Website No Longer Ranking In Google:
-
My website was on first page google couple of months ago, now nothing. Shows up in Bing page one. Some queries/pages still showing OK, but some not at all. Example "residential elevators illinois" found nowhere. http://www.accesselevator.net is the website. Have found 900 poor quality links and used disavow tool. Any further suggestions? Their Page Rank also went from a 3 to a 2. Implemented nofollow on all outgoing links. Need advice.
-
Thanks Alan, Wigas and Tommy for your in-depth responses. Really appreciate the insight!
Alan - no notifications on Webmaster Tools. Feel like I'm between a rock and hard place with the spammy links. Google does say if you upload another file it will completely override the first disavow file, so perhaps I should consider uploading a new file with only a couple of bad links, thereby negating the original file with over 800 spammy links.
Wigas - Crawled through Moz showing over 100 critical fixes including configuring attachments as no follow/no index with redirect to main site. Need to work on improving the backlinking!
Tommy - Disavow is just a mystery. Bottom line probably is if you don't have any warning notice in Webmaster Tools, don't disavow, just improve. Will revisit title-tags and image weights for sure to improve response time.
Certainly have a big mess to clean up!
Thanks again!
-
Hi Joanne,
Another possible reason is that some of the so-called poor quality backlinks are actually the reason why you were ranked on the first page. However, after Disavowing these links could have caused you to drop in ranking. For that reason, many people don't recommend using Disavow tool outright but try to remove the links manually first.
In addition to the above suggestions, maybe try the following:
- Add separators in the title tag to separate keywords
- Image Weight - you can either use Google's Tool or WebPageTest to check out the speed of your site and what needs to improve
-
Hey Joanne,
Your website could be victim of Penguin 2.1 (launched on 4th Oct, 2013) Lets analyze possible issues with your back-links
Back-links Analysis
- Money Anchors: This is the biggest issue of all. More than 50% of anchors are money: http://screencast.com/t/jC8wtH6Ijwj. This is not a desirable situation
- No Social Shares: Hardly any social shares: http://screencast.com/t/IUSEORZ69o
- Most of links From Directories and Social Book-marks: This is not an ideal situation. good to be divers. Few Guest Posts, Few Press Releases, Few Local Directories, Few Business Directories.
Starting with disavowing is good but disavow could further lower rankings and you are going to lose link juice. So, buid quality links to make amends for it.
Additionally few On Page Tweaks can help
- Title Tags are over-optimized. More than 70 characters
- Try to crawl your website through Moz and find other SEO Issues regarding Meta, Content, Semantic, Images etc
- Product Categories making things duplicate (Agree with Alan)
- Loading Speed needs some work
- Making your website responsive will be another good thing
- Hardly any internal linking. Need to improve it
I hope that will help
Regards
-
There could be many reasons the site has lost rankings.
Does Google Webmaster Tools report that the site has been manually penalized for bad links? (check both the "site messages" section and the "Search Traffic / Manual Actions" section in GWT).
What about other factors like on-site problems such as topical dilution? When I view the Residential Elevators page there's a lot of content that has nothing to do with "residential elevators", let alone that the company has experience installing residential elevators in Wisconsin or Illinois. For example all the "Recent News" sidebar content, and all the "Our Product Categories" content on the lower portion of the page severely dilutes the unique content of the page. As a result, there's likely not enough depth for the primary focus of the page.
This is made worse by the fact that that sidebar and lower portion content is duplicated across the site. The end result for just this one factor is that important pages are likely being considered "thin" overall.
Another major problem that could be contributing to the loss of rankings is site page processing speed. My test of the home page showed fourteen seconds - Google has the ideal page processing speed for an individual page at between one and three seconds. Such slow processing harms overall trust and quality.
There could be a dozen other issues impacting the site's rankings as well, such as , however those were the first few I found that all need addressing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I worry about rendering problems of my pages in google search console fetch as google?
Some elements are not properly shown when I preview our pages in search console (fetch as google), e.g.
Intermediate & Advanced SEO | | lcourse
google maps, css tables etc. and some parts are not showing up since we load them asynchroneously for best page speed. Is this something should pay attention to and try to fix?0 -
I am lost at where to go. My optimization rating is 95% + and rankings are on pages 4+. I would like to know what I should do to increase my rankings.
My site is Glare-Guard.com. My Domain Authority has not moved from 17 in a long time. i have done everything to optimize the different pages. I have 90%+ ratings for the various pages, yet I am still not even close to the first page for many of the keywords I am looking to rank for. Do you have any tips or ideas? Should I try to rewrite my content and add more information? I am just at a loss for where I should go to get the right traffic to my site. Any help would be greatly appreciated.
Intermediate & Advanced SEO | | bigskyinc0 -
New websites
Hi Moz community, My company updated and used a new developer to build and re-design their charity websites: www.runforcharity.com, www.cycleforcharity.com and www.sportforcharity.com. This sites were "re-launched" at the beggining of December 2015 and I have now been able to get a good 6 weeks worth of data. I've been religiously using Moz.com for a couple of years and I use it simply for SEO purposes. Our websites are built upon organic traffic being driven to them and I have noticed that the PA on the new sites has taken a hammering. They all appear to have a PA of 1 and I'm at a loss why? It appears that no page has h1 text? Would this be an issue with the developer or something the content team is doing wrong? Any help of advice would be much appreciated. Many thanks Ryan
Intermediate & Advanced SEO | | Bennerya0 -
Keyword Rankings: One keyword dropped, dragging other rankings down. Possible or not?
Hey moz fans, So these week I noticed significant drop in rankings... But what caught my attention is that one specific keyword dropped 18 positions, and all the other just 1-3. Print screen: http://prntscr.com/7fb4g4 Do you think it's possible that the drop of that page, that went 18 positions down, brought the whole domain down? Or is it another cause?
Intermediate & Advanced SEO | | Kokolo0 -
Why is a poor optimized url ranked first on Google ?
Hi there, I've been working in SEO for more than five years and I'm always telling clients about the more than 200 factors that influence rankings, but sometimes I meet several urls or websites who haven't optimized their pages nor built links and still appear first. This is the case of the keyword "Escorts en Tenerife" in google.es. If you search that keyword in google.es you'll find this url: escortislacanarias.com... (I don't want to give them a link). My question is why the heck this url is ranking first on Google for that keyword if the url isn't optmized, the page content isn't optimized and hasn't got many or valuable incoming links? Do an on page grader to that url regarding that keyword an it gets an F !!! So there is no correlation between better optimization and good rankings.
Intermediate & Advanced SEO | | Tintanus0 -
Google places
Is there away to get to the top of google places? Can it be manipulated?
Intermediate & Advanced SEO | | dynamic080 -
GOOGLE Rankings
We built a site for one of our clients about 3 years ago and added Meta tags to each page of the site. But when you do a google search on the keywords the site still does not come up. I thought it would be spidered into the system by now. Web Site - www.specialtysealgroup.com Let me know what we can do to improve our GOOGLE rankings.
Intermediate & Advanced SEO | | thine1230 -
Is there any delay between crawling a page by google and displaying of the ratings in rich snippet of the results in google?
Is there any delay between crawling a page by google and displaying of the ratings in rich snippet of the results in google?
Intermediate & Advanced SEO | | NEWCRAFT0