GMB UTMs Still Necessary?
-
Hi folks! Is it still necessary to add utms to GMB profiles to get clicks from GMB-informed results to register as organic in Google Analytics? I thought so, but I did a test recently and it looks like this isn't necessary anymore (adding utms)
-
@mikeyqu Thank you! One problem is that adding these UTMs breaks Hubspot which can't differentiate between any traffic coming from google with utms. It labels it all as Paid Search! So, no UTMs for me.
-
@simplesearch Yep, you can still use UTM to test different URLs in your GMB profile against each other. For example, it might be valuable to see the difference between clicks on the website URL compared to the menu and reservation URLs (for a restaurant) in your Campaign data.
But using the UTM codes is not necessary to get the traffic to register as being from an organic source.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does my old brand name still show up on organic search but as my new brand name and domain?
Hello mozers! I have quite the conundrum. My client used to have the unfortunate brand name "Meetoo" - which by the way they had before the movement happened! So naturally, they rebranded to the name Vevox in March 2019 to avoid confusion to users. However, when you search for their old brand name "Meetoo" the first organic link that pops up is their domain www.vevox.com. Now, this wouldn't normally be a problem, however it is when any #MeToo news appears in the media and we get a sudden influx or wrong traffic. I've searched the HTML and content for the term "Meetoo" but can only find one trace of this name through a widget. Not enough to hold an organic spot. My only other thinking is that www.vevox.com is redirected from www.meetoo.com. So I'm assuming this is why Vevox appear under the search term "Meetoo". How can I remove the homepage www.vevox.com from appearing for the search term "meetoo"? Can anyone help? AvGGYBc
Intermediate & Advanced SEO | | Virginia-Girtz3 -
Removed everything from my webpage still not de-ranked
Hi, How long is the delay to de-rank once you remove everything from a page ? Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Is it still true that 3xx redirects don't cause you to lose any ranking?
In this: https://moz.com/blog/301-redirection-rules-for-seo it says that simply redirecting - provided you don't change anything on the page - isn't going to cost you rankings. Is this still true, or is there any new data/case studies that have been done since? I haven't seen anything updating it and just want to make sure because it's from 2016. We want to do simple 301 redirecting without any changes to the page. Or has anyone had an opposite experience?
Intermediate & Advanced SEO | | AngieJohnston1 -
We killed our SEO, but how come some of our keywords are still in the top 1-3
I am looking for the answer for this interesting question: 1. I have a static page with NO information on it, this is almost completelyblank, only a search box on it, which does nothing! The information it contains is absolutely zero, but the page has got a specific URL which is = the keyword i will look for 2. And i have another page which is fully optimized with the help of on page grader (97%) for anoter specific keyword Q, in case of 1: Searching in google for a keyword which is = the page www.domain.hu/keyword, and i will have top 1-3 serp!???? (i say it again, the page contains no information...and the keyword is really frequent, in google adwords it says that this keyword which has got high competition) in case of 2. i have the /url which is completely the same as the keyword, have 97% on page grade, and i see that week by week i can only move upwards a little in the serp. Created unique content a lot, made several changes on this page and like no position changing. So the question is WHY in case 1 i can be with no information in (empty static page) top 1-3 for a really hard keyword, and why i cannot move upward on the list for a not so frequent keyword however i did everything i could??
Intermediate & Advanced SEO | | Neckermann0 -
All Thin Content removed and duplicate content replaced. But still no success?
Good morning, Over the last three months i have gone about replacing and removing all the duplicate content (1000+ page) from our site top4office.co.uk. Now it been just under 2 months since we made all the changes and we still are not showing any improvements in the SERPS. Can anyone tell me why we aren't making any progress or spot something we are not doing correctly? Another problem is that although we have removed 3000+ pages using the removal tool searching site:top4office.co.uk still shows 2800 pages indexed (before there was 3500). Look forward to your responses!
Intermediate & Advanced SEO | | apogeecorp0 -
Client site is lacking content. Can we still optimize without it?
We just signed a new client whose site is really lacking in terms of content. Our plan is to add content to the site in order to achieve some solid on-page optimization. Unfortunately the site design makes adding content very difficult! Does anyone see where we may be going wrong? Is added content really the only way to go? http://empathicrecovery.com/
Intermediate & Advanced SEO | | RickyShockley0 -
How to remove duplicate content, which is still indexed, but not linked to anymore?
Dear community A bug in the tool, which we use to create search-engine-friendly URLs (sh404sef) changed our whole URL-structure overnight, and we only noticed after Google already indexed the page. Now, we have a massive duplicate content issue, causing a harsh drop in rankings. Webmaster Tools shows over 1,000 duplicate title tags, so I don't think, Google understands what is going on. <code>Right URL: abc.com/price/sharp-ah-l13-12000-btu.html Wrong URL: abc.com/item/sharp-l-series-ahl13-12000-btu.html (created by mistake)</code> After that, we ... Changed back all URLs to the "Right URLs" Set up a 301-redirect for all "Wrong URLs" a few days later Now, still a massive amount of pages is in the index twice. As we do not link internally to the "Wrong URLs" anymore, I am not sure, if Google will re-crawl them very soon. What can we do to solve this issue and tell Google, that all the "Wrong URLs" now redirect to the "Right URLs"? Best, David
Intermediate & Advanced SEO | | rmvw0