How to know if a website is worth putting a link on?
-
Hello all,
Wondering if someone could please help me.
I'm currently in the process of building more links to improve my keywords but how can I tell if the website is worth putting a link on?
I only really want to input links of websites with good traffic.
Thanks,
Beth
-
Great, thanks so much for your tips and help!
-
Great thanks for help!
-
Agreed. Spy on Web is a great tool.
Most of the sites that are bad news are pretty transparent. Tons of links, high home page rank, with 0 page rank on subpages or category pages where your link will be posted. Look closely at where your link be be placed. If the page has a ton of links to other companies, low page rank, and just plain seems....unnatural, its best to stay away.
Of course, you could always use the MOZ tools and see inbound links of your competitors, or high ranking sites within your niche.
-
If you sat down for lunch with someone from a search engine and they looked at the link, would you be comfortable or squirming?
-
Great tip there Robert, you can also use majestic SEO's bad neighborhood checker and spy on webs got a great tool too!
-
Chris has given some great advice there. As a side I'd also recommend checking the site you are linking from doesn't come from a 'bad neighbourhood' and have lots of spammy links pointing to it. You can do this by checking on opensiteexplorer and checking the of quality external links and that they themselves also come from a relating category/niche.
-
Hi Beth,
There are lots of different things but the first one is for me always : is it the same category/niche?
What I mean by this is are users of that site going to find the link helpful or useful or is it unrelated and not helpful?
e.g. its not much use having a link to your gardening blog on a space rocket site now is it!
Next up the Moz tool bar is very helpful it will tell you the domain and page authority which can be good indicators of nice sites. There are lots of other toolbars too like Majestic Seo etc.
Finally go with your gut, if your gut says its good or bad its probably right and if you're ever not sure just leave it be.
Remember Google is trying to give the best results for the user if you follow the same advice you can't go too far wrong with Google or your users.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved My website www.boultaudio.com, but my toxic backlinks kept on increasing, even if i disavow the links? @s
My website best wearable brand is showing decrease in High Quality Backlinks.
Link Building | | blayze010 -
Value of Links? What is each link worth?
Morning Everyone, I just had this thought and wondered what everyone's opinions were in terms of link value in monetary terms. We'll assume for the purposes of this that the links come from contextually relevant sites and that the sites in question have got the Moz DA from being high quality and have a good quality incoming link profile. Its a bit of a theoretical question, but i guess imagine if the only way you could get links was to pay for them, what would they be worth to you. This is link value for SEO purposes, they will have in addition value from traffic from good sites, that no doubt varies wildly depending on topic. I assume everyone also agrees on: The first link from a domain is the most valuable High DA sites are worth more than low ones. So could anyone who has an opinion on the link value suggest a monetary value for links. Its really just using a monetary amount to see how best to target my time. Here is my example of what might be expected, but I am hoping people with more knowledge will perhaps correct it. DA Rating First Link 2nd-5th Link 5th-10th Link 10Plus Links 5 $5 $2 $1 $0 15 $7 $3 $2 $1 25 $25 $10 $5 $2 35 $45 $20 $7 $3 45 $65 $30 $11 $4 55 $95 $45 $19 $5 65 $200 $100 $45 $6 75 $350 $120 $65 $9 85 $700 $240 $95 $15 95 $1100 $450 $200 $30
Link Building | | wellandpower1 -
Refferal links
I have a site where I can pick up where my hits came from. So if somebody clicks from another website link to visit my website, I will then pick up from which website they came from and also which page they landed on. Will google penalize me for this and see this as paid advertising?
Link Building | | Heinwest0 -
Relaunching a site that has had thousands of posts linking to the same 20 articles. How to properly setup internal linking?
I'm in the process of relaunching a music news site (www.prefixmag.com) that once did quite well in search (over a million monthly search visits in its prime). The site got crushed by Panda, etc. and we stopped updating it. I'm starting to do more research but one thing that I noticed was we have modules in the right rail (desktop) that are found on all of our article pages that point to the same posts. (Edit: Added attachment. The links in the right rail under Editor Picks, Features, News, Media, etc. are found on every page of the site). In other words, we have thousands of posts that all link to the same 20 or so articles. Should we not do this if we're not trying to emphasize these posts in Google? Assuming this is the case, what is the proper way to do internal linking? Do we simply setup a sitemap and link to it? I'm hoping to have the thousands of articles we've published over the years have a chance to rank in search again. Also, we have a number of posts that are thin in content should those pages not be submitted in the sitemap? Thanks in advance! 2KmX0
Link Building | | leggo0 -
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Gained my first quality link, was it worth 2 hours of work?
Hello,
Link Building | | wppseo
I'm a newbie. I'm building a brand new site. In a niche service business, worldwide.
Today I gained my first link, I tried to reach to the highest qualify link I could identify.
I'd like to know if you think my two hours effort was worthy, or laughable. Because I can gain other 3 or 4 links from other domains working like that. I tell you where is my first link: the top domain is in the same niche business, DA 79
My link is in a subdomain page (always in the same niche business) that has: 20 other links (mine is the only external dofollow) Domain Authority 79 /100 Page Authority 31 /100 Page Link Metrics Just-Discovered 79 in 32 Days Established Links 1 Root Domain 4 Total Links the homepage of the subdomain has Page Authority of 66 /100 Page Social Metrics 0 0 0 0 0 I'd appreciate any feedback.0 -
Link Building - Affiliate Link Programs
I'm getting some conflicting information when researching this... I want to create the most organic link building strategy that not only gets high authority sites linking to a website, but relevant websites. I'm creating an affiliate link program where I link to partner and affiliate companies, who in turn link back to me. The question is where to put these links. I was initially thinking of putting them in the footer so they add credibility to every page, and in turn ask my affiliates to do the same thing. However; some sources say that Google no longer looks at links in the footer section. Is it true that Google doesn't count links in footer sections? And do you have any tips on creating this Affiliate Link Program?
Link Building | | reidsteven750 -
Would you suggest submitting a website to a travel platform which gets backlinks from link farms?
The website of the travel platform is well designed and looks serious - without any adsense or suspicious links on it. So does the email newsletter of them. But I checked the domain in OSE and saw not less links which came from more or less linkfarms with very often the same anchor text. Would you suggest your customer to submit on the platform?
Link Building | | petrakraft0