Most Important SEO Factors / Methods
-
What would you consider to be the most important factor / method of SEO? In my opinion;
- Competitive Research
- Identifying Keywords / Phrases with high Search Volume
- URL selection
- Link Structure
- Link Building
- Meta Information
What's yours?
-
I believe content is the most important factor, and then on-site optimization which would include URL selection, Identifying keywords, and structure. Once that is out of the way I move on to link building.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Houston Company Needs Help (Will Our SEO Work Be Destroyed While Site is Down?, Can Anything be Done?)
I'm a Moz member, mostly just lurk, and love the Moz community. I work at a non profit company that does benchmarking data and helps school districts improve process in education. Our building flooded and our site is currently offline, is there anything we can do to stop/lesson any SEO page rank drop between now and when we are back up? We have worked very hard to get these rankings. I know it is minor compared to all tragedy in Houston, but we have worked hard to get these SEO gains (YEAH MOZ!) and I'd hate to lose them because of Harvey. Any suggestions, assistance appreciated! Ralph
SERP Trends | | inhouseninja1 -
Is it bad for international SEO to redirect CcTLDs and install Google website translator plugin to the primary domain (UK)?
We've bought lots of country extensions, e.g. .es, .fr, .in, .me, etc. Rather than employing translators, will it be acceptable for SEO to install the google translate plugin to the site, and 301 redirect the country extensions to the .com address?
SERP Trends | | Tom_Rocks_Off0 -
How to count number of app's installations for users who install app from https://play.google.com?
The task is to find out which banner on my site provides more installations of the game. The banners' urls link directly (refferal source in the url is specified) to the game page on https://play.google.com. Google Analytics and Google Play are connected but I've faced the problem that Google Analytics counts only visitors who install app via Google Play app so visitors from the banners to play.google.com aren't counted at all. That's the question, is there any way to count visitors to the app page on play.google.com and to count the number of installations by these visitors ?
SERP Trends | | seoMob0 -
How often do you submit to local search/citation sites?
I recently received a Network Solutions spam/offer email regarding their internet marketing packages. One of the "benefits" they cited was that they submit your information to local search/citation sites once a month, to keep it up-to-date. I don't know about you guys, but my clients' information isn't changing on a frequent basis. I remember when it used to be a tactic to submit regularly to the same citation sites, but that seems like overkill now. Does anyone still do this, or is NS just trying to make their product sound good? Do we need to update citation sites frequently, or is it enough to update when there are actual changes to make?
SERP Trends | | ScottImageWorks0 -
Local SEO citations: Do business description text variations matter? If yes how important is it to vary them?
I would like to see what is the consensus here about this stuff as virtually any automated service, be it yext or yahoo, will use one description text and use it for every available listing in their ecosystem. In general what is your take on varying this business description text? of course, I would personally put a safer bet on avoiding any duplicate text between listings and the domain of the business in any case. but my questions is more between listing vs listing. THIS IS BAD - WHY? THIS HAS NO IMPORTANCE WHATSOEVER - WHY NOT? and in conclusion and hindsight, would one need to watch out for duplicate content across non-domain assets used by the business so long as none of the content is duplicated from the business domain? I tried my best googling this, but did not find a straight answer anywhere. I would really appreciate some experienced and insightful comments on this one 🙂
SERP Trends | | Raydon0 -
What options are there for local SEO when no physical location exists?
I work for a automobile transportation company that provides services in several different cities throughout the US. Our headquarters (and physical location) is in San Diego, California, however we have drivers stationed in several different cities throughout the nation. The problem is, we don't have physical locations in those other cities - our drivers essentially work from home. What local SEO options are available to us, if any, for those cities where we don't have an actual brick and mortar address? Listing the home address of our drivers is, for obvious reasons, not ideal. Thanks for your help!
SERP Trends | | SEOAspirant0 -
Link building concept (Croslink different mediums sites for seo purposes)
Hello all. This is my first post to seomoz.
SERP Trends | | nikosvasilakos
A large News Media Group has a News Vortal and 3 magazines (for kids,health,fashion)
All those different mediums have their content in independant websites (since the branding of all 5 Medium is very strong).
My question is how to croslink them editorially for seo purposes?
Is it ok if i put a news box at every magazine site?
Should i create links to news articles or to news categories or both?
Do links from unrelated sites dilute your rankings for your key phrases ? Thanks in advance0 -
Getting rid of negative websites/reviews
I have a client who is semi-famous and has some negative press that is appearing at the top of search engines. What is the best way to get rid of these?
SERP Trends | | StreetwiseReports0