Effect of URL change on Website
-
Hello we are developers and we have just created a new webpage for a client of us.
The problem is that we can not replace the old one by the new one, cause our client has developed over 15 satellite pages that calls directly to the code of the old page. If we completly remove the old page we will make those 15 pages go down. Those pages are working over domains specially register for SEO reasons.
For example
Main page is www.euroair.es
Satellite page is www.aireacondicionadodaikin.com
Satellite page has pretty good ranking for search term "aire acondicionado daikin"
As I told you, we have a new page but we can not make the page work over root domain. So we thought we could make it work over www.euroair.es/es, and make a redirection 301 of homepage and another important inner pages.
We chose "/es" folder because it seems like a language folder, but we are not very sure of the effects of pages working on that folder instead of working on root directory.
What do you think? Is this matter important or doesn't?
Thanks
-
I have had good results by using the rel="canonical" tag on the satellite pages. If you have access to the satellite pages then copy the content onto the new domain. Place the canonical tag pointing to the page on the new domain. I have also found that this will give the new domain a huge boost in initial rankings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Migrating From Parameter-Driven URL's to 'SEO Friendly URL's (Slugs)
Hi all, hope you're all good and having a wonderful Friday morning. At the moment we have over 20,000+ live products on our ecomms site, however, all of the products are using non-seo friendly URL's (/product?p=1738 etc) and we're looking at deploying SEO friendly url's such as (/product/this-is-product-one) etc. As you could imagine, making such a change on a big ecomms site will be a difficult task and we will have to take on A LOT of content changes, href-lang changes, affiliate link tests and a big 301 task. I'm trying to get some analysis together to pitch the Tech guys, but it's difficult, I do understand that this change has it's benefits for SEO, usability and CTR - but I need some more info. Keywords in the slugs - what is it's actual SEO weight? Has anyone here recently converted from using parameter based URL's to keyword-based slugs and seen results? Also, what are the best ways of deploying this? Add a canonical and 301? All comments greatly appreciated! Brett
Intermediate & Advanced SEO | | Brett-S0 -
Newly Acquired Website--Questions on Changing Permalink Structure
I just acquired a new website. The domain is about 7 years old with around 1000 indexed pages in google. Decent domain authority at 34, PR 4, a lot of inbound links. The thing that's driving me crazy is the permalink structure--set up as month/post name in wordpress http://xxxxxxx.com/2015/01/sample-post/ Based on my experience and I could be wrong, but I would think that the structure would be more effective with just post name and no date. Am I absolutely insane at this point to try and change it?
Intermediate & Advanced SEO | | tryfantasy0 -
How to structure articles on a website.
Hi All, Key to a successful website is quality content - so the Gods of Google tell me. Embrace your audience with quality feature rich articles on your products or services, hints and tips, how to, etc. So you build your article page with all the correct criteria; Long Tail Keyword or phrases hitting the URL, heading, 1st sentance, etc. My question is this
Intermediate & Advanced SEO | | Mark_Ch
Let's say you have 30 articles, where would you place the 30 articles for SEO purposes and user experiences. My thought are:
1] on the home page create a column with a clear heading "Useful articles" and populate the column with links to all 30 articles.
or
2] throughout your website create link references to the articles as part of natural information flow.
or
3] Create a banner or impact logo on the all pages to entice your audience to click and land on dedicated "articles page" Thanks Mark0 -
URL with a # but no ! being indexed
Given that it contains a #, how come Google is able to index this URL?: http://www.rtl.nl/xl/#/home It was my understanding that Google can't handle # properly unless it's paired with a ! (hash fragment / bang). site:http://www.rtl.nl/xl/#/home returns nothing, but: site:http://www.rtl.nl/xl returns http://www.rtl.nl/xl/#/home in the result set
Intermediate & Advanced SEO | | EdelmanDigital0 -
How to gain more conversions through my website
Hello, I have a wealth coaching website bobweikel(dot)com Will you look at it and tell me how I can improve traffic and conversions. I want to gain several clients a week just from the web. Possible areas of help: On-site SEO & keywords link building: I don't see how to link build here Content Creation Adwords Thanks!
