Arrow changes
-
I feel stupid asking this bt my report came out today. Beside each keyword is a narrow either red pointing Dow with a number beside it or a green pointing down. What do these mean? guessimg a green down arrow means my position for this word moved down 2 positions? ( from google spot 5 to 3?)
-
you got it.
-
thank you for the response. i guess thats where i was confused. Up as in good v( like was in 5th position now in 3rd). And Red as in down ( bad 5th to 7th?)
-
Actually Jason, the green arrows point up and they indicate how many places your keyword has moved up since the previous report. The red down arrows indicate how many places your keyword has moved down since the last report.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a tool that can alert me whenever the first page of search results change for a certain search term in a specific region?
Is there a tool that can alert me whenever the first page of search results change for a certain search term in a specific region?
Keyword Research | | Amanda_Palmary0 -
Target Search Terms Changed - does this affect traffic?
We spent the last 12 months targeting a particular search term (mortgage broker) and have been ranking well for it consistently for about 6 months now. We have decided to change the target search term to something else (insurance broker) but noticed that our traffic has started to decline since we started doing this. We are still ranking well for the initial search term, and our ranking is slowly improving for the new targeted search term in SERPs but traffic is down about 60% from January. Is it normal/expected for this to happen?
Keyword Research | | monique-plaw1 -
Changed from www to non-www lost all rank. Will it return?
My web site used https://www.domain.com for the past 18 months. We finally got to #3 position for our top keyword. We changed web servers and our wordpress admin section somehow got changed to https://domain.com. As you can imaging I'm not too happy. We do have 301 redirects installed. Yesterday I noticed that our site was not ranking anymore. In fact, all our pages and our site URLs at https://www.domain.com have been de-indexed. I assume because that no longer exists. Using site: all the web pages under https://domain.com (which were identical to the old www) are now listed. All of them. However, none are showing in searches unless we search for the business name. They are not appearing under keyword searches. I would assume that the 301s (which are installed property) would make the site keep it's rank, as the pages are all identical. Will we ever get our rank back? Should we switch back to www? Or do the 301s just take time to hit? How long if that's the case?
Keyword Research | | ThereNYC0 -
Has Google changed how it displays metatitles for business listings?
Our company now does not display the meta title for company specific searches for certain stores, but not all of them (yet). Is this something new and are there any potential SEO ramifications or benefits?
Keyword Research | | Leithmarketing0 -
Domain Change, Lost ranking on 1 keyword
Hey guys, Long time follower of the Q&A forum, but don't post too often. I'm having an issue I never came across. We changed a domain from mpbuilderscincy.com to mpcincinnati.com. We did the 301 redirect and all the SEO flowed through pretty well. Most pages didn't even change in file structure so we didn't need to do page redirects for the most part. Anyway, long story short, we are seeing the same rankings as we had before now (it's been about 2 months) except for 1 and only 1 keyword. It's "Home Remodeling Cincinnati". We dropped from page 2, to page 11 on Google and it won't budge. Now on Yahoo and Bing, we are right back where we were before already with that keyword. But Google just refuses to bump us back to where we were before the change. The Home Remodeling page: http://www.mpcincinnati.com/Residential-Services/Home-Remodeling.aspx has an on page grade of A for that keyword and we have it as one of our main keywords on the home page of the site (title, h1, alt tags, etc). No errors on the page. I mean it looks pretty clean for this page as far as SEO except for 1 notice that mentions the 301 canonical redirect. We uploaded the new sitemap right away. I just can't put a thumb on it and wondering if you guys had any tips. Thanks, Chris
Keyword Research | | Cincinnati_WebTec0 -
Changing your primary keyword to target seasonal demands
The industry that my 3-commerce store caters toward has seasonal demands. For example (this is not my industry but the idea applies), let's assume that I have a sporting goods store and that I sell footballs in the fall, but I sell more baseballs in the summer. Would you ever consider changing the primary keyword on the HomePage title and within the body to target different keywords (football vs baseball) during different seasons (fall vs summer)? Or would you just create individual product pages which target the keywords and link back internally to your homepage? Or is there a better way to target seasonal demands where conversions for the entire website vary greatly from season to season. Sorry for all the elementary questions.
Keyword Research | | Santaur0 -
Ranking Changes: Google.co.uk vs Google.com vs Google.com.au?
Why would my website appear, for example, second for a keyword search on Google.co.uk but on a search through Google.com or Google.com.au (Australia) not appear in the Top 50? Excuse the simplicity of the question!
Keyword Research | | Benj250 -
Should we change our site domain name to include our keyword?
Our niche has one keyword phrase that is much, much more active than any other comparable phrase. Let's call that phrase "math problems". Within this phrase, the "math" is absolutely the most important keyword, as it is also used in every spin-off search phrase, like "math answers", "math practice", etc. We've had our domain since 1996, and is currently the company name - "Rocketproblems.com". Over the last year (2010-2011) our SERPs have steadily dropped to the point where we're not getting a sustainable level of business from organic search, whereas in 2009 we were doing fantastic. However, we've also had "Rocketmathproblems.com" since about 2000, just gathering dust. What I've noticed from the top search results is that nearly every domain has either "math" or "math problems" in its URL. Do you think it's worth it to switch to the keyword-rich URL? It is a bit more verbose, and the "Rocketmathproblems.com" v.s. "Rocketproblems.com" example perfectly captures the different feeling. My inclination is that SEO is only becoming more competitive, and if we aren't getting worthwhile business from organic search at the moment then we should bite the bullet and make the switch for the future, along with ramping up our content generation. However, I also noticed that in late 2009 a previous webmaster switched to "Rogermath.com" but switched back within a month when our SERP for the key phrase was a page lower - I gleaned this from a Moz Juicy Keywords Report :). Thoughts?
Keyword Research | | ACann0