Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Using symbols in the html title of a webpage

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Using symbols in the html title of a webpage

    Technical SEO
    3
    3
    2506
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • mickey11
      mickey11 last edited by

      If you a symbol in the title of a webpage will this dilute the keywords in the title
      thus making it rank worse in search engines

      here is an example

      <title><br /> Black Shoe Polish<br /></title>

      versus

      <title><br /> ▶ Black Shoe Polish<br /></title>

      will the extra symbols count as words and thus the dilute the effectiveness of the Black Shoe Polish keyword. sort of making like 4 words instead 3.

      By the way, The reason to use a symbol is to make it stand on in the search engine results

      1 Reply Last reply Reply Quote 0
      • jandunlop
        jandunlop last edited by

        I doubt this will dilute the effectiveness of the keyword - what I would be more concerned about is a potential ranking penalty. I have seen this technique used in the past but hardly ever see it being effective these days.

        I would stick to crafting well crafted titles designed for the user in mind - keeping your keywords first in the title.

        1 Reply Last reply Reply Quote 1
        • RobertFisher
          RobertFisher last edited by

          Interesting, but here is the other question: within the pantheon of SEO ranking factors, how important is this to you? In other words, you seem to believe from a reader perspective it will in some way provide an increase in something other than ranking on a search engine. If that is true, and this is the only change you are going to make, I cannot see this one item changing your ranking by even one position on Black Shoe Polish (as an example). If your site is a Shoe-Polish.com, and the pages are black, brown, cordovan, and white. Someone searching for black shoe polish is just as likely to still find it. The question becomes does it then provide anything new or better for you by way of the action the visitor to the site will take? Will they be more apt to stay on the page, will they stay longer, will they take a buying action?

          For me, it would have no effect as a visitor. As to worrying about a single point within all of on site SEO, I wouldn't unless it is that your site is shoe polish and you are trying to sell turtles by adding a symbol for more attention. Hope this helped a little.

          1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • nazfazy

            Using 2 cache plugin good or not?

            Hi, Can anyone tell me - whether using  2 cache plugin helps or it cause any issue? Besides, when i used w3 cache plugin in WordPress its found like inline CSS issue to get cleared. So, i tried auto optimized but my website Soc prollect gone crashed in between while using the some.  Is there any solution and can anyone tell me which plugin advantages to speed the site by removing java script and inline css at a time.

            Technical SEO | | nazfazy
            0
          • Marketing_Today

            Create Page Titles from H1 using Yoast?

            I'm working on a site that has 280 blog posts that have either been migrated from an old CMS site or created on the Dev version of the new WordPress site. We've written 280 unique meta descriptions so they don't truncate but it there a quick way I can export the current H1s and then import them into Yoast so they are set as the Page Titles? I've written unique Page Titles and meta descriptions for all the Service and Products page and just want a way to speed up the blog posts as their H1s are really good and what I would use as Page Titles anyway. Any help, greatly appreciated!

            Technical SEO | | Marketing_Today
            0
          • CRMI

            Duplicate Page Content and Titles from Weebly Blog

            Anyone familiar with Weebly that can offer some suggestions? I ran a crawl diagnostics on my site and have some high priority issues that appear to stem from Weebly Blog posts.  There are several of them and it appears that the post is being counted as "page content" on the main blog feed and then again when it is tagged to a category.  I hope this makes sense, I am new to SEO and this is really confusing. Thanks!

            Technical SEO | | CRMI
            0
          • AL123al

            Is it ok to use H1 tags in breadcrumbs?

            A client has an e-commerce site and she doesn't want a page title on the products page. She has breadcrumbs though. Her website developer suggests putting the H1 on the breadcrumbs. So: products> Gifts > picture frame with h1 tags round the word "picture frame". Is this ok to do? Or is it a bad thing for SEO purposes? Thanks

            Technical SEO | | AL123al
            0
          • lvp1138

            Title tag not showing on google? Please Help!

            I've read the FAQs and searched the help center. My URL is: http://www.webygeeks.comI have updated title tags of my client's website 10-15 days ago, still the title on google is coming as the company name 😞 Why so??Description is correct but title is incorrect, can you please recommend me something guys?Also, i am wondering why the google cache is showing date of september 5 and we have changed the titles around 10 - 15 days before that http://webcache.googleusercontent.com/search?q=cache:P45GOiHRaIUJ:www.webygeeks.com/+&cd=1&hl=en&ct=clnk Really appreciate your suggestion.

            Technical SEO | | lvp1138
            0
          • findwell

            Does image domain name matter when using a CDN?

            Has anyone does studies on using a different CDN domain name for images on a site? Here is an example: or ![](<a)http://cdn.mydomain.com/image.jpg> mydomain.com ranks highly and many images show up in Google/Bing image searches. Is there any actual data that says that using your real domain name for the CDN has benefits versus the default domain name provided by the CDN provider? On the surface, it feels like it would, but I haven't experimented with it.

            Technical SEO | | findwell
            0
          • frankrizzo

            Duplicate page titles on Ecommerce

            Hi, My question is in reference to an E-commerce site- Our SEO MOZ scan is showing many errors for Duplicates- such as Duplicate titles - The majority of these are on the products map- and the page titles are Products Map :: Company Name How do we get correct this or does Google not penalize for it? Thanks.

            Technical SEO | | frankrizzo
            0
          • elephantseo

            What tool do you use to check for URLs not indexed?

            What is your favorite tool for getting a report of URLs that are not cached/indexed in Google & Bing for an entire site? Basically I want a list of URLs not cached in Google and a seperate list for Bing. Thanks, Mark

            Technical SEO | | elephantseo
            3

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.