Keywords in the page url for best SEO
-
Hello all,
I am working in the keywors structure of a web and I have the following doubt:
- If I want to target these keywords: great food madrid
and my website is: http://www.madridlive.com
I do not know if I should keep either:
OPTION 1: page url: www.madridlive.com/great-food-madrid
or
OPTION 2: page url www.madridlive.com/great-food
I do not know if the search engines "understands" madrid in "madridlive", therefore I can avoid the "madrid" keyword, dicarding option 1 and going for option 2. Additionally I avoid duplication of the madrid keyword that can be seen as redundancy and also have a shorter page url.
Thank you very much and sorry for such a question but I am new in this SEO field...just the excellent SEOMOZ's SEO Guide for beginners!
Best regards,
Antonio
-
Hello Maurizio,
I have one doubt concernig SEo optimization as I am buiding the structure of my sebsite:
1. I have read that the post/page name is very importante (selecting the right keywords you are targeting and the lenght. And also the url path name. (Keywords+length)
My question would be concerning the keyword strategy to target both Page/post name and url name, I still have the doubt if (Imagine I am considering 5 keywords for SEO.):
- OPTION 1 I should use as far as it is possible, the 5 keywords in the post/page title and the 5 same keywords in the url path,
OR
- OPTION 2I should use these 5 keywords spread between title and url path? I mean maybe I use 3 keywords in the post/page name and 2 keywords in the url path, but as search engines gives more weight in SEO for post/page name, maybe I miss 2 of the keywords I used in the url path name.
I would prefer to use OPTION 2 as I can have:
-
Shorter post/page name
-
Shorter url path name.
-
More caracters for targeting the keywords: 75 (from post/page name) + 115 (from url path name).
-
I avoid repetition of keywords in both title and url path.
Thank you very much,
Antonio
-
Thank you very much, great replies and help for all the questions raised, Dana and Maurizio
-
I think that the crawler understand well the keyword madrid in the domain madridlive, for this you can avoid the repeat another time rhe same word.
www.madridlive.com/restaurant/great-food
for me is also better.
Ciao
Maurizio
-
Hi Antonio,
Great question and great example. Yes, Google can see "amdridlive" as "Madrid live." Consequently, I think your URL in option 2 is the way to go for all of the additional reasons you suggest: shorter URL, avoids repeating the word Madrid. So far you have really good instincts. Hope that helps!
Dana
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Progressive Enhancement Will be Helpful for SEO?
We have bundle of webpages where we load the content dynamically with the help of Ajax. Since we, need to implement Ajax crawl scheme for making Google to read those Ajax dynamic content we planned to go with hashbang URL's (!#) by creating HTMl snapshots. But last week Google withdrawn their support on crawling the Ajax crawling scheme we are planning to go with progressive enhancement approach as stated by Google in a press release. So, I just want to know what is meant by progressive enhancement and how we can implement in the case of webpages where we load the content dynamically with the help of Ajax? Please advice me on this.
Web Design | | Prabhu.Sundar1 -
Fixing my sites problem with duplicate page content
My site has a problem with duplicate page content. SEO MOZ is telling me 725 pages worth. I have looked a lot into the 301 Re direct and the Rel=canonical Tag and I have a few questions: First of all, I'm not sure which on I should use in this case. I have read that the 301 Redirect is the most popular path to take. If I take this path do I need to go in and change the URL of each of these pages or does it automatically change with in the redirect when I plug in the old URL and the new one? Also, do I need to just go to each page that SEO MOZ is telling me is a duplicate and make a redirect of that page? One thing that I am very confused about is the fact that some of these duplicates listed out are actually different pages on my site. So does this just mean the URL's are too similar to each other, and there fore need the redirect to fix them? Then on the other hand I have a log in page that says it has 50 duplicates. Would this be a case in which I would use the Canonical Tag and would put it into each duplicate so that the SE knew to go to the original file? Sorry for all of the questions in this. Thank you for any responses.
