Do nofollow links affect link profile?
-
I've read that it's good to keep a natural link profile. Some naked links, some links going to our company name, some with anchor text, etc.
Do nofollow links affect this link profile, or is it only followed links that are taken into account?
-
I can't agree more with William Lau.
When I build links I always do it naturally. If I find a website that is the perfect fit for my campaign then I am going to attempt to get the link regardless of whether it is follow or no-follow. This is natural link building.
-
You should allow Page Rank to flow naturally. If your home page link to contact us page does not have nofollow that will allow contact us page to flow some PR back to the home page. If you hit a link on home page with nofollow to the other page then the other page not only can't flow the PR back, but also the remaining page rank will not be given to the links which are not nofollowed.
I think Matt Cutts best explains it. If you see paragraph 8 of this page http://www.mattcutts.com/blog/pagerank-sculpting/ or better still the whole article it should clarify things for you.:)
-
All is taken into account. But don't go out of your way to get like 20% this 20% that and 20% of this. Do it naturally and you will have nothing to worry about.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Poor internal linking?
Hi guys, Have a large e-commerce site 10,000 pages as a client and they are currently not getting much organic traffic to their level 3 sub-category pages, the URLs are like: https://www.domain.com.au/category/s...-category-type These pages have been on-page optimised, category content added, yet hardly any traffic. However the site level 1, level 2 pages do quite well. So this suggests this might be an internal linking issue? The site is definitely not penalized and as enough authority for these level 3 pages to rank. Any ideas would be very much appreciated! Cheers.
Intermediate & Advanced SEO | | bridhard80 -
How to do Spam Link Analysis before posting a link?
OSE provides Spam analysis for website link profile, Do Moz have a tool to check the link quality before placing a link? How to do Spam Link Analysis before posting a link?
Intermediate & Advanced SEO | | bondhoward1 -
Can you nofollow a URL?
Hey Moz Community, My questions sounds pretty simple but unfortunately, it isn't. I have a domain name (we'll use example.com for this) http://example.com which 301 re-directs to http://www.example.com. http://example.com has bad links pointing to it and http://www.example.com does not. So essentially, I want to stop negative influences from http://example.com being passed on to http://www.example.com. A 302 re-direct sounds like it would work in theory but is this the best way to go about this? Just so you know, we have completed a reconsideration request a long time ago but I think the bad links are still negatively affecting the website as it does not rank for it's own name which is bizarre. Actual Question: How do I re-direct http://example.com to http://www.example.com without passing on the negative SEO attached to http://example.com? Thanks in advance!
Intermediate & Advanced SEO | | RiceMedia0 -
Paid Links on Credible Sites
Hi people. I'm wondering, what would be the effects of having a paid link on a credible site. The site would feature a brand page about my site and link to it. The site has a good domain authority and they are credible with quality content. Ultimately though the link would be paid. Would Google treat this negatively? Or would they pick up on it at all? Thanks, Paul
Intermediate & Advanced SEO | | kevinliao0 -
Unnatural links to your site—impacts links
I got message in my Google webmaster tool: Unnatural links to your site—impacts links Does anyone knows the difference between "Unnatural links to your site—impacts links" and "Unnatural links to your site" Thank you Sina
Intermediate & Advanced SEO | | SinaKashani0 -
Link Reclimation & Redirects
Hello, I'm in the middle of a link reclamation project wherein we're identifying broken links, links pointing to dupe content etc. I found a forgotten co-brand which is effectively dupe content across 8 sub-domains, some of which have a significant number of links (200+ linking domains | 2k+ in-bound links). Question for the group is what's the optimal redirect option? Option 1: set 301 and maintain 1:1 URL mapping will pass all equity to applicable PLPs and theoretically improve rank for related keyword(s). requires a bit more configuration time and will likely have small effect on rank given links are widely distributed across URLs. Option 2: set 301 to redirect all requests to the associated sub-domain e.g. foo.mybrand.cobrand.com/page1.html and foo.mybrand.cobrand.com/page2 both redirect to foo.mybrand.com/ will accumulate all equity at the sub-domain level which theoretically will be roughly distributed throughout underlying pages and will limit risk of penalty to that sub-domain. Option 3: set 301 to redirect all requests to our homepage. easiest to configure & maintain, will accumulate the maximum equity on a priority page which should positively affect domain authority. run risk of being penalized for accumulating links en mass, risk penalty for spammy links on our primary sub-domain www, won't pass keyword specific equity to applicable pages. To be clear, I've done an initial scrub of anchor text and there were no signs of spam. I'm leaning towards #3, but interested in others perspectives. Cheers,
Intermediate & Advanced SEO | | PCampolo
Stefan0 -
Spammy Link Profile Questions. What do you think?
I'm trying to dilute the link profile for a website. But have a couple of questions on the best way to achieve this. Current link profile, www.mysitename.com Keyword 1 Keyword 2 Keyword 3 Keyword 4 Keyword 5 Keyword 6 Keyword 7 Keyword 8 Keyword 9 Keyword 10 Keyword 12 Keyword 13 Keyword 14 Keyword 14 Keyword 15 mysitename.com Desired link profile, www.mysitename.com mysitename.com www.mysitename.com http://www. mysitename.com/ My Site Name http://mysitename.com Click Here my site name More Info mysitename.com/ www.mysitename.com/ Keyword 1 Keyword 2 Keyword 3 Keyword 4 Keyword 4 Keyword 5 Questions 1. Do you think Google looks at this on a domain level? Or do you think this needs to be done with every page on the site? 2. What would be a good way to build links fast to the pages, need to build lots of links to be able to dilute the profile. I was considering Dripable, or a similar service, but decided i really don't want to create more spam.What would you do? 3. What would you say the % threshold for anchor text is, i have read on different sources that at least 40% - 60% of links should be branded, url, or generic anchor links. Do you think this is accurate?
Intermediate & Advanced SEO | | 858-SEO0 -
How to ping the links
When i do link building for my website, how can i let the search engines know about that. is there any way of pinging?
Intermediate & Advanced SEO | | raybiswa0