Many factors could contribute to this:

1. Did the content change?

2. The on page optimization ( meta data etc,) change?

3. Were these previously orphaned?

4. Did these internal links add schematic and logical value to the theme of the website?

Did you use fetch as Google once these links were updated and /or were canonical URL's changed by this structure? More than likely this is just a boost because Google followed the new links, yet found the same page. The 'new' information needs to be reevaluated and ranked by Google. I'd give it 7-9 days and if no further movement, look to significantly improve the schematic structure of the website. Next, update the sitemap and resubmit the canonicalized URL's to Google through Google Search Console.

URL profiler will do this, as well as the other recommend scraper sites.

HI,

It doesn't redirect the user, no. It tells Google 'which URL' you prefer to be indexed. Now, again I don't believe that this is the best option, as you want BOTH cities to rank.  Does it affect the rankings? Yes, because you are saying Page A is more valuable than the duplicated Page B- leaving Page B out in the wild as the less important page for ranking.

So, again having two versions of the domains ( based on the cities) isn't beneficial, these should both be under one domain ( wp installation) and adding a "locations" page, to reduce the self competition.

While not appealing, you should rewrite all the content to be 100% unique, if it is privacy policy, tos, etc, you can no index those to reduce duplication. Otherwise, your options are limited. I realize that the products/ services will be similar in nature, but writing them in a different way to reduce the significantly similar content.

Alternatively, you can do a cross domain canonical tag, this tells Google that this content is duplicated intentionally on the other URL.

Here are a few articles about that:

https://yoast.com/rel-canonical/

http://webmasters.stackexchange.com/questions/56326/canonical-urls-with-multiple-domains

Next, focus on building local links to the individual city pages, to further differentiate the cities and the intent. Also, using the schema.org for 'local business' on each versions of the URL's. And, again I will say this is not an ideal situation and the best case scenario would be to add that content on ONE domain just with different location pages, within a subdirectory format.

Yes, we are doing everything correctly, aside from waiting for IT department to create a sitemap.

We've correctly applied the CNAME directive from the CDN to reflect the subdomain. Yet, when Google or any other tool attempts to crawl it only shows ONE URL. Not the images that are residing on their own independent URL's.

The sitemap is not completed yet. Server logs show Googlebot only indexing one page the .html page, not other pages.

I have a client that uses a CDN to fill images, from a sub domain ( images.domain.com). We've made sure that the sub domain itself is not blocked. We've added a robots.txt file, we're creating an image sitemap file & we've verified ownership of the domain within GWT.

Yet, any crawler that I use only see's the first page of the sub domain (which is .html) but none of the subsequent URL's which are all .jpeg.

Is there something simple I'm missing here?

No automated software for linking is beneficial for your search engine rankings, and it's a good way to do more damage than good.

Create great, unique - query friendly copy and attract incoming / viral links from that. There is no shortcut to SEO.

I would try to externalize a tremendous amount of your coding and comments within the code. If you can use internal links more effectively to direct your users to the interior pages within the site, also your content isn't organized in a themed website ( with silo structure reflective of the main topics).

I would most certainly, review your on page coding for crawlibility for the spiders. Update your sitemap and organize your content into themes that are cross linking based on the main relevant topic and of course your keywords.

I would also move your content up higher on the page, so it is clear that the text is answering the user query, not just retail website. Review your main competitors who have outranked you in the latest decline, my guess is that your rankings have dropped due to at least two updates from Google. Including the ever popular muffin top.

Number one, if you also tie in the language tag within the head code. It would also, be preferential if you make sure your content is unique to each sub directory page ( even if the content is similar it should be 100% unique from the main domain and within the anchor text links coming to the /ca/ version.

Interestingly, if you obtain incoming links from .ca domains, to the /ca/ sub directory it will increase the relevance of the intent of Canada traffic.

Why would you not attempt to obtain the tld from .ca? Instead of sub-directories? Each is fine, but when you have a tld with a country specific extension, it increases your indexation rate within the Canada specific directories, citations as well as attracting incoming links.

Video content and audio content can be indexed and made SEO friendly  which can improve the search visibility on varied search options of the search engines.

One of the ways is to add the video and audio content using microdata as per the schema.org.

Usually when we add video we embed the code generated via YouTube for that video if it is on YouTube or for that matter any other video broadcasting site like vimeo, Ted, etc.

For example:

<iframe width="”560″" height="”315″" src="”http://www.youtube.com/embed/7xxxxxxxxxxxxxxx?list=UU0LI2nnnSO6lP8ZFj9FIdyA&hl=en_US”" frameborder="”0″" allowfullscreen=""></iframe>

But using the microdata format as per schema.org the same code can be written as :

Video: SEO xxxxxxxxxx

<iframe src="”http://www.youtube.com/embed/xxxxxxxxxxxxk”" frameborder="”0″" width="”640″" height="”390″"></iframe>

Description, keywords and markup here .

More information here: http://schema.org/VideoObject