Is building a Link Network from scratch a good idea?
-
My SEO agency are suggesting that they will build a Link network from scratch by buying domains and building blog sites on them. All sites that link to my site would in theory be 'clean' and as we build up their authority we increase the value of the links to my site. One of the upsides is taht we would have complete control of all the links. This does sound a bit spammy but in theory could it work?
Any input is much appreciated.Regards
John
-
to create a link network I should have said!
-
ok looks like a bad idea to create a nink network.
Thanks for the input guys.
John
-
I wouldn't really recommend you ever build a link network, but there is plenty of precedent for successful content networks. (e.g., buzzfeed, gawker, etc, etc.)
If you're doing it for the links, then give it up already because it's going to be terrible content and you're not going to be able to "build authority" as much as you think. The result will probably be you'll have 6 junky blogs that all get de-indexed in the course of a few months.
If you're actually interested in putting good content on them and building useful websites (and let the links land where they may) then it might actually be fruitful.
-
John/Thomas are 100% correct. If it's not natural, it's spammy and Google is getting quite good at recognizing this. Even if it not recognized today, it will be in the near future. Small decisions today can lead to big trouble tomorrow. STAY AWAY!
-
John,
I agree 100% with Chris do not under any circumstances build a link network. You are much better off not messing with Google's temper. Essentially if you were to do that even with the best intentions you would be waiting for it to be destroyed by Google rather it's immediately or if it is in the far future it will fail.
Do not do this under any circumstances I hope this is of some help,
Thomas
-
Hi Chris,
Thanks for that.
John
-
Sounds spammy because it is spammy.
Short answer no
In the short term it could work but in the long term you would be fighting google, it makes more sense to run a singular blog and increase authority on one blog (especially if its a niche) and if it goes really well you can set up more however creating multiple of the purpose of gaining links will end badly and make your site look spammy in the eyes of google. You need your site to have natural links for different sources if it has loads of blogs pointed to it it won't look so great.
Google is always tweaking its algorithm and has already shown a distaste for guest posting so think carefully about the longevity and effort it would require.
May want to rethink your strategy if you ask me.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Good Collaboration resources for link building
We have recently come across this site in our work on a website: https://collabosaurus.com We are wondering if there are any other collaborative tools or sites like this that may be effective for partnering or matching with people for link building purposes. If anyone is aware of anything similar, we'd love to hear about it. Thanks in advance!
Link Building | | Gavo1 -
What is the process of link earning to avoid link building?
Hi All, I want process to earning links for new SEO 2014. Can anybody explain? Thanks, Akhilesh
Link Building | | dotlineseo0 -
Links to deep pages good for Homepage ranking?
Hello Moz community. My question today is: if I got great backlinks with anchor text "abc" coming to a deep resource page in my site, will these links help my homepage rank for keyword "xyz"? In other words, are all links (regarless of anchor text) coming to a site helpful for the homepage to rank for its main keyword? Thanks.
Link Building | | EduardoRuiz0 -
Link Building
Guest blogging, guest blogging, guest blogging. Since I started my career as a "brand manager" I've heard the term "guest blogging" at least a million times. So I've put a fair amount of energy into it and for a long time it worked beautifully, still is in many ways. However, in the last month or two nearly every blog I have contacted about guest blogging has said that "due to an increase in guest blogging request we are now charging a fee of x" so on and so forth. Doesn't paying for links put you at great risk for being deindexed? And can't bloggers get in trouble for this as well? Do they not know, not care or think it doesn't apply to them? And if it's a sponsored post, say I send them $100 of free product and pay them $100 to do it, isn't that just hiring someone to talk about my brand? Why would google punish me for that? Anyway around it? Thank you so much! I look forward to your suggestions/advice/criticism.
Link Building | | WNL0 -
Reputable Link Building Company
We are looking for a company who can build high quality links, from high quality domains to specific pages of our website. We are not looking for companies who create content or add to directories or post on blog rolls. Has anyone had any experience and can anyone recommend a link building company who can build high quality links to specific pages of a website? Thanks!
Link Building | | torontojon0 -
Contests For Link Building?
I have been seeing a trend that a lot of people are hosting contests with prices in the high end XXX $ or low end XXXX $ as the first price. Usually it's arranged via a number of sponsors and you'd have to link to all the sponsors using the keywords given. Some people provide a text file with everything pre formatted to make it easy. I have seen several sites paying 50$ to be part of a contest so that they can get some link juice from participating sites. Since the prize money is huge, many people will participate and will get lot of links. There was a person who built an entire business out of this (Not naming him. He's still doing the same thing but with a small twist). What's your take on such strategies? Don't you think it's high time Google caught these sort of "link schemes"?
Link Building | | ConversionChamp0 -
How to Define Quality of External Website During Link Building?
I want to know about process, method or tool which can help me to define quality of external website during link building. We are searching too many questions and topics on Google to resolve daily mind bubbles which land us on different website with different subject. I found that, I was able to drop my website URL over there but confuse about quality of website. I am selling Football and create external link from baby care website. So, will it make sense? My concern is that, Can we create external links from different subject website or specific to subject oriented website? Is there any specific method which help me to understand more about external website and help me to take decision about link building?
Link Building | | CommercePundit0 -
Link building outsource advice
I have been limping along doing link building myself for several months now. Creating relationships, asking for links, writing some articles and press. So far, decent results, but I need to take it to another level. I used SubmitEdge's 400 manual directory submission product, but still not seeing many links coming from it. So, I would like to hire an onshore SEO to help me with link building. After getting several quotes from reputable companies, I found the process very frustrating. I know this business is not about guarentees, but they all want $600-$1000 per month for a fairly open ended service. All they tell me is that they will submit to directories, social media sites, shopping sites, and some niche sites. No guarentees of how many (or what quality) of links I'll get, or even how much time they even plan to spend. Any suggestions on what I should expect? and any suggestion companies?
Link Building | | paddlej1