How much weight does UGC really have in SEO
-
Hi Guys....One of my sites has a blog and the site does very well overall.....however managing the blogs comments (fighting spam...attacks...general monitoring and approval) is becoming to much trouble. The blog itself really gets fed from facebook and most of the blog comments are done here.
I am thinking of removing the comment section on the blog and only responding to facebook comments.....I am concerned though how much weight the "user generated content" carries with regards to SEO...it has always been said that it does carry weight but what if i get traffic to these pages and links but remove the comments ability...
just really wanted to hear some opinions on this and how much respect i should give UGC.
thanks for your time
-
Hi Regal..thanks and agreed...I am getting good signals from sharing and likes..so am winning there...I think I am just going to quit with the comments and focus on that on the facebook page...as that is really where the bulk is happening....I appreciate the input..thank you
cheers
-
Hi Nomad,
How are your comments set up currently? A lot of the social signal that we've seen recently comes from the sharing / "liking" features of social, not necessarily the social integration (in terms of content).
So, based on that, removing the comments won't hurt you, imo, from a social signal standpoint; but as NOC mentioned, UGC (in your case - comments on your blog) do potentially add SEO value over time, as they will be relevant to the topic on the page (hopefully), and be naturally generated as users add them.
I'd also agree with NOC about putting some additional spam filters on the comments if you haven't already, as that may help your spam issues.
Hope this helps. Cheers.
-
thanks for the input.....and yes i do believe it is of some help having UGC to enhance certain keyword densities...but does it have any strong social signals that will impact the serps?
-
I know that comments can help long term keyword optimization. For example: If the commenters use variations of your keywords, and partial matches of your keywords, then it can help build more organic on-page optimization.
If your blog gets a lot of spam, you can consider adding a quora style system where other users can vote for comments. Allow people to vote comments up or down.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My Question About SEO
I'm working on a new website and attempting to make it as efficient as possible. I've put it through a few scanners and have a few concerns. Is it true that having long titles is beneficial? My contact page, for example, is just titled contact, while my FAQ page is simply titled commonly asked questions. What about meta descriptions for each page? Do they still serve a purpose nowadays? Because my site title is a graphic header, having a big text title doesn't really suit with the style, the H1 tag is missing on a few pages. Is there any way to get around this?
Content Development | | markellw90 -
SEO for international bloggers
Hi I'm brand new to SEO stuff, and I'm trying to monetize my blog. I have a Q from you about optimizing my blog for an international audience. So I thought where is better to ask my question 🙂 My q is: Does the country that you are living in and publishing your post affect your SEO if you blog in English? For instance, if I live in turkey, but I publish my whole posts in English, will Google hesitate to show my content to an English audience? In other words, Does the publishing source country make it harder to contest with native English bloggers for google's page 1? Thanks in advance for your attention
Content Development | | Nilss4 -
Project content marketing SEO value and Traffic
I'm creating a content marketing plan and need to project the visitor impact it could have on an exact-keyword domain name. The plan will produce at least 10 quality, original articles per day. Are there any common metrics or ways to guess what the visitor impact could be?
Content Development | | msantore821 -
Updating blogs - SEO best practice
Thinking of new blog content and one option obviously is to check out historical popular blogposts via Analytics and do fresh versions of those. So my question is what is best practice: 1. Copy and paste the old blogpost copy but edit it to be slightly different while still having the old blogpost live or 2. just update the old one and re-promote I assume it's better to have a new version of the blogpost?
Content Development | | digitalbua1 -
How "much" schema.org is "too much"?
In terms of adding schema.org information to web pages, how critical is it for SERP? Can anyone recommend a model of what to tag? For example, on a single blog post I could tag the "article" and the "author", but I could also tag the logo that's in the header on every page. How much is "enough"? What is the relationship between schema.org and rel="author" tags? Thank you!
Content Development | | Titan5520 -
Does having blog on subdomain weaken primary site's SEO?
I have a Joomla site with a WordPress subdomain that I'm wanting to use as a learning center. It's far more simple for new blog editors and publishers to learn that over Joomla. The issue I'm facing is trying to figure out rather having the blog put into the primary domain instead of a subdomain will hurt my ratings at all? Where I got the idea that it may hurt ratings is due to how (from what I understand) search engines will see a subdomain slightly different than the primary domain. Thank you for any help!
Content Development | | sDevik0 -
Recos for SEO friendly blog for asp.net environment?
Can anyone recommend a blog platform for asp.net server environment that has SEO friendly components/plugins available? Client is migrating a Wordpress blog at wants recommendations as the internal requirement for the project is that the blog is hosted on asp.net. Thanks in advance for the help!
Content Development | | MRM-McCANN0 -
Best Blog Post Format for SEO?
Wondering what the best way is to display blog posts, and organize a blog in general, for maximum SEO benefit. Displaying the entire blog post for the reader to scroll down right on the main page of the blog? With previous posts displayed farther down on the same page. Displaying a snippet/paragraph of the post with a link to continue reading - this way each blog post has it's own dedicated page? And the main blog page can display more topics. Any additional ideas or suggestions to think about would be great. Thank You!
Content Development | | NiallTom0