Web Design | | JoshMaxAmps0 -
Ecommerce Site - SEO
We have a Business Catalyst Site with the Same product Listed in 2 different catalogs. Each product page is the same page with different URLs you can see it here: http://www.yourpharmacy.co.nz/beauty/clarins-skincare/clarins-advanced-extra-firming-eye-contour-cream-20ml http://www.yourpharmacy.co.nz/clarins/clarins-advanced-extra-firming-eye-contour-cream-20ml Any suggestions welcome
Web Design | | OnlineAssetPartners0 -
Best Approach to Rank For Multiple Locations With Similar Targeted Keywords
I'm trying to determine the best way to set up a website to rank for a similar set of keyword phrases in three different cities. The keyword phrases I want to rank for are all pretty much the same with the only difference being the city associated with the keyword phrase. For example, "Austin water restoration" vs "San Antonio water restoration" vs "Houston water restoration". Each city needs about 7 or 8 pages of unique content to accurately target the group of keywords I'm trying to rank for. My initial thought was to write up unique content for each city and have each city act a site within the main site. For example, the main navigation for xyz.com/austin would be Austin specific, so when you land on xyz.com/austin and go to Services - Water Restoration, it would be all Austin specific content. The same would be true for San Antonio and Houston. The only problem with this approach is that I have to build up the page authority for a lot of different pages. It would be much easier to build up the page authority for one Water Restoration page and just insert a little "Areas we serve" on the page that includes "Austin, San Antonio, and Houston" and maybe work the coverage area in again at the bottom of the page somewhere. However, it would be much more difficult to work "Austin, San Antonio, and Houston" into the title tags and H1s though, and I couldn't logically work the cities into the content as much either. That would be a downside to this approach. Any thoughts on this? Wondering how large companies with hundreds of locations typically approach this? I'd really appreciate your input.
Web Design | | shaycw0 -
Ranking for competitive keywords
Hi Folks, I am relatively new to SEO and I was hoping folks here could give me some guidance/tips on ranking in a competitive keyword space. My client is a health care provider and they wish to rank for terms like 'heart attack' which I believe will be quite difficult due to it being a short tail keyword and it is a very competitive space. Any an all advice and input is greatly appreciated. Regards, Dave
Web Design | | icanseeu0 -
How do I gain full SEO value from individual property pages?
A client of ours has a vacation rental business with rental locations all over the country. Their old sites were a messy assembly of black hat, broken links and htaccess files that were used over and over on each site. We are redoing everything for them, in one site, with multiple subdirectories for individual locations, like Aspen, Fort Meyers, etc. Anyhow, I'm putting together the SEO plan for the site and I have a problem. The individual rental properties have great SEO value (lots of text, indexable pictures, can create google/bing location pages), and are great for linking in social media (Look at this wonderful property, rental price just reduced!). However, I don't want individual properties, which will have very similar keywords, links, descriptions, etc, competing with each other when indexed. Truth be told, I don't really want search engines linking directly to the individual property pages at all. The intended browsing experience should allow a user to "narrow down" exactly what they're seeking using the site until the perfect rental appears. What I want is for searchers to be directed to the property listing index that most closely matches what they're seeking (Ft. Meyers Rental Condos or Breckenridge Rental Homes), and then allow them to narrow it down from there. This is ideal for the users, because it allows them to see all available properties that match what they want, and ideal for the customer, because it applies dozens of pages of SEO mojo to a single index, rather than dozens of pages. So I can't "noindex" or "nofollow", because I want all that good SEO mojo. I can't REL=CANONICAL, because the property pages aren't similar enough to the index. I can't 301 Redirect because I want the users to be able to see the property pages at some point. I'm stymied.
Web Design | | SpokeHQ0 -
Best way to handle Spanish/English WEBSITE
Hey guys, How are you doing? I have a website (www.aceromart.com ) in which the primary language is Spanish. The company is oriented toward the Mexican Audience. However, recently we are dealing with many U.S companies. Also, we want to be included in the Yahoo Directory and several other directories which demand a U.S version of the website. So i want to have a U.S version of the website. My ecