Several Keywords Dropped Completely
-
On December 14th one of my sites dropped completely for multiple keywords. I cannot figure out why this happened. I have been adding content more in the past few months than ever before...
www.howtomac.com is the website
I am attaching a few webmasters screenshots so you can see the drop.
Any help is much appreciated.
-
You want your "Branded" name to be the highest anchor text. The trip wire for individual keywords isn't known by many. We do our best to guess. But I'd say 50% is very high, and I'd shoot for around 30% to be safe. Again, it's a guess at what that limit is.
-
I have a similar issue with a clients site - http://www.tshirtsubway.com it was 2nd page for the keyword t shirts.
Then it totally disappeared just for this one keyword. All the other ranking are fine its just this one keyword that has totally vanished.
Contacted Google abut it via webmaster tools but not sure whats happening here.
Maybe to many in coming links under that word ?
-
Hi Thomas,
I appreciate your response.
I did not add any links at that time. Yes, the site has had very rapid movement to the top so your theory about the site being tested in the SERPs makes sense
Thank you!
Wes
-
Did you add any specific links at that time?
Have you had rapid movement to the top? If you moved to the top quickly then it could just be Google testing your site with the old results. I have seen them do this on several occasions. You get moving, hit the first page, stay for a week or a month then drop down about 30 spots or more.
If you didn't do any specific link building at that time, then keep your current pace going and wait to see if it rebounds next month.
-
There are far too many factors at play here to really be able to pin any one thing down, but I do have a couple observations for you:
-
I only looked at the two keywords you cited in your screenshots "how to mac" and "imovie" and really, for how competitive these keywords are you had no business ranking for them in the first place with a DA of 13, even with an exact match domain. Is your site pretty new? It's possible you were getting a test drive in the SERPs (Dr. Pete talked about this phenomenon here).
-
I didn't look at more than two articles, but the ones I did look at seemed a little thin on content. Great topics, great images, but I'm guessing there were only about 100 - 150 words in them. I have no idea if that has anything to do with your ranking troubles, but just from a user value standpoint these articles could be a little more meaty.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My ranking drop after migrating to https
Hey, I have migrated my website from http to https. But, all my ranking is dropped from first page to 3 or 4 page or some keywords are disappeared. I have redirected all my urls to https and done everything properly. Please help me. My website is justinterio.com
Technical SEO | | vikrantrathore1 -
Sudden Drop in Rankings
I manage a site and this past month have noticed some pretty significant drops in rankings for some of our main keywords. I'm trying to understand why and what I can do to correct it. We did do some 301 redirects a little over a month ago so I've been wondering if that has anything to do with it as Google indexes the new URLs. One thing I did notice in Moz is that it is showing that Google is indexing the new URLs but associating them with the wrong keywords in the wrong location. The company services three locations and each location has a service page on the site. But Moz is showing that in Atlanta, the indexed URL is the Nashville one, etc. Is there any way to affect that? Another thing to note is that organic search traffic is actually up so it doesn't appear to be affecting them which I find a bit strange. Just looking for any insight as to things I should be looking into to explain the sudden drops. Thanks!
Technical SEO | | maghanlinchpinsales0 -
Pagespeed drop on https
Hi all, Since I have moved from http to https my pagespeed has dropped. My hosting company/ programmer say this is normal but I am not happy with the results. Before: mobile 69 desktop 89 Now: Mobile: 52 desktop 69 Anybody experience with this issue? All help is welcome! Thank You in advance Tymen
Technical SEO | | Tymen0 -
Target Keywords not being picked up by Moz On-Page Grader
Thanks in advance for any help, It seems our target keyword "digital marketing agency" is not being picked up by yoast or the on-page grader as having the keyword in our home page content. Exact Keyword Used in Document Text at Least Once comes back as a zero. When we run our website through Google Webmasters fetch tool the keyword shows up fine in the content. Any ideas how we can fix this?
Technical SEO | | DerekDenholm0 -
Choosing a company name to rank for with main keyword in it?
First question is in regard to the relevance of the main keyword in the company name when used in anchor texts for linkbuilding and also on the website on page seo title tags etc.. We used to call our selves "Isle Surfboards" but now call ourselves "Isle Surf & SUP" , sup is an acronym for "stand up paddle boards" as our core biz in now paddleboards If we are trying to target the main keyword of "paddle boards" should we reconsider and call ourselves on the web " Isle Surfboards & Paddle Boards" or "Isle Surf & Paddle" or does it even matter? Then when we link build should we be building links with our new name "Isle Surf & SUP" or just as "Isle Paddle Boards" or does it even matter? Any help out there? bottom line is we want to rank better for the phrase "paddle boards" & "stand up paddle boards" as those are the top keywords. And in closing since both above are the 2 most popular keywords and are very similar "stand up paddle boards" has "paddle boards" in the phrase should all my on page related seo target "stand up paddle boards" phrase since that would have both phrases or "paddle boards" or a combo of both?
Technical SEO | | isle_surf0 -
How to Resolve Rankings Drop from a DDOS Attack?
Our rankings just plummeted on Tuesday across the board. There was a DDOS attack on Tuesday and since then the rankings went down and have stayed down, even though the DDOS attack has been resolved. Also, this is the 3rd or 4th attack they've encountered this year. How long could this last? How can we deal with this? Thanks
Technical SEO | | poolguy0 -
Keywords
Hi All, If I had a site about a cartoon character (for example). When I add keywords to the 'keywords' meta tag, would I be best to put specific phrases such as Cartoon Character, Cartoon Character on TV, Cartoon Character on Television or would the following have the same effect: Cartoon Character, Tv, Movie, Television I was wondering if having the above instance might be less effective as the search engines might read TV, Movie, Television as less relevant to Cartoon Character. Hope that makes sense! 🙂
Technical SEO | | wedmonds0 -
Google Web Master Tools - Keyword Variants & misspelling
We have millions of urls and the technical expertise to write code to fix the spelling of keyword variants Google has discovered and shows us in Web Master tools. Since Google has recognized these as variants, is it worth our time to write code that will fix the spelling of obvious misses?
Technical SEO | | snoopcat0