Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using the same content on different TLD's
-
HI Everyone,
We have clients for whom we are going to work with in different countries but sometimes with the same language.
For example we might have a client in a competitive niche working in Germany, Austria and Switzerland (Swiss German) ie we're going to potentially rewrite our website three times in German,
We're thinking of using Google's href lang tags and use pretty much the same content - is this a safe option, has anyone actually tries this successfully or otherwise?
All answers appreciated.
Cheers,
Mel.
-
Short answer: Using the same content on different country-targeted TLDs is generally not a problem.
The explanation:
1. Matt Cutts, the head of Google's web-spam team, says in this video that what you describe is generally not a problem (because you're not being a spammer who is trying to game the system). You can have the same content on different international domains under the same company / brand.
2. I'd review the international best SEO practices described here by Google just to make sure you're all in the clear. Google says you shouldn't worry too much about it, either. But I'd be sure to follow all of these guidelines -- geo-targeting settings for each domain in Webmaster Tools, for example -- in general to "tell" Google that you've got different TLDs targeting different countries.
So, having sites with similar content at multiple international domains should be fine.
Good luck! I hope everything's clear.
-
Coinidentally, I just touched on that today here http://moz.com/community/q/duplicate-title-tags-how-to-solve-that
I would go the way of subfolder over subdomain. There is a lot of info out there, but the crux of it comes down to all traffic improving domain rank for a single TLD. If you go the route of ccTLDs instead of subfolders, then you're spitting that rank among those domains. What circumstances would prevent you from concentrate all link juice to one domain? Then that duplicate content issue you're fearing becomes a nonissue.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
After hack and remediation, thousands of URL's still appearing as 'Valid' in google search console. How to remedy?
I'm working on a site that was hacked in March 2019 and in the process, nearly 900,000 spam links were generated and indexed. After remediation of the hack in April 2019, the spammy URLs began dropping out of the index until last week, when Search Console showed around 8,000 as "Indexed, not submitted in sitemap" but listed as "Valid" in the coverage report and many of them are still hack-related URLs that are listed as being indexed in March 2019, despite the fact that clicking on them leads to a 404. As of this Saturday, the number jumped up to 18,000, but I have no way of finding out using the search console reports why the jump happened or what are the new URLs that were added, the only sort mechanism is last crawled and they don't show up there. How long can I expect it to take for these remaining urls to also be removed from the index? Is there any way to expedite the process? I've submitted a 'new' sitemap several times, which (so far) has not helped. Is there any way to see inside the new GSC view why/how the number of valid URLs in the indexed doubled over one weekend?
Intermediate & Advanced SEO | | rickyporco0 -
Partial Match or RegEx in Search Console's URL Parameters Tool?
So I currently have approximately 1000 of these URLs indexed, when I only want roughly 100 of them. Let's say the URL is www.example.com/page.php?par1=ABC123=&par2=DEF456=&par3=GHI789= All the indexed URLs follow that same kinda format, but I only want to index the URLs that have a par1 of ABC (but that could be ABC123 or ABC456 or whatever). Using URL Parameters tool in Search Console, I can ask Googlebot to only crawl URLs with a specific value. But is there any way to get a partial match, using regex maybe? Am I wasting my time with Search Console, and should I just disallow any page.php without par1=ABC in robots.txt?
Intermediate & Advanced SEO | | Ria_0 -
Why is /home used in this company's home URL?
Just working with a company that has chosen a home URL with /home latched on - very strange indeed - has anybody else comes across this kind of homepage URL "decision" in the past? I can't see why on earth anybody would do this! Perhaps simply a logic-defying decision?
Intermediate & Advanced SEO | | McTaggart0 -
Should you allow an auto dealer's inventory to be indexed?
Due to the way most auto dealership website populate inventory pages, should you allow inventory to be indexed at all? The main benefit us more content. The problem is it creates duplicate, or near duplicate content. It also creates a ton of crawl errors since the turnover is so short and fast. I would love some help on this. Thanks!
Intermediate & Advanced SEO | | Gauge1230 -
Chinese Sites Linking With Bizarre Keywords Creating 404's
Just ran a link profile, and have noticed for the first time many spammy Chinese sites linking to my site with spammy keywords such as "Buy Nike" or "Get Viagra". Making matters worse, they're linking to pages that are creating 404's. Can anybody explain what's going on, and what I can do?
Intermediate & Advanced SEO | | alrockn0 -
Duplicate content on sites from different countries
Hi, we have a client who currently has a lot of duplicate content with their UK and US website. Both websites are geographically targeted (via google webmaster tools) to their specific location and have the appropriate local domain extension. Is having duplicate content a major issue, since they are in two different countries and geographic regions of the world? Any statement from Google about this? Regards, Bill
Intermediate & Advanced SEO | | MBASydney0 -
Should I use both Google and Bing's Webmaster Tools at the same time?
Hi All, Up till now I've been registered only to Google WMT. Do you recommend using at the same time Bing's WMT? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
URL Length or Exact Breadcrumb Navigation URL? What's More Important
Basically my question is as follows, what's better: www.romancingdiamonds.com/gemstone-rings/amethyst-rings/purple-amethyst-ring-14k-white-gold (this would fully match the breadcrumbs). or www.romancingdiamonds.com/amethyst-rings/purple-amethyst-ring-14k-white-gold (cutting out the first level folder to keep the url shorter and the important keywords are closer to the root domain). In this question http://www.seomoz.org/qa/discuss/37982/url-length-vs-url-keywords I was consulted to drop a folder in my url because it may be to long. That's why I'm hesitant to keep the bradcrumb structure the same. To the best of your knowldege do you think it's best to drop a folder in the URL to keep it shorter and sweeter, or to have a longer URL and have it match the breadcrumb structure? Please advise, Shawn
Intermediate & Advanced SEO | | Romancing0