Canonicle Help
-
Hey everyone,
Hoping someone can shed some light on canonicle links for me. Have read as many articles and tutorials as possible but am still unsure about how to use them in my situation.
I'm about to sign a content syndication agreement with a large newspaper for 3-4 of my articles per week. It's great because this national newspaper has a PR of 8, to my recently reduced PR of 3.
The newspaper are providing attribution links back to my website, both to the homepage and original article on every article. Nice, but worried their size will make their copies of the article list above mine.
Can anyone tell me, IF the newspaper agreed to making canonicle part of attribution, where exactly would it go? On my article? On their article? In their document ? Or in the link that directs back to me?
Thanks.
-
Yea, those inbound links will have helpful long term effects in general.
To keep in mind though:
- large numbers of incoming links from the same website generally start to make each individual link less valuable as ranking signals
- watch out for unnatural anchor link distribution - e.g. don't use a lot of exact-match keyworded anchor text. Be sure to mix in lots of branded/site address anchor text. Otherwise the pattern will look unnatural to search engines and they'll devalue the links even more.
- review your overall site performance after 3 and 6 months to decide whether the additional links and referral traffic are more valuable than just keeping the articles for your own site and working to rank them there.
Paul
-
Hi Paul,
The newspaper has 3 links back to my website on each syndicated article.
1 link to original article and 2 links to my homepage.
It's safe to assume that links from 5 sites in their network (PR8) will have a good long term effect on my PR?
Cheers,
l.
-
Should have also mentioned - you want to try to get some sort of link back from their page that publishes the article to your own site. Even if it's just something like a link in a bio box at the end of the article.
Second-best situation is to have your site's page with the article ranking just under theirs, but that's pretty tough with Google coming down so hard on duplicate content.
So the only other benefit to being syndicated (unless you can get the rel=author link) is to have a link in the article that could actually drive some new eyeballs to your site.
Good luck & let us know what happens.
Paul
-
You were dead right, Paul. The day my article is syndicated it's instantly wiped off the face of Google and their post is #1.
Will need to investigate the rel=author option with them.
Thanks!!
-
The reality is that the newspaper's website is almost certainly going to outrank you for your own articles, Luke. It's not "supposed" to work this way, but in actual fact, that's usually what happens.
If they'll actually give you the rel=canonical for each of your submissions, great, but I'd be very surprised if they'll actually do this.
Another tactic might be to see if they have implemented rel=author, since this is actually designed for the situation you're talking about. You would set up your own Authorship profile on your own Google Plus profile, then add the newspaper as one of the sites to which you contribute. In addition, if the newspaper had rel=author properly implemented on their article pages, you would begin to build author influence from the articles.
Paul
-
Hey,
Newspaper would add canonical tag to their head section of their article with the href pointing to your article on your domain.
If you can, publish your article before they publish theirs as google will know which version it indexed first. Ensure you ping the URL to google too, don't assume google will crawl it instantly.
Safest bet is to wait until your URL is indexed before newspaper publishes theirs.
Ask the newspaper to include the rel author tag in the article to tell google that you're the original owner of that article, see here for more on rel=author - http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2539557
Hope that helps,
Goodluck
Woody
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO Questions & Help
I have a woo commerce shop in the firearms industry which makes advertising even more difficult because no FB, IG, or Google campaigns. I do have other sources of advertising but I'm a complete noob when it comes to SEO and the like. I know it exists and its important and that's the extent of it. I was thinking of hiring someone on Upwork to take care of this on my website but what kinds of questions/things I should look out for to keep from getting scammed? Any tips would be appreciated
Content Development | | chrisjordan0i10 -
Can someone PLEASE help me find a solution to use a custom search engine for iPhones?? Thanks in advance!
Hey mozzers, I'm in quite the pickle today and would really appreciate some help! i need a way to have my members set their default custom search engine on their iPhones and androids to our sites search engine. Google chrome does on desktops but not iPhones. Thanks for your time/help, Tyler Abernethy
Content Development | | TylerAbernethy0 -
Linkbait help please!
The problem we find as a small printing company (www.discountbannerprinting.co.uk) even though we are in a decent field for ideas (design, printing, business advertising) we are really struggling with types of resource / link bait content to create which is either not out there already or would create a decent buzz (ideas we have bounced around such as exhibition guides sound ok but they have been done to death such as independent sites). Any help would be really appreciated.
Content Development | | BobAnderson0 -
Will authorship help or hurt us?
Our Client has a pest control site with tons of articles. We suggested they link their articles to their author. They said they want an allies they can keep separate. We said ok... From what I understand google uses author score to help determine rankings. If a author that all of a sudden has 400 pages of content attributed to him and he is new to google plus will this hurt his rankings? This is an area where I need to spend some time learning. thanks.
Content Development | | OxzenMedia0 -
Does a directory running on a subdomain help or hurt SEO on the main site?
I have a blog, with a directory on the subdomain: directory.fbforbusinessmarketing.com. Is that smart for SEO, as it gives the overall domain more traffic? Or bad for SEO because of the different topics and all those outbound links? I'd appreciate opinions. Thanks.
Content Development | | PegCorwin0 -
Help with Content Revamp
Many years ago we wrote about 60 content pages for our surfboard e-commerce website targeting all the top popular keywords. Many of them generic but very keyword focused. We are now revamping our content our our site and want to move away from the generic side of things and actually rewrite all the pages to make them very useful and actually stuff our customers can really use and will find very helpful. I noticed that many times we wrote small pages less than 500 words that target similar keywords around a general theme. In looking at the analytics all the pages are getting a good amount of traffic and ranking well but im wondering would it be ok to focus on a main topic and combine similar pages if they are related? So i can take the say 60 articles and combine it down to say 10 articles and make the articles cover alot more stuff instead of just being small 500 word articles. As an example we have many surfboard models so we wrote an article for -Longboard Surfboards -Funboard Surfboards -Mini Malibu Surfboards -Retro Fish Surfboards -Womens Surfboards -Beginner Surfboards My question is could i weave these all together and write one long guide on say "Choosing The Type of Surboard you need" and cover all the board models in that article and then redirect the old pages to point to that one article. Would i still rank well for all these words Or would this destroy all my current rankings for these words? What is the best approach to rewriting and or combining old content pages that currently rank well but could be combined with others around the same theme to make it more user friendly?
Content Development | | isle_surf0 -
Does it still help to bold text on webpages to draw the attention of the search engine bots?
I remember a few years ago, bolding text was important for the search bots, is this still the case?
Content Development | | TheVolkinator0 -
Please help me stop google indexing https pages on my wordpress site
I added SSL to my wordpress blog because that was the only way to get a dedicated IP address for my site at my host. Now I am noticing Google has started indexing posts both as http and https. Can some one please help how to force google not to index https as I am sure its like having duplicate content. All help is appreciated. So far I have added this to top of htaccess file: RewriteEngine on Options +FollowSymlinks RewriteCond %{SERVER_PORT} ^443$ RewriteRule ^robots.txt$ robots_ssl.txt And added robots_ssl.txt with following: User-agent: Googlebot Disallow: / User-agent: * Disallow: / But https pages are still being indexed. Please help.
Content Development | | rookie1230