Do you have PA and DA minimums for link building outreach?
-
Hi all! I'm putting together a list of sites I want to attack for link building. I'm looking at my competitors while also seeking specific sites I know would work well to link to us.
My question is, since this is very time-consuming, do you have a minimum PA and/or DA that you require in order to perform manual link-building outreach.
For example, if a site has a DA below X and PA below X, what would X have to be for you to not consider it worth your time.
I'm just trying to gauge where my efforts will be best spent and trying to get some benchmarks. Thanks!
-
Thanks Sebastian. I was starting to think nobody would answer this
I've been thinking about it and was considering only going after links with DA higher than our own. We currently have a DA of 39, so I'd be looking at stuff 40 and above.
However, taking into account keyword difficulty does make sense and adjusting our minimums accordingly.
-
I do take DA / PA into consideration and tend to set limits based on the difficulty of the niche I'm trying to build for and the availability of sites that may approve outreach attempts. So for incredibly difficult niches I will accept lower DA / PA as sites with better metrics may be more difficult to approach.
As a rule I'll try to approach sites with a DA/PR of 20+ but it's worth looking at every opportunity as some newer sites may be investing a lot of time into their site and it will eventually become an authority site that stops accepting submissions.
This all goes out the window for local / low difficulty terms though as sometimes a couple of low PA/DA links that are hyper relevent are more beneficial than chasing metrics alone
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building
I have a question as competitor made backlinks on longtail keywords and just for one specific post, If I wanna rank in Google SERP, then should I have to do the same strategy as my competitor did. or can I use just my own keywords to get rank?
Link Building | | aamirmurtaza670 -
Link building - where to start?
Okay - we have around 200 natural links pointing to our domain, some good, some not so good; today I've spent some time removing any bad, spammy links pointing to our business domain and we're just about there. Now I'd like to start a link building strategy. To be fair, I've assumed for the past year or so that link building is dead, unless you can get natural, really good links - which in the mobility and elderly products industry can be quite difficult. I have recently created a blog on our website - could RSS feeds be a benefit too?
Link Building | | LiamMcArthur0 -
Non-profit link outreach with limited resources
Our competitive metrics are good but we need to increase our linking root domains to beat our competitors and climb a few critical positions in the SERPs. We have drawn up a link-building strategy based on Moz's very helpful guide, and begun trying outreach. We're a non-profit and the content we are pushing is blog content like this, in-depth articles like this (which, incidentally, do well in search), and we're also going to start creating more infographics and other types of content to try to generate some traction that way. However, based on the success of the campaign so far, it seems unlikely we'll acquire links at the rate we need to in order to keep up with our competitors, particularly given that we only have three people who can spend time on this (at a total of around 1.5 days per week). Clearly this is something we need to persevere with and integrate into our normal content cycle, but I can't see us picking up more than a dozen or so links a year unless something unexpectedly goes viral! It seems like link outreach is so common that it's very hard even to get link targets to engage with you on social media. People just see it as spam. It would be interesting to hear what other people have done successfully to help us figure our what a realistic approach to link building looks like.
Link Building | | SOS_Children0 -
Continue Building LInks After You Reach Position
Hi All, Ive been slowly building links to some of my inner pages. Ive finally reached page 1 for a specific keyword search. Should I continue building links to this page so I dont lose position? I have a campaign setup through seomoz to keep track. Thanks!
Link Building | | TP_Marketing0 -
Local service site link building
I have a local service site http://winecountrycarpet.com/ and I have been link building as much as possible for my landing pages (which aren't local to my city, but are within 20 miles). I would like to keep my link building as above board and white hat as possible (so i do a lot of forum sigs and links in do follow forum in my industry) I do not seem to be seeing any results though. My pages are on the first page for their targeted keywords, but I think this has more to do with onsite SEO and non competitive keywords. I am wondering if anyone can recommend any strategies that I might find more effective. I have thought about leaving blog comments on do follow blog's but it just seems so spammy its hard to imagine it working. I am open to any ideas.
Link Building | | ayetti0 -
Need help with link building
How do I get good links to my site. Is it best to hire a link builder, or do it myself. I am new at seo
Link Building | | mikespy0 -
Link Building and Landing Pages
I'm embarking on my first link building campaign and I was wondering if its good practice to develop a specific landing page (a focused summary page) like I do in my PPC campaigns or should I use the URL to my homepage?
Link Building | | bmackrell0 -
LINK BUILDING. IN MAIN PAGE OR INNER PAGES?
I have a question about Link Building. What´s best for SEO, putting the links in main page or using a Link page inside with all the links? I would also like to know what´s best for SEO follow or not follow links, and how they work? Thanks in advance. Maria Jesus
Link Building | | goperformancelabs0