Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Domain Authority dropped 10 points and I don't know why
-
In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too.
website name: https://knowledgefront.co.uk/
Any ideas?
-
Check for incoming links and see if there's any pattern. Check referral traffic and see if any bot traffic is landing on your website or not. Try the following steps:
- Create a filter in analytics
- Block spam IPs
- Block bot traffic to land on your website.
- Create quality backlinks
- Find out pages that are performing lower in SERP i.e. 5,6,7 or 8,9th positions. Optimize them and push them for better CTR.
Once you are done, submit sitemap and wait for some time, I hope this will help you out recovering the lost DA as it works for me.
Regards,
Ravi Kumar Rana
TheSEOGuy -
@lisababblebird said in Domain Authority dropped 10 points and I don't know why:
With just a quick look, you've got 53ish links and many of them are questionable at best, or directory links.
So, link quality may be an issue, also, did you manually disavow links? If so, you probably just brought unwanted attention to your site.
We never tell clients to disavow on their own... only if they receive a manual penalty do we take that step.
Instead, focus on building actual valuable links as Google and other search engines have gotten pretty good at recognizing and ignoring spam links on their own.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved SEO Domain Authority
https://aljoodservices.com
Moz Tools | | rashedkhalaf1991
I am working on improving this site now, but while searching, I found a site that allows me to create a blog and the site ranks high 77. If I create a blog for us and direct it to this site, will I get a high domain authority through this site? I don't know if the domains are spam or something like that.0 -
Why did my Domain Authority drop?
I had an ok domain authority. We focused on building backlinks for our website and it shows that we received a significant number of backlinks. However, today, our DA fell significantly. I don't understand why that happened. Can someone please help me with this situation? Thank you.
Link Building | | MizbaCMU1 -
PA and DA for Homepage
I've been looking at the PA and DA scores for the homepage of websites we have built and have been comparing this to competitors. What I'm finding is that the PA score is always higher than the DA, however on competitors sites the PA is much higher in relation to the DA. What could be the reason for this? For example, some of our website homepages may have PA / DA scores such as the following: Website #1: PA37 DA25 (PA:DA = 1.48)
Link Building | | getnoticedlocally
Website #2: PA31 DA21 (PA:DA = 1.47) However competitors often have figures like this: Website #3: PA40 DA21 (PA:DA 1.9)
Website #4: PA 25 DA 11 (PA:DA 2.27) I even saw one website with the following scores: Website #5: PA36 DA5 (PA:DA 7.2) How do you explain such a high Page Authority in relation to the domain authority for that site? When I look at the scores for our websites I often feel that the DA is at a good level, but the PA for the homepage doesn't seem as high as it could be compared to competitors. My initial thought was that maybe we had a lot of backlinks to other pages on the website (not the homepage) but this is not the case at all - pretty much all our backlinks are to the homepage. Could it be to do with internal linking structure? Any other ideas? Many thanks in advance for any help with this.0 -
Redirect multiple domains to 1 domain or not?
Hi there, I have client who has multiple domains that already have some PA and DA. Problem is that most websites have the same content and rank better on different keywords.
Technical SEO | | Leaf-a-mark
I want to redirect all the websites to 1 domain because it’s easier to manage and it removes any duplicate content. Question is if I redirect domain x to domain y do the rankings of domain x increase on domain y? Or is it better to keep domain x separately to generate more referral traffic to domain y? Thanks in advance! Cheers0 -
Strange URL's for client's site
We just picked up a new client and I've been doing some digging around on their site. They have quite the wide variety of URL's that make for a rather confusing experience. One of the milder examples is their "About" page. Normally I would expect something along the lines of: www.website.com/about I see: www.website.com/default.asp?Page=About I'm typically a graphic designer and know basically nothing about code, but I just assume this has something funky to do with how their website was constructed. I'm assuming this isn't particularly SEO friendly, but it doesn't seem too bad. Until I got to another section of their site. It's a section that logically should look like: www.website.com/training/public-seminars It's: www.website.com/default.asp?Page=MT&Area=Seminars&Sub=MRM Now that's nonsensical to me! Normally if a client has terrible URL's, I'd say let's do some redirects, but I guess I'm a little intimidated by these. Do the URL's have to be structured like this for some reason? Am I missing some important area of coding here? However, the most bizarre example is a link back to their website from yellowpages.com. Where normally I would expect it to lead to their homepage, I get this bizarre-looking thing: http://website1-px.rtrk.com/?utm_source=ReachLocal&utm_medium=PPC&utm_campaign=AssetManagement&reference_id=15&publisher=yellowpages&placement=ypwebsitemip&action_target=listing_website And as you browse through the site, that strange domain stays. For example the About page is now: http://website1-px.rtrk.com/default.asp?Page=About I would try to google this but I have no idea where to even start! What is going on with these links? Will we be able to fix them to something presentable without breaking their website?
Technical SEO | | everestagency0 -
Why isn't my homepage number #1 when searching my brand name?
Hi! So we recently (a month ago) lunched a new website, we have great content that updates everyday, we're active on social platforms, and we did all that's possible, at the moment, when it comes to on site optimization (a web developer will join our team this month and help us fix all the rest). When I search for our brand name all our social profiles come up first, after them we have a few inner pages from our different news sections, but our homepage is somewhere in the 2nd search page... What may be the reason for that? Is it just a matter of time or is there a problem with our homepage I'm unable to find? Thanks!
Technical SEO | | Orly-PP0 -
Http to https - is a '302 object moved' redirect losing me link juice?
Hi guys, I'm looking at a new site that's completely under https - when I look at the http variant it redirects to the https site with "302 object moved" within the code. I got this by loading the http and https variants into webmaster tools as separate sites, and then doing a 'fetch as google' across both. There is some traffic coming through the http option, and as people start linking to the new site I'm worried they'll link to the http variant, and the 302 redirect to the https site losing me ranking juice from that link. Is this a correct scenario, and if so, should I prioritise moving the 302 to a 301? Cheers, Jez
Technical SEO | | jez0000 -
Do Backlinks to a PDF help with overall authority/link juice for the rest of the domain?
We are working on a website that has some high-quality industry articles available on their website. For each article, there is an abstract with a link to the PDF which is hosted on the domain. We have found in Analytics that a lot of sites link directly to the PDF and not the webpage that has the abstract of the article. Can we get any benefit from a direct PDF link? Or do we need to modify our strategy?
Technical SEO | | MattAaron0