Best Way To Set Up Link Structure
-
I have set up each page on my site to be a landing page as it were . Employing a couple of concepts one of which being that I do not want the user to browse away from the page to a page that has no contact form on it . I would in fact prefer as most landing page companies seem to agree that the user stay on the page where they land and contact me through the form . I currently have a page called my domain/links that displays a superfish Joomla menu that I have not styled or done anything with really because I only use it to access the pages while editing and have no real intention of a user Actually finding the page . I intend on eventually deleting it . Most of the pages on the site are directed towards geographical cities in the surrounding area . The pages are not duplicate content obviously but they are all speaking pretty much the same message to my audience . Hey this company does electrical work in your town .
I have no problem with putting a text link menu at the bottom of the page before the footer with all of the pages on the site . However this being a content management site I could simply put this at the bottom of every page . Should I do this ? Or should I put this only on the home page and then have all the other pages link back to the homepage .
Or should I do a hybrid of this and put them all on the home page and then on the other pages put Four or five links to different services that we do such as recessed lighting , under cabinet lighting , get a quote . Pages such as this that I actually want the user to possibly browse to Such as in a traditional website model .
I am a firm believer that keeping the person on this page Leads to higher conversions . However visually speaking the opportunity to fill out the form is there on every page .
There are many things to consider so I would like a few professional opinions . Thanks !
PS Merchant circle has been getting some negative press lately . I have a blog there that has a great page ranking . Previously I was copying a version of my text links and posting it at the bottom of my blogs . Is merchant circle still in good staining and a good bet for links ? opinions comments thank you !
-
Rand has a great post on targeting a single keyword across multiple geo's.
I'd say overall, it pays to keep in mind Google's "serve the user, not the engine" philosophy - if you don't want users to see certain pages of your site, then you'll have to try and keep them separate or deep down in your internal link structure (ie at least two clicks/links away from each other), so that it's unlikely that they'll be able to just "click through" to an almost identical page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
links
Hi, in our Google Search Console account, all of our links, built up over a long time have disappeared. they just vanished. it was for a Cardiff demolition company, we work for. any idea why links would just vanish?
Link Building | | sarahwalsh0 -
Subdomain links vs root domain links? Are the less valuable?
I am determining the value of links we get. Is a link on a subdomain less valuable vs one on the root domain? How less valuable would you consider a subdomain link? For example blog.site.com vs site.com/blog What other metrics would you take into consideration for the value of a subdomain link?
Link Building | | calf0 -
Link from a directory
Hi, im submitting a clients website to some directories. They are a dental practice and I'm adding them to this website http://goo.gl/Tvyabd Once i added the business to its directory it asked me to add a link (in so many words) back to its website from my clients website. Is this ok to do or is it seen as spam? Im confused about this as sometimes directories are free and sometimes they ask for a fee for it to be fast tracked to put it on the website. I always check the Domain authority of the websites and make sure they are relevant to the industry that I'm working in but again not sure if this would be seen as "paying" for links. Thanks Ade
Link Building | | popcreativeltd0 -
301 to main page or deeper page for best 'link juice'.
I have two rafting websites. One ranks high for one set of keywords. The other ranks okay for a different set. I want to redirect the whole second site to the first to give the first more link juice and hopefully lift the first site even more in the rankings. Would it be better to link to a deeper page of the 1st site. I have a page that does well for some long tail keywords or would it be better to link to the main page. Or is it a bad idea over all.
Link Building | | tkobrien0 -
Are 36 links from one site to nested pages better than one link to the root domain?
I have a Driving School website www.1stclassdriving.co.uk. The site is structured geographically with 36 area pages, one
Link Building | | Brian_Worger
page per area post code and one page per Driving Instructor. I am trying to develop links and have found a site (da91 pa
63) where I can create area links to each of my area pages if I
wish. Is it best to just create one link to the root page or
should I create 36 individual links to each area page? - which is most valuable?0 -
Linking from Blogs
Hi I like to link from blogs on similar keywords on a regular basis but I am thinking about changing tactics as it can appear monotonous and un natural. What are peoples experiences in linking from blogs ?
Link Building | | onlinemediadirect0 -
Do you think 3-way link exchanges help in keyword rank and overall PR authority?
I know traditional link exchanges aren't very valuable and Google doesn't respect them as much, but what about 3-way link exchanges?
Link Building | | visionnexus0 -
Free link on a Paid Link Blog
Hi there, I have been doing some outreaching, and managed to have a blog post accepted on a authority blog. They included links to my website, and I was very pleased with the placement. However, having browsed through the site, I was worried to see that they openly admit they allow 'reviews' of websites, with backlinks included, for $50 per review. I am worried I might be penalised without actually doing anything wrong. I did not pay for my link, but the link has been placed on a site which openly admits they accept payment for links. Should I be worried? Should I ask them to take it down? To date I have been told countless times by bloggers I am outreaching that if I pay $10, $50, $100 etc I can write a blog post. I have never accepted because of the risk of penalization. Now, unwittingly, I am linked to from a paid link site with a blog post that would look like I have paid for it because of the placement and style of back link. What do you think? Thanks,
Link Building | | giveacar0