Umlaut in domain
-
Hi,
My client wants to expand it's business to Germany and logically we need a domain name to match. We've found a great one and regsiterd several variants to it.
However I just found out that in Germany it is possible (while here it's not) to register a domain with an umlaut. My question is: will google assign more value to:
schädlinge.de than schadlinge.de when users search for schädlinge?
If yes, how large will the difference be? (I will use an umlaut in the title etc)
Kind regards,
Jason. -
Thanks for your response,
the new domain name will be purchased and used exclusively for the German store. I will try to obtain both with and without the umlaut, but the first only if responsibly priced.
(since the domain is just for ranking purposes) -
If you are mostly targeting Netherlands than buy a .NL extension not DE. Secure both if expanding.
I would prefer with the amlaut if it is a German site being targeted in Germany, so it is better because people typing into google.de will be using the amlaut and this is the proper spelling for this word. That is assuming you can get a domain name with amlaut characters registered.
Will it make a big difference in rankings, probably not much so if it's a matter of getting a available domain name for cheap or paying a lot of money to purchase it off of a seller I would go with the cheaper route.
You can also look for a alternative domain name that has schädlinge with the amlaut in it and is available.
You will of course be using the amlaut in the site content and can use it in directory and filenames as well so you're still showing Google and the user what they want to see.
Use the word with the amlaut in the title tag and the meta description.
-
I'm currently targeting Google Netherlands. Germany would be the expansion territory. It's a webshop that is going to offer it's products trough a separate German version of the dutch store.
could you please explain why it makes sense to purchase the schädlinge.de domain? (because it's registered by a domain farm and will probably be expensive)
I did find when searching for German terms with the umlaut, domains without them included score excellent (usually top 3.) This to me, would make sense since it was not always possible (even in Germany) to register domains with the umlaut included.
-
Jason
Yes, that changes. If you are targeting / going to target google.de eventually, it makes complete sense to acquire schädlinge.de.
I checked ranking data on Google.de for both schädlinge and schadlinge and what's interesting is that "schadlinge" is actually considered a mis-spell of schädlinge.
Are you currently only targeting Google US or other countries other then Germany?
-
Hi Nakul,
thanks for your swift reply. I don't quite understand your reasoning. Let me first clairfy that since the buisiness expands to Germany, we are looking to target google.de
I did find google understands my intent but searching for schädlinge or schadlinge yield in different results. The domain name is supposed to give a boost in rankings for en exact match with the searched keyword.
Could you please further clarify?
Thanks
-
Based on the SERPS in Google US for your keyword, it looks like you don't need it. Just using it in the page title should be enough. Further, if you do need it at a later date, you could technically have an inner page like schadlinge.de/red-schädlinge if needed and so on.
https://www.google.com/search?q=schadlinge
I hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Similar Keywords on Addon Domain
Hi all, I'm looking at setting up a second website targeting some similar keywords to my existing blog. I host the site through bluehost and am considering hosting the other website as an addon Domain. Whilst the content on both websites will be different both will target the same keywords. Does anyone know if because I'm targeting the same keys words using an addon Domain this could impact my existings site google rankings? Any help would be greatly appreciated.
Technical SEO | | thriftypence0 -
What about re-life expired domain ?
I want to know about your advice to re-life expired domain, assume PA:55 how I get benefits from it, when I use it for new related content.
Technical SEO | | zant0 -
Redirecting a Few URLS from One Domain to Another
Hello, I have two websites within a similar niche...some of the top organic traffic driving pages on Website B I'd like to redirect to a similar page on Website A. The reason is Website A is a bigger and better and is monetized much better as well. I only want to redirect a few of the main URLS on Website A and also only those that I have similar content on my main Website B. Is this process safe for SEO? What is the best way to go about this process. I am not really concerned with Website B and what happens to it's rankings, but in the meantime, I'd like to redirect the traffic from some of it's main organic traffic driving pages to my main website A and to it's similar pages. I am also concerned with making sure my main website A stays white hat and doesn't receive any negativity from these redirects. Thanks.
Technical SEO | | juicyresults0 -
Moving multiple domains into one domain
Hi, We're currently moving a group of websites (approximately 12) under one domain so we've moved from www.example.de , www.example.co.uk , www.example.com to www.example.com/de www.example.com/uk and so on. However I have read an article online today saying that this can lead to crawling complications. Has anyone done something similar and if there were any issues how did you overcome them? Many thanks
Technical SEO | | Creditsafe0 -
Sub-domain or sub-folder for a blog?
Traditional thinking suggests sub-domains are treated as separate sites and so don't pass on link juice, but I've heard mixed opinions. I'm very much a believer in sub-folders but I'm interested to hear some other opinions. Thoughts?
Technical SEO | | underscorelive0 -
Redirect non www. domain to WWW. domain for established website?
Hey guys, The website in question has been online for more than 5 years but there are still 2 versions of the website. Both versions are indexed by Google and of course, this will result in duplicate content. Is it necessary to redirect the non-www domain to the www. domain. What are the cons and advantages? Will the www. links replace the non-www links when it comes to keyword rankings? Thanks.
Technical SEO | | BruLee0 -
Beating a keyword Domain
Has anyone here managed to beat a keyword/exact match domain to top spot? I am currently second and wondering if it is worth the time and effort to knock it off the top spot. How hard is it to get these very annoyingly favoured domains off 1st? Any help and advice much appreciated.
Technical SEO | | pauledwards0 -
Referrals from widget domains
Let's say you are doing seo for a company that sells 5000 widgets. Let's call their site www.mainsite.com ... They have already set up ( purchased ) many domains such as www.widget1.com which is one of the widgets they have on their main site. so they might have several hundred of these domains. What is the best use of these domains? Would it be : Have those pages be landing pages with content and pictures and optimized with a link to their main site widget page? Or have that domain have a 301 redirect to go their main site, to the particular page showing that widget for sale off their main site? Miscellaneous sidebar question - Since both the main site widget page and the widget domain might be in competition and might have duplicate content, what are the ramifications of not using the canonical tag, and what other considerations might there be? How much must be duplicate content before considering using the canonical tag?
Technical SEO | | highersourcesites0