PHP/MySQL that has no SEF addresses, it's made by unknown CMS, so I cannot use any extensions or modules, I have to write my own SEF extension. The question: Would you suggest me, please an article or idea, what I need to make my URLs search engine friendly? What's best to use: .htaccess or something else? This is the aforementioned web site: www.nortrak.bg Thanks a lot, Kolio
Intermediate & Advanced SEO | | kolio_kolev0