Does anyone have an idea of the benefits of Google Analytics Premium?
-
We've been having a discussion about the GA Premium service here in our office, trying to weigh up the pro's and con's...
For the majority all it seems you gain access to is more support from google. We're trying to find out if that is the case or if you gain extra information, such as and insight into the search terms who must not be named.
Of course i'm talking about the (Not Set) data... This section of data is ever increasing, yes i know we can access certain terms through webmasters but it was so much easier (in the good ol' days) when all the data was under one roof!
Any thought opinions or even more questions would be greatly appreciated, i look forward to your responses.
Anthony
-
Hi Anthony,
A full discussion of the pro's and con's of Google Analytics Premium requires more depth than I can share in this response, but I'm happy to answer your questions and answer additional questions or talk offline. Our company is a Google Analytics Premium Authorized Reseller and we have many clients using the platform. I answer your questions from that perspective.
"all it seems you gain access to is more support from google" - There are many more benefits to GA Premium than just the additional support, but you also shouldn't discount the additional support. It's quite extensive. You're basically getting access to a world class analytics team along with your product purchase. No other product I know of includes that level of support. This support is provided by the reseller if purchased through a reseller.
"I'm talking about the (Not Set) data" - I assume you're talking about (not provided). If you're seeing an increase in (not set) data that is quite fixable. However, Premium customers are treated no differently when it comes to (not provided). You'll see the same data no matter what tool you use. Just be thankful you're (not provided) data is growing. That's a good thing.
"Any thought opinions or even more questions" - That's too open ended for this response, but I'm happy to answer questions in detail offline or additional general questions in this thread. As far as the value of Premium, one question you could ask yourself is "How much more value could we generate if we had accurate data, access to all of our data, additional features to analyze that data, and resources to help us make sense of the data?" If the answer is a large enough value then you should seriously consider Premium.
Hopefully that helps and I'm happy to continue the discussion.
Charles Davis (answering for David)
VP, Solutions Director
Blast Analytics & Marketing
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Would there be any benefit to creating multiple pages of the same content to target different titles?
Obviously, the duplicated pages would be canonical, but would there be a way of anchoring a page land by search term entry? For example: If you have a site that sells cars you could use this method but have a page that has (brand) cars for sale, finance options, best car for a family, how far will the (brand) car go for on a full tank and so on? Then making all the information blocks h2's but using the same H2s for the duplicated page titles. Then it gets complicated, If someone searches "best car for a family" and the page title for the duplicated page is clicked how would you anchor this user to the section of the page with this information? Could there be a benefit to doing this or would it just not work?
Algorithm Updates | | Evosite10 -
Rel canonical on other page instead of duplicate page. How Google responds?
Hi all, We have 3 pages for same topics. We decided to use rel canonical and remove old pages from search to avoid duplicate content. Out of these 3 pages....1 and 2 type of pages have more similar content where 3 type don't have. Generally we must use rel canonical between 1 and 2. But I am wondering what happens if I canonical between 1 and 3 while 2 has more similar content? Will Google respects it or penalise as we left the most similar page and used other page for canonical. Thanks
Algorithm Updates | | vtmoz0 -
Bounce rates: Google vs others
Hello Mozzers, I was wondering if anyone could share some insight into how Google calculates bounce rates vs other analytics out there. We use both Google analytics and Clicky here. I've made several changes and additions to the website in hopes to increase traffic, optimization and reduce bounce rates. So far so good on all fronts. However I do notice bounce rates are way higher on google analytics than Clicky. While I get a bounce rate of 20%-29% on Clicky, Google has me way up the 50's or 60%s. I've read a few articles on it but I'm still a bit confused. Thanks!
Algorithm Updates | | md30 -
Anyone else see a redundant hostnames message in GA this morning?
Message reads as follows: Property sqlsentry.com is receiving data from redundant hostnames. Consider setting up a 301 redirect on your website, or make a search and replace filter that strips "www." from hostnames. Examples of redundant hostnames: sqlsentry.com, www.sqlsentry.com. We have had our preferred domain set to www for months and I've never seen this error before today. A quick search shows others getting this as well. I did notice our 301 is no longer working so I am going to set that back and see what happens.
Algorithm Updates | | Sika220 -
Will Google discount new gTLDs?
I have the opportunity now to acquire a very desirable generic domain name with either the .org or .pro TLD. Obviously, the .pro version I can get for a far better price. The .org will probably end up being about 10x the price of the .pro. I feel like the .org would give me instant clout while the .pro might raise eyebrows. Also, I'm concerned that Google might also discount these new gTLDs. What do you guys think? Is the perceived authority of the old-time TLDs something worth investing in? Or will this fizzle away over time as the new gTLDs flood the market? THanks! Ira
Algorithm Updates | | iraweissman0 -
Next Google PR update
When is next google Pagerank update is expected to arrive.
Algorithm Updates | | csfarnsworth
I know it takes one month to one year for Google to update it but I know many people sitting here at Moz know some secrets for sure.0 -
When did Google include display results per page into their ranking algorithm?
It looks like the change took place approx. 1-2 weeks ago. Example: A search for "business credit cards" with search settings at "never show instant results" and "50 results per page", the SERP has a total of 5 different domains in the top 10 (4 domains have multiple results). With the slider set at "10 results per page", there are 9 different domains with only 1 having multiple results. I haven't seen any mention of this change, did I just miss it? Are they becoming that blatant about forcing as many page views as possible for the sake of serving more ads?
Algorithm Updates | | BrianCC0 -
Today all of our internal pages all but completely disappeared from google search results. Many of them, which had been optimized for specific keywords, had high rankings. Did google change something?
We had optimized internal pages, targeting specific geographic markets. The pages used the keywords in the url title, the h1 tag, and within the content. They scored well using the SEOmoz tool and were increasing in rank every week. Then all of a sudden today, they disappeared. We had added a few links from textlink.com to test them out, but that's about the only change we made. The pages had a dynamic url, "?page=" that we were about to redirect to a static url but hadn't done it yet. The static url was redirecting to the dynamic url. Does anyone have any idea what happened? Thanks!
Algorithm Updates | | h3counsel0