Intermediate & Advanced SEO | | BobGW0 -
Is it safe to redirect multiple URLs to a single URL?
Hi, I have an old Wordress website with about 300-400 original pages of content on it. All relating to my company's industry: travel in Africa. It's a legitimate site with travel stories, photos, advice etc. Nothing spammy about. No adverts on it. No affiliates. The site hasn't been updated for a couple of years and we no longer have a need for it. Many of the stories on it are quite out of date. The site has built up a modest Mozrank value over the last 5 years, and has a few hundreds organically achieved inbound links. Recently I set up a swanky new branded website on ExpressionEngine on a new domain. My intention is to: Shut down the old site Focus all attention on building up content on the new website Ask the people linking to the old site to my new site instead (I wonder how many will actually do so...) Where possible, setup a 301 redirect from pages on the old site to their closest match on the new site Setup a 301 redirect from the old site's home page to new site's homepage Sounds good, right? But there is one issue I need some advice on... The old site has about 100 pages that do not have a good match on the new site. These pages are outdated or inferior quality, so it doesn't really make sense to rewrite them and put them on the new site. I call these my "black sheep pages". So... for these "black sheep pages" should I (A) redirect the urls to the new site's homepage (B) redirect the urls the old site's home page (which in turn, redirects to the new site's homepage, or (C) not redirect the urls, and let them die a lonely 404 death? OPTION A: oldsite.com/page1.php -> newsite.com
Intermediate & Advanced SEO | | AndreVanKets
oldsite.com/page2.php -> newsite.com
oldsite.com/page3.php -> newsite.com
oldsite.com/page4.php -> newsite.com
oldsite.com/page5.php -> newsite.com
oldsite.com -> newsite.com OPTION B: oldsite.com/page1.php -> oldsite.com
oldsite.com/page2.php -> oldsite.com
oldsite.com/page3.php -> oldsite.com
oldsite.com/page4.php -> oldsite.com
oldsite.com/page5.php -> oldsite.com
oldsite.com -> newsite.com OPTION 😄 oldsite.com/page1.php : do not redirect, let page 404 and disappear forever
oldsite.com/page2.php : do not redirect, let page 404 and disappear forever
oldsite.com/page3.php : do not redirect, let page 404 and disappear forever
oldsite.com/page4.php : do not redirect, let page 404 and disappear forever
oldsite.com/page5.php : do not redirect, let page 404 and disappear forever
oldsite.com -> newsite.com My intuition tells me that Option A would pass the most "link juice" to my new site, but I am concerned that it could also be seen by Google as a spammy redirect technique. What would you do? Help 😐1 -
Domains for regional websites
Please take a look at 7city.com This landing page contains links to: www.7city.co.uk www.7city.ae www.7city.com.sg and our US website which is also www.7city.com It is programmed so: If you are a first time user and type www.7city.com you go to the landing page above. If you then click on AMERICAS, it sets a cookie and directs you to http://www.7city.com/home . When you revisit www.7city.com in the future as the cookie is set you will be automatically sent to the AMERICAS website i.e http://www.7city.com/home. Our US websites is nor performing well on organic ranking compared to other regional website. Is the above technique hindering our organic ranking in the US. Also, I have been led to believe that you get a higher ranking if the domain is specific to a country. Is this true? Does 7city.com receive higher ranking than if I created it as 7city.us for example? Many Thanks Mark
Intermediate & Advanced SEO | | markc-1971830 -
Effects on SEO with CDN
Should we be concerned about any adverse consequences to our site's SEO value when moving the site's assets (javascript files and css files) to a CDN (Akamai)?
Intermediate & Advanced SEO | | Volusion.com0