Need help in diagnosing what I may be doing wrong
-
I have a site that has been having problems ranking. Initially, spam rate was at 18%. I have since changed the URL and forwarded to the original so now the spam rate is under 5%. Phone calls started picking back up very slowly but then by August 2024 things came to a screeching halt. Phone has been dead and very little business has been written. I did notice on the robots.txt file it had this:
User-agent: *
Disallow: /
User-agent: Googlebot
Disallow:
User-agent: bingbot
Disallow: /no-bing-crawl/
Disallow: wp-adminand now I have since changed it to this:
User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.phpSitemap: https://urlishere.com/sitemap_index.xml
My question is what else do I need to do to get this site to start ranking again? We are blogging once a month, writing press releases once a month, updating the social media a few times a week. I feel like maybe there is something on the backend that needs to be done to get this site back to ranking. I am using SEO by Yoast and I have filled in the title and meta description fields for all pages. There is a spot in Yoast where I can validate the site with Google, Bing, etc. I'm trying to figure out how to do that. I do see in the site's Google Webmaster Tools there are several pages not indexing. Any ideas on what else I can do to get this site to start ranking again? Thank you.
-
@SOM24 I highly suggest you run an audit of your current backlinks and try to identify if you have any toxic or spammy backlinks pointing to your site. If so, you can create a disavow file of the toxic links and submit to Search Console. Off-Page SEO is Important!
-
If you’re struggling with getting your site to rank again, I can help. With extensive experience in SEO optimization, content creation, and digital strategy, I specialize in crafting solutions that drive real results. Whether you need to boost your on-page SEO, fix indexing issues, build high-quality backlinks, or improve your site’s overall performance, I offer tailored services designed to meet your unique needs.
-
I was facing the same problem, but updating the sitemap solved this problem.
-
Hi, have you changed the web design or lost any good links recently?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Who is the best SEO expert in the World?
Hey everyone, i am creating a blog post on Top SEO Experts in the World. I need your recommendation who is in the top 10 list? Your suggestions is highly appreciated for me. Thanks!
International SEO | | gxpl090 -
I want to move some pages of my website to a folder and nav menu in those pages should only show inner page links, will it hurt SEO?
Hi, My website has a few SaaS products, to make my website simple i want to move my website some pages to its specific folder structure , so eg website.com/product1/features
Technical SEO | | webbeemoz
website.com/product1/pricing
website.com/product1/information and same for product2 and so on, the website.com/product1/.. menu will only show the links of product1 and only one link to homepage (possibly in footer). Please share your opinion will it be a good idea, from UI perspective it will be simple , but i am not sure about SEO perspective, please help thanks0 -
How to rank a website in different countries
I have a website which I want to rank in UK, NZ and AU and I want to keep my domain as .com in all the countries. I have specified the lang=en now what needs to be done to rank one website in 3 different English countries without changing the domain extension i.e. .com.au or .com.nz
SEO Tactics | | Ravi_Rana0 -
Crawler issues on subdomain - Need resolving?
Hey Guys, I'm fairly new to the world of SEO and have a ton of crawler issues with a friends website I'm doing some work on. After Moz did a site crawl I'm getting loads of errors (Total of 100+ for critical crawler, content and meta data). Most of these are due to broken social links on a subdomain - so my question is do I need to resolve all of the errors even if they are on a sub-domain? Will it affect the primary website? Thanks, Jack
Technical SEO | | Jack11660 -
Authority site drastic ranking drop after google https switch. Please Help!
Hi Mozers. Since Google switched to the https version, our company website (http://we.register.it) indexing switched to the https version (https://www.register.it). After that the ranking on Google dropped for almost every keyword. The site is very old and got a great authority and PR 7. It ranked for same keywords for very long time On each page from years there is the correct meta rel canonical. No spam, and WMT is ok. Could you please help? The internal links are all in http, and in https. If you are https are in https (they are all relatives) No changes have been made and the subdomain is in that way from 8 years: the main url has always been http://we.register.it Google started this indexing switch around the 15 October
Technical SEO | | luca_cash0 -
Techniques for diagnosing duplicate content
Buonjourno from Wetherby UK 🙂 Diagnosing duplicate content is a classic SEO skill but I'm curious to know what techniques other people use. Personally i use webmaster tools as illustrated here: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/webmaster-tools-duplicate.jpg but what other techniques are effective? Thanks,
Technical SEO | | Nightwing
David0 -
What the Panda are we doing wrong?
Starting at June 8 of this year (the exact date of the Panda 3.7 update) the organic search engine traffic to our website dropped by about 30%. We're talking about a fairly new domain (about 8 months old) that has (or at least is suppost to have) pearly white SEO, and no outside parties have ever done any SEO for it. Organic search traffic was very stable in the weeks prior to June 8. Organic search visits have dropped pretty much across the board (due to dropped ranking at the SERPS, as reported by our SEOmoz campaign). The (not provided) keyword has dropped 25%, while traffic from keywords related to our core products (joomla templates) have dropped almost 50%. Knowing that June 8 saw a Panda update, I dug up some of the old Panda posts (never thought I'd need those for one of my own sites) to see what factors trigger a Panda hit. Based on the factors mentioned in this article at SEW, I'll briefly discuss what is going on at our website. Affiliate links and ad units Not a single affiliate link or ad unit can be found on our website. Low-quality or thin content Only 163 URLs from the www subdomain have been submitted in our sitemap, of which 152 are indexed. About 25 of those pages (the individual questions on our FAQ page) could in my opinion be characterized as 'thin content' pages. Canonicalization Every single page on our www subdomain has a rel="canonical". Given that the demo subdomain is based on Joomla, we have less control over those pages (and there will probably be some duplicate content issues there), but nothing more than any clean Joomla website would have. Site speed Our www subdomain receives a near-perfect 97/100 on YSlow, the demo subdomain scores a 83/100. Quality In the past months several popular resources (blogs, infographics) have been released that were well linked to by other (significant) players in our niche. Social signals Our site received about 25 +1's, several dozen (or more) tweets and a few Facebook Likes. Search result pages We don't have those. Questions: Can anybody spot potentially Panda-triggering issues on our website? I'm aware that our link profile isn't perfect (not very bad either), but to my knowledge Panda was/is an on-page driven algorithm update, right? We're also running a demo subdomain (click 'demo' in the menu), hosting there five full Joomla installations to showcase our products (just like virtually all other template providers do). This subdomain seems to also have taken a hit, but less than the www subdomain (about 15% decrease in organic search visits). Is it possible that the demo subdomain has triggered this issue (and if so, what changes would you advice)? Any help would be greatly appreciated!
Technical SEO | | Theo-NL1 -
Is there any evidence that using Google Site Search will help your ranking, speed of indexing, or traffic?
I am considering using Google Site Search on our new site. I was told... "We have also seen a bump in traffic for sites when using Google Site Search because Google indexes the site more often (they claim using the paid Google Site Search has no effect on search rankings but we have also seen bumps in rankings after using it so that may just be what they have to say legally)." Is there any evidence of this? Would you recommend using Google Site Search? Thanks David
Technical SEO | | DavidButler710