Site not in Google top 50 for key terms
-
Dear Moz Community,
Our site - http://www.sportsdirectnews.com publishes a high volume of daily sport stories and aims to follow Google's Webmaster Guidelines, yet our pages don't appear anywhere in Google's SERP's.
We've looked in details at the issue and think it could be something to do with:
a) Unusual links
or
b) High page loading time
or
c) Too many on-page links
If you could have a look at the site - http://www.sportsdirectnews.com - and give your professional opinion as to why our website is not appearing in SERP's, we would be most appreciative.
SDN
-
Hey Justin, it is a pretty long and specific process. However there is close to 50 different blogs and articles published on MOZ alone for it. I'd start here:
https://www.google.com/search?q=site%3Amoz.com%2Fblog%2F+%2B+unnatural+link+removal
Hope this helps!
- Kyle
-
How do we manually clear up our link profile Kyle? Thanks.
-
Thanks for posting your response Jesse. Yes, we noticed a message from Google in Webmaster Tools relating to "unnatural inbound links", to which we have submitted a reconsideration request to Google. With regards to links, we get a large number of daily links from a wide variety of websites (mainly news and sport sites), up to 300 'inbound links' as a traffic source a day, depending on on the news stories web publish. What can be done to disavow links when Google doesn't tell us which links are 'unnatural or spammy'? We analysed our inbound links and nothing stands out as particularly spammy.
-
Thanks for taking the time to view our indexing issue Kyle. Just a few questions about your post: Are you saying that the adverts are a problem because they slow loading time, or because they are adverts and not indexable text content? Do you think removing some of the adverts that slow loading time and also adding more text would, when combined, have a dramatic increase in Google indexing our web content?
-
Great point on the unnatural anchor text, that would definitely have a greater effect in regards to top 50 rank. After clearing up your link profile the content portion will get you the rest of the way.
-
Few things going on here.
I agree with kyle that the user experience is poor due to those ads and that will absolutely hurt things. Slow load times are a huge problem as well.
Beyond that, your link profile needs some work. It's quite skewed. There are 22,000 links coming from 25 domains. That's a huge disparity that really shouldn't happen. Also, as far as anchor text goes I notice a huge number of links pointing at sports news and <a class="clickable title link-pivot" title="See top linking pages that use this anchor text." data-text="športové novinky" data-id="39055838023">športové novinky (which I'm assuming is sports news)</a> <a class="clickable title link-pivot" title="See top linking pages that use this anchor text." data-text="športové novinky" data-id="39055838023"></a>
This could be a potentially bad thing.. even though they're only coming from a couple domains. But you really want to make sure your anchor text is branded and not forced with keywords at all times. A few here and there is good, nay great, but all of them being targeted keywords is begging for a Penguin penalty.
Have you received any unnatural link warnings in GWT? Definitely check if you haven't..
And then check out all of your on-page reports here at Moz. There are a ton of onsite things that I'm sure could be done to this site and the Pro Tools here will help you discover what the big ones are for you.
Most of all.. you just need to build some high-quality content and become an authority on all thinks sports news all the while gaining relevant backlinks organically.
-
You can take this analysis with a grain of salt since it only entailed around 5 minutes of my time but i think it has to do with the percent of unique content to ads on your page. I clicked through around a few articles in the formula one section and all of them had close to 6-7 paid advertisements (mostly above the fold) and only a few sentences of copy.
Then taking it to the next level the page load time was relatively slow but it seemed almost all to do with the advertisements slowing the load time (using fiddler to inspect). My advice, either limit down the amount of advertising you are running on actual article pages OR write more and higher quality content.
Best of luck!
- Kyle
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GSC Performance completely dropped off, but Google Analytics is steady. Why can't GSC track my site anymore?
Hey everyone! I'm having a weird issue that I've never experienced before. For one of my clients, GSC has a complete drop-off in the Performance section. All of the data shows that everything fell flat, or almost completely flat. But in Google Analytics, we have steady results. No huge drop-off in traffic, etc. Do any of you know why GSC would all of a sudden be unable to crawl our site? Or track this data? Let me know what you think!
Algorithm Updates | | TaylorAtVelox
Thanks!2 -
Why google is not visiting any website from past 10 days
Hi, I observed why Google is not visiting www.SubhaVastu.com from past 10 days, later I checked thoroughly, not only for my site, google stopped visiting all websites from past 10/12 days. Is Google releasing any new updates to the crawler? Any new system is releasing soon. I am expecting Google updated their crawler by this Sunday night and it may visit as usual to all sites from 12-midnight pacific time. Has anyone observed it, any information regarding on this Google step. Thanks.
Algorithm Updates | | SubhaVaastu0 -
Desk top rankings differ from mobile rankings
Hi there! We are working on clients site for SEO. We have noticed that our clients 'desk top search results' on Google differ from the 'mobile / tablet search results'. For the desktop - the client is in the top 4 results of page one for Google, but for mobile / tablet results they are at the bottom of page one. We converted the clients site to be responsive 6 months ago. We have been through Google webmaster tools and made all suggested alterations. All programming is to a high standard. Competitors all seem to keep their current rankings - whilst our clients seem to drop. Any suggestions what the issue is would be very much appreciated 🙂 Thanks in advance. Phil. . We re-built their website so that it was responsive. We have been But -
Algorithm Updates | | Globalgraphics1 -
Is there a direct correlation between google places and organic listing ?
Basically, I have examined several examples that the sites which are included in Google places are not listed in organic results in page 1. For example, If my site is listed in google places. is it going to affect my ranking for the same keyword?.
Algorithm Updates | | Abith0 -
Unable to increase the site traffic since 2 yrs
Hello friends, I am new to seomoz forum and this is my first query. Even i asked this query in many forums, i didnt get the right answer. it will be a big help if anyone answers my question. Since 2yrs i am doing seo for my site. even i am following all the white hat techniques and doing every submission manually. Still my site traffic is below 100 visits. Can any one help me to increase the site traffic? What are the techniques i need to follow to increase site visits? Also one of my sites recently got disappeared from google. I have checked all the pages listed in google for my site's major keywords. I didnt find the site anywhere. Can u hep me why this condition wll happen and what to do to overcome such issues?
Algorithm Updates | | Covantech0 -
Google local page
I was in google places and then set up a goole local account 9 months ago but it is not showing as listed. What am I doing wrong or what can I do about it?? https://plus.google.com/u/0/106415232585067786390/about thanks Jo Ann
Algorithm Updates | | jojojo0 -
How to optimise a news site? - tomorrows chip paper terms
Are there any specific tips to how to gain traffic from very short lived search terms? If the site you are SEO/SEMing want to go for search related to things like the latest celebrity breakup, or a fashion event that lasts less than a week The onsite stuff seems pretty good as SEO onsite tools generally give it an A grade Is it just a case of doing the same stuff as normal, but faster? 😉
Algorithm Updates | | Fammy0 -
How do I separate 2 Google+ business listings?
Ever since Google Places started merging with Google+, my client's business listing is now showing up in local search results incorrectly under another business name who shares the same address as them. Has anyone else encountered this problem or a way to correct it?
Algorithm Updates | | TheeDigital0