I need help finding a link building professional
-
I understand that some may respond to this question advising that we should concentrate on building good quality content, and eventually the links will come. And I do agree.
The problem is that while we are implementing a content strategy and we're absolutely focused on creating unique, quality content for our audience, we're also a brand new business with a current grand total of (wait for it...) - 4 back-links!
So while we're devoting our efforts to create the most engaging content we can, we need to find someone that can help us build our back-link profile and help to promote our brand and content in the most legitimate way possible.
Obviously typing "SEO" into Google is not necessarily the most effective way to find the right person for the job and I'm a bit apprehensive about posting ads on eLance, oDesk, etc
Does anyone have any idea how we can find someone smart and highly experienced that understands the importance of doing this right? We are Australian based but they don't have to be local.
Thanks in advance.
- Stu
-
Hi Stu
The tips for finding a link builder here on SEOmoz from Moosa are good and if you have a budget of several thousand $ a month you will be able to get some good people to help with your SEO and content focus, so if the budget is available that is a good way to go.
If however the budget is not available you can do a lot yourself, you are already doing the hardest bit, creating interesting and useful content for your market, now all you need to do is let the audience know it is on your site.
You can do this by finding other websites that look after the same market but do not compete with you, such as a car insurance company if you sell cars, then offer to write some content for their audience (guest posting).
You should also use Twitter to follow people who are influential in your market and find a way to get on their radar (help them in some way or talk about things they care about etc.) then when you have a relationship with these people you can ask them to comment on your content, they share it with the people who follow them and then you have the beginnings of a group of people who think your content is worth talking about.
By asking industry influences to help with or talk about your content it will get shared and these shares are all potential links to your site.
I hope this helps
Sean
-
I really have to endorse moosahemani's response here. I will also add the biggest risk of hiring somebody to do your link building is they will do it un-ethically which will hurt not help your business. In the end you will have paid somebody to screw you over.
-
Hi Stu,
Why not approach one of these companies/individuals SEOMOZ recommends...
http://www.seomoz.org/article/recommended#link-building
Thanks
Iain - Reload Media
-
I am not really in a mood to present myself at the front of you and raise my hand but i can give you an idea of how you can find the right kind of SEO for your business. There are tons of snake oil sellers who can eat your money and give you nothing but will waste your time and put your website at risk.
Here are few of the things that should keep in mind when searching for the right kind of SEO for your business.
- He will discuss what he will do!
This means that he will be able to give you the overview of what he can do for your business and what you should expect on month to month basis.
- He will be Open to community
The right kind of SEOs are usually open to community and help others with their knowledge and talent. If you want to search for the right kind of SEO on SEOmoz platform i would recommend checking the list of top 50 active members and approach them as they are the most active people in the SEOmoz community.
- Usually there share their tactics
Not all but mostly good SEOs tend to write on different platforms (SEO blogs) about the expertise that they have in order to give the right image of SEO in the community. You can always find this by typing in their name or may be the company name they are working for.
- Twitter Addict
This is not must but true to almost 85% of good SEOs. They tend to share their perspective about SEO to other likeminded people in order to build relationship. Most SEOs discuss things, happenings and ideas on open platforms like twitter, so if you want a good SEO see how active they are on twitter and what is their fellow circle.
- SEOmoz list of Recommended Companies
If budget is not at all a problem for you, then you should consider checking out the list of SEO companies that SEOmoz recommend as they are all the high class people in the SEO community.
-
Hi Stu,
I'm going to say this at the risk of being struck down with slings and arrows by my highly-esteemed friends in the SEOMoz Q & A forum. Research and pursue high-quality directory links. Create a budget, research the directory's history, PageRank, check them in OSE, and vet them completely. You will be amazed at what's left. There are a lot of good directories out there and they still matter (ouch! I think an arrow just hit me).
I had a brand new niche site last January. In one year we've moved from PageRank 1 to PageRank 3 and we are little bitty teensy weensy. We are on track to quadruple organic traffic and sales in 2013. We have some good "earned" links, but nearly ALL of our first links were from high-quality directories.
Just be smart, research them, and never pay for more than one year. Next year, that directory could be gone. If you aren't in Yahoo.dir, pay the money and get listed (if you can). Also get into Business.com and JoeAnt.com...there are many many more good ones.
I'd love to raise my hand and charge you a consulting fee to do it for you, but I think you can do this yourself and save a lot of money and get decent results.
Good luck! [and I'm putting on my armor now to deal with the comments that come after this one, lol]
Dana
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building in 2014
Hi everyone.
Link Building | | KarenJames
We like most are struggling to link build this year in line with Google guidelines. First step for us is a back link clean up then a really thorough competitor analysis to see what the competitors have that we may wish to emulate. We also ask the clients to provide us with information about their associations, memberships, suppliers, partners etc so we can see if there is synergy to get them a decent link from sites in their immediate orbit.
After that we produce some excellent content but getting it published, particularly with a follow link, is just getting harder and harder. We are also a PR agency so we encourage the clients to 'think out of the box' with regard to a PR campaign. It is fair to say that most clients don't understand what we are trying to do and don't have the stomach to be different.
I was wondering if anyone else did anything different, any fabulous ideas we are missing?
Also is anyone still submitting content to Ezine articles? They are incredibly picky about unique content, grammar etc but is it/will it still be grouped in with the article link farms?
Any advice much appreciated.
Thanks Karen1 -
Do you stop link building once you have your desired rank?
So with all these updates hitting sites left, right and center. Now you have your desired rank on Google, do you stop link building for that project? I can see some positives in this You will not add links that will get hit by future updates. If you do get hit in future updates you have less links to remove. Obviously it an outstanding link came along from BBC or CNN you would go for that. But press releases etc would you now stop anything like that?
Link Building | | tempowebdesign0 -
How much should a link building program cost?
Hi All, I am relatively new to the world of SEO but it is vital to our business that we improve in this area. I believe our site architecture is good although we have a new site coming in the next few weeks which is effectively a re-skinning of the existing one that makes the user experience more relevant. What I would like to know is how much a link building program shoudl cost from an SEO provider and how they quantify what they charge - is there some kind of indicative cost per link or is it just "give us some money and we will do our best?" We have started writing daily articles on our news site and our natural listings are already pretty good. What I am looking to achieve is top three status for the London area (where we work) accross a broad range of keywords. I know this is what everyone wants but we are already front page and top 3 for many keywords and the back link building would appear to be where we are weaker compared to some of our competitors. Thanks James www.morganpryce.co.uk
Link Building | | Jcoveyduck0 -
How to Build Links without content?
Apart from Directory submission Local niche specific directory submission Community engagement Niche specific blog commenting Can I know the other ways of Link Building when we don't have content.
Link Building | | Jaymoo0 -
Do incoming affiliate links help with SEO?
Quick question: If my affiliates promote an ebook via an e-junkie affiliate link that points to a sales page on my domain, will I get any SEO benefit from the links? Will Google see that the e-Junkie affiliate link 'hops' through to my domain name? i.e. Affiliate's website --> eJunkie link --> ebook landing page on my domain Thanks for your advice! Ian
Link Building | | internal-communication0 -
Authrity link building
This is one of the strangest things i have yet to see on Link Building , one of the sites i follow up managed to build links on huge sites like : speedtest.net , pbs.org , ucla.edu ,etc , its done in some downloadble file like that : http://cdn.speedtest.net/mobile/SpeedTestHD_v2.0.apk?pagetype=&pageNum=124 basically when you click on the link it downloads a file , and i see that it was done hundreds of times in large numbers of top ranked sites , does any one know how to do it ?
Link Building | | seowatches0 -
Does Seomoz Help Me Identify The Most Linked Articles From My Competitor Site
Does Seomoz Help Me Identify The Most Linked Articles From My Competitor Site -- Is there a feature to help me sort the results by this parameter I would like to set ?
Link Building | | helpwanted0 -
Link Building - Natural - My site is the best to rank #1
Hi, I like to ask the mozers. Write here, the link building methods, the most natural way, with 0% spam. Tell us, i make an example, on a small competition on the internet, i see competitors with 100 - 120 backlinks from root domains. Tell us, the best tips, to use and to build 50 - 80 backlinks for a month, on the most natural way, nothing is too much, so write here, demonstrate!
Link Building | | leadsprofi0