Qualty of Likes, Shares etc
-
People often say that Social Media shares are all about the quality of them but not the volume when it comes to a factor in SEO.
However, as far as I know, Google does not have any in depth access to the likes Facebook and Twitter's API, so how can they tell the quality of likes. Most Facebook accounts are hidden or restricted so Google can't tell from that either.
-
Hi,
Social shares are now more important than keywords, social signals correlate highly with good rankings. Five of the top six signals are social: Facebook shares, Facebook total, Facebook comments, Facebook "likes," and tweets, so quality of FB likes and shared are important.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Push Free Offer for Links, Likes and Shares.
I have been working with a UK based printing company for a while now. We have had some good success, ranking well for most of our target phrases. One thing we do is to offer select Graphic Designers and Illustrators free business cards. Last year we approached a load of Designers and Illustrators (sourced via followerwonk) and printed cards for them, but we have run out of suitable candidates. One particular problem is that if the designers don’t need cards at that moment in time, the offer is forgotten about. Any Ideas how we can give the offer a lift? Let me know your thoughts. Justin
Social Media | | GrouchyKids0 -
Facebook shares/likes not showing correctly
Hi guys, I've been running searches on Opensiteexplorer for our site www(dot)mobileunlocked(dot)com and am seeing Facebook shares as 21 and 0 Likes. However, we have 2857 people who have liked our page on Facebook. I'm concerned that the search engines also aren't seeing our relationship with our true number so is there anything I can do to make sure this is being picked up? Thanks.
Social Media | | purpleindigo0 -
Running a contest to increase Facebook Likes
I recently read about a well known company giving away a large prize and offering anyone a chance to win by Liking their Facebook Page. Has there been any statements provided by Google on how they view the attempt to increase Facebook Likes through contests. Or if they have not revealed anything, what do you think Google's approach would be based on their history?
Social Media | | ProjectLabs0 -
Facbook like button - where to?
Hey I own a few websites and always wondering whats better in terms of SEO. Having a like button directed to my website or having it directed to a fan page of my website. Looks like most Seo tools count the "directed to website". is it because its easier? or is it because its better to SEO? Thanks Idoz
Social Media | | Idoz0 -
Why isn't SEOMoz using Wistia's social sharing feautes?
I noticed that SEOMoz does not make use of Wistia's social sharing buttons such as a Facebook Like button. Is there any disadvantage to using the like button via Wistia rather than copy/pasting it in static HTML?
Social Media | | TheDude0 -
Facebook Account Architectures (Pages, Groups, etc)
I'm looking for help with how to setup/manage a community on Facebook. Here is the scenario: You have a bike store owner. Out of the store he also organizes different biking training groups, for people who want to be able to meet certain personal goals. These groups like to interact with the other members inside their groups, but not across groups. Does the following architecture make sense? The business would have 1 Company Page. Then for for various different training groups, the company admin would create Facebook 'Groups' which allow for interaction amongst members that way. Does that make sense? Or is there a smarter way to do this? It seems like this isn't very unified, because there could be a bunch of different groups. Is there a way to set this up inside the business' page itself? Any other thoughts?
Social Media | | brianspatterson0 -
Paid likes?
Has anyone used paid likes for Google +, Facebook, etc. for liking articles, videos, etc. on your own sites? Is this a safe, SEO practice?
Social Media | | Stevej240 -
Like my Facebook Page or my Facebook URL?
Like many other companies or company has a site and a Facebook page. With the Facebook like button your can either specify a url or a Facebook Page. So I don't know what would be better to get more 'likes' or if I need both? My thoughts: More people liking the Facebook Page then we can post updated to more people that will show on their wall. More url likes, I think this might have (or will have) effect on search engine rankings. The more people that like your url the higher it could be in rankings. I don't really want both as most people won't go through the trouble to 'like' both plus it is confusing. Please let me know your thoughts or strategy.
Social Media | | lsujoe0