Updating Old Posts
-
I have ~ 45 posts that I wrote 2-3 years ago that need to be updated with current information and I'm wondering if I should:
-
Just update them
-
Update them and change the date published to present day
-
Publish the updated info. as a completely new post
-
other?
... and why.
I've read so many conflicting thoughts on this, really curious to hear what other Pro members think (or would do if it were them).
To give a little more background, the topics of the posts are various retirement communities. Things that may have changed could be they added new amenities, new home types, prices, number of homes still available, etc.
I have one page of my site that acts as sort of a directory linking to an article(post) for each community, but worried if I add all the updates as new posts I'll have to link to separate articles about each community which doesn't really make things too friendly for the reader. They want to know about what's going on with each community now...not back 3 years ago.
Thoughts? Suggestions?
Many thanks!
Ryan
-
-
Solid points. Thank you Ryan!
-
I would update the existing posts, and change the post date to the day you update them. Because these aren't really news articles or blog posts, they should go into the same post, not a new one. And because the information is current as of the day you update, if you have the date on the page it may as well reflect the date of the information. Having it current will probably help you rank better too, since current info will be more valuable to searchers than info 3 years old.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Planning to update my Volusion site to HTTPS protocol. Concerns.
I'm planning to update my Volusion Commerce site to https protocol. A config variable switch will config urls to become secure https urls. I'm looking into what additional steps I must take and issues that I may run into. I guess any relative links within my site will not be affected but how about incoming backlinks. How do I address this. Also concerned about previous redirects. Do I have to create a new xml file incorporating the new protocol in the target and a version of both secure and insecure source urls. I figure a new sitemap has to be submitted to Google Search Console - should there be a secure https://www.example version as well as a https://example version of site and older similar http versions submitted. Thanks Howard
On-Page Optimization | | mrkingsley0 -
Homepage title on pages/posts title
I want to see the title of the page/post. Right now it is indexing it like page name / homepage name site:forumlist.info Brief info about site
On-Page Optimization | | csfarnsworth
Build in wordpress
SEO Plugin "All in one SEO pack" Settings snapshot are available below http://i.imgur.com/G278Y1Z.png http://imgur.com/gb0YQUO http://imgur.com/fbXQgd1 http://imgur.com/atj3AS4 Anyone can guide me how to fix it?0 -
Is it better to delete old job pages on a recruitment site?
My client (online recruitment) has over 1.5 million pages indexed, the majority of which are old job posts and listings since they began. I wanted to know if it would be better to keep all of the pages, or advise my client to delete some of the archive as these pages will no longer be attracting traffic.
On-Page Optimization | | AxonnMedia0 -
Is It better to have a blogroll style Homepage to your website? or one main post?
Does a site rank better or is it better to have a blogroll style homepage linking to all of your other post in your website. Or is it better to have one homepage post for the main keyword theme of the website, with the other post titles in a side column?
On-Page Optimization | | nyphenom0 -
What do you do with old web pages?
I have a wordpress blog that I've made a ton of changes to. I have about a dozen pages on it that have old information or I no longer have a use for. In retrospect, I probably should have used the old pages for new content instead of building new pages. Should I just leave them on the site with no links to them, should I mark them as noindex, or should I delete them? I think some of the old pages could be completing with my new pages for ranking due to similar content. Website is: http://continuumweddings.com if you'd like to check out my site. Thanks, Melissa
On-Page Optimization | | mrsmelmitch0 -
How to best use our blog posts for SEO?
My company recently created a WordPress hosted blog. It is hosted completely separate from our company site. The primary domain for the blog is blog.mydomainname.com, but we immediately created a folder within our company website for www.mydomainname.com/blog that has a reverse proxy to the blog itself. I'm curious though if we should consider taking the content from the blog posts and re-creating that within our company website as well? The blog posts are very good SEO rich content, and we always struggle to find new content to put on our company website as it is already. Would like to get some folks thoughts on this. Thanks!
On-Page Optimization | | KHCreative0 -
What's the best strategy for reducing the number of links on a blog post?
I'd like to optimize my blog better for search. The first reccomendation I got from my SEOMoz Pro Campaign Crawl was that I needed to reduce the number of links per page on my site. I have lots of links from navigational items in the sidebar that people do click on. I'd really like to keep some or all of the tags and categories I list. Comments are another issue. Most of our posts get about 10 comments. However, our best posts get 50-100 comments. Those comments create a lot of links. I was planning on attempting to reduce the number of links using javascript but I guess Google understands javascript now. I may still do this b/c our pages are huge and some progressive rendering would likely help the user experience. Can you use javascript (ajax or otherwise) to limit the number of links on your page in a way that helps your SEO efforts? Any specific suggestions for reducing links that come from comments and navigational items? How much will reducing the number of links on a given page help with SEO? Any simple way to estimate or quantify this without diving in? Thanks in advance!
On-Page Optimization | | TaitLarson0 -
Should press releases be posted on my site before released to wire?
Should I wait until my press release has been syndicated to post to my press page. If I post it to my press page first, will it cause a duplication problem?
On-Page Optimization | | BradBorst0