Does Marking a Business as Permanently Closed in GMB Impact Website Rankings?
-
I recently acquired a business that had a website with great rankings and traffic but also had a few physical locations listed in Google. The physical locations closed and are marked as "Permanently Closed" in Google. The website also expired for several months before I picked it up. The site had amazing rankings and traffic previously but is really struggling to regain rankings now.
I'm concerned that the site is not performing well due to the business marked as "permanently closed" in GMB. I'm unable to do anything about that because the website doesn't have any physical locations.
Any tips on what to do here?
-
The backlink profile is robust (with links from huffpost, edu sites, lifehacker, nbcnews.com, etc.). The site has a DA of 40 (per MOZ) and 1.6k linking domains. I can definitely say that the backlink profile is not a detractor from the site.
-
"The site had amazing rankings and traffic previously but is really struggling to regain rankings now. "
And what happend to the backlinks? Taking over an expired website is always tricky.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website(s) Merge Questions
Hello Moz Community I have three separate websites that I have planned on merging into one. I recently acquired a strong domain ( stronger than my existing ones ) & after much deliberation, I have decided to move them together into one domain. Site 1) 1 Forum - Around since 2007 - Originally VBulletin, last year migrated to discourse. Site 2) E-commercece Magento Site - Around since 2010 Site 3) WordPress - Blog & Articles - Around since last year - Currently using the new ( Main Domain I want to use ) After a lot of research and White Board Fridays, I was thinking this would be my best bet: newdomain.com - Merged WordPress & Magento CMS Page. newdomain.com/ forum <-- Will move my forum content & Install to the new domain. newdomain.com/ store <-- Will move my Ecommerce content & Install. Between my developer and I, we have our heads around how to handle the technical aspect of the move, 301s to the new location etc. But one area we want to research before pulling the trigger ( we haven't found much data on this ) **My Main Question:**What is the possible penalty coming for shopping websites vs. content-driven websites, and possibility that forum-based content hosted on the same domain might cause another penalty to be applied to the other content on the domain. **My Developer Says:**In recent years, we noticed that forum content had been penalized in favor of editorially reviewed content when this is identified by search engines.
Technical SEO | | Shop-Sq
What big hiccups would / could we encounter from combining these 3 types of platforms into one site?Many thanks for any direction or insight.0 -
Impact of Non SEO Subdomains
My company has several subdomains whose specific purpose is to act as a landing page/site for our paid search and/or email program. One of the things I've noticed on these subdomains is that they are not being excluded from the SEObots. Could the lack of proper SEO techniques on these subdomains impact our main www subdomain? What is the proper configuration we should use to make sure these sites are not considered for SEO?
Technical SEO | | APFM0 -
Ranking in other countries.
Hi, To rank in Dubai and UK is it just a matter of mentioning it in a blog post or more technical things need to be setup? we have two sites one empty which i have 301 to the main site would you use the other site for dubia? Regards
Technical SEO | | ReSEOlve0 -
Website Down
Hello guys, My website hasn't been reachable for couple of hours today and I can't really understand why as no links have been built, all the best practices have been followed regarding on page optimization. I also checked google webmaster tools and there are no warning messages, crawl problems or anything so I don't understand why this has happened. Now for some reason the website is up and running again.
Technical SEO | | PremioOscar1 -
Large amounts of ranking data
Hello all, I am currently conducting some keyword. I need to check a websites rankings for around 1000 keywords. I currently use chrome on a Mac. This presents a problem, because all of the APIs I've seen are for excel on windows. Does anyone have any ideas of how to do this on a Mac & Chrome? Thanks, Chris
Technical SEO | | chris.kent0 -
Why is this site ranking so good?
Site in question: http://bit.ly/aBvVbm Our main competitor in the UK seems to be ranking extremely good for the keyword "jigsaw puzzles" even though their linking profile doesn't seem all that great? They mainly have site-wide links on 2 of their other ecommerce sites which seem to be given them their ranking power as this equals to 100's of links. Does sitewide links on 2 sites really give this much ranking power or am I missing something?
Technical SEO | | Tonyy30 -
Malware ranking drops
Hi, One of our sites got hit with malware in November. We cleaned it up and sent a reconsideration request and no malware warnings are in WMT anymore. We still haven't seen an improvement in rankings even though people say it can take up to 90days? Organic traffic is down 40% and still dropping. Any advice? Thanks
Technical SEO | | Sayers0 -
Google Website Optimizer
So if you are AB testing two pages: index.html and indexB.html Shouldn't I nofollow indexB.html? It has all the same content, just a different design.
Technical SEO | | tylerfraser0