Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What Schema would a Web design/development/seo ageny use and what is the schema.org link?
-
What Schema would a Web design/development/SEO Ageny use, and what is the schema.org link? I cannot for the life of me figure it out.
ProfessionalService has been deprecated.
-
A web design/development/SEO agency might use various schema types to enhance their online presence and provide structured data to search engines. Here are some schema types they could utilize:
Organization: This schema type provides basic information about the agency, such as its name, logo, contact details, and social media profiles. Schema.org link: Organization.
WebPage: To mark up individual web pages on their website, providing details such as the page's URL, title, and description. Schema.org link: WebPage.
Service: To specify the services offered by the agency, such as web design, web development, SEO optimization, digital marketing, etc. Schema.org link: Service.
ContactPoint: This schema type is used to provide contact information, including phone numbers, email addresses, and physical addresses. Schema.org link: ContactPoint.
BreadcrumbList: To indicate the hierarchical structure of the website's pages, helping search engines understand the site's navigation. Schema.org link: BreadcrumbList.
By implementing these schema types, the agency can improve their website's visibility in search results and provide users with more informative and engaging snippets.
-
If you have a WordPress website, you can use SEO Yoast, to add schema, i think that is what we used on our Bristol summerhouse website.
-
A web design/development/SEO agency could use several types of Schema markup to enhance the visibility and understanding of their services on search engines. Schema.org provides structured data markup that helps search engines better understand the content and context of a webpage. Here are a few Schema types that such an agency might consider using:
Organization: This Schema type provides general information about the agency, including its name, logo, contact information, and social media profiles. It helps search engines accurately represent the agency in search results and knowledge panels.WebSite: This Schema type is used to mark up information about the agency's website itself. It can include the site's URL, potential breadcrumb navigation, and site search functionality.
Service: The "Service" Schema type can be used to describe the various services the agency offers, such as web design, web development, SEO, digital marketing, etc. Each service can have its own set of details, including a description and pricing information.
LocalBusiness: If the agency has a physical location, the "LocalBusiness" Schema type can be used to provide details about the agency's address, opening hours, and geographic coordinates. This is particularly useful for local SEO.
Review: If the agency has received reviews from clients, using the "Review" Schema type can help highlight these reviews in search results. Positive reviews can enhance the agency's credibility.
FAQPage: If the agency has an FAQ section on their website, using the "FAQPage" Schema type can help structure the questions and answers in a way that search engines understand.
BreadcrumbList: If the agency's website has a clear breadcrumb navigation structure, the "BreadcrumbList" Schema type can help search engines understand the hierarchy of pages on the site.
-
A web design/development/SEO agency might use the "Organization" schema from schema.org. This schema helps define the agency's details, such as name, logo, contact information, and services offered. The schema.org link for the "Organization" schema is: https://schema.org/Organization
-
the same answers as @Parker_Adam_916
-
Depending on the content and structure of your website, a web design/development/SEO agency may use various types of Schema markup. You can use schema markups such as Organization, WebSite, WebPage, BreadcrumbList, ContactPoint, and Review.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Duplicate LocalBusiness Schema Markup
Hello! I've been having a hard time finding an answer to this specific question so I figured I'd drop it here. I always add custom LocalBusiness markup to clients' homepages, but sometimes the client's website provider will include their own automated LocalBusiness markup. The codes I create often include more information. Assuming the website provider is unwilling to remove their markup, is it a bad idea to include my code as well? It seems like it could potentially be read as spammy by Google. Do the pros of having more detailed markup outweigh that potential negative impact?
Local Website Optimization | | GoogleAlgoServant0 -
Schema Markup Validator vs. Rich Results Test
I am working on a schema markup project. When I test the schema code in the Schema Markup Validator, everything looks fine, no errors detected. However, when I test it in the Rich Results Test, a few errors come back.
Intermediate & Advanced SEO | | Collegis_Education
What is the difference between these two tests? Should I trust one over the other?1 -
Looking for live web examples of Medical schema
Has anyone seen a hospital system or medical clinic properly employ schema markup to their sites? This seems like very new territory, and we want to do it right by our client. Are there any best practices I need to look out for?
Web Design | | Madgenius3 -
I have a site with jokes. What schema markup could I use?
My site is about jokes. I wonder what schema markup could I use to be more visible in the search results.
On-Page Optimization | | MichaelJanik0 -
SEO Optimizing in UMBRACO
Hi there, I am planning to use UMBRACO to manage my existing website, so my question to Seomozzers out there is what should I be aware of, how safe is it to have UMBRACO in terms of SEO. By using this software, would it be possible to get a positive or negative impact on my keyword rankings? Thanks!
On-Page Optimization | | matti_wilson0 -
Too many links on page -- how to fix
We are getting reports that there are too many links on most of the pages in one of the sites we manage. Not just a few too many... 275 (versus <100 that is the target). The entire site is built with a very heavy global navigation, which contains a lot of links -- so while the users don't see all of that, Google does. Short of re-architecting the site, can you suggest ways to provide site navigation that don't violate this rule?
On-Page Optimization | | novellseo2 -
SEO for Japan
Google and Yahoo are the two major search engines in Japan. You can search using Western characters, and you often see English language results with Japanese (Chinese) characters next to them. As I don't speak Japanese, how do I approach SEO for my Japanese-language site? would appreciate any experiences and educational sources on the topic.
On-Page Optimization | | KnutDSvendsen0 -
SEO value of "in the news" links on home page?
Notice more sites have an "in the News" section on the home page, or something similar like press releases... Apart from providing users fresh content, is there an SEO value to this? What is the explanation for this? Have a feeling the answer is obvious but just not too sure Thanks a lot.
On-Page Optimization | | inhouseninja0