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  4. Setting up international site subdirectories in GSC as separate properties for better geotargeting?

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Setting up international site subdirectories in GSC as separate properties for better geotargeting?

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  • MMcCalden
    MMcCalden last edited by Dec 8, 2020, 7:57 PM

    My client has an international website with a subdirectory structure for each country and language version - eg. /en-US.

    At present, there is a single property set up for the domain in Google Search Console but there are currently various geotargeting issues I’m trying to correct with hreflang tags.

    My question is, is it still recommended practise and helpful  to add each international subdirectory to Google Search Console as an individual property to help with correct language and region tagging? I know there used to be properly sets for this but haven’t found any up to date guidance on whether setting up all the different versions as their own properties might help with targeting.

    Many thanks in advance!

    1 Reply Last reply Reply Quote 0
    • MMcCalden
      MMcCalden last edited by Dec 9, 2020, 4:10 AM Dec 9, 2020, 4:10 AM

      Thank you Victor! I hadn’t found that post you shared while searching elsewhere for an answer too!

      1 Reply Last reply Reply Quote 1
      • victor.celer
        victor.celer last edited by Dec 8, 2020, 9:00 PM Dec 8, 2020, 9:00 PM

        Apparently Google doesn't care: https://support.google.com/webmasters/thread/21223241?hl=en

        From the webmaster point of view it seems like more work to configure each individual property and review every report separately.

        1 Reply Last reply Reply Quote 1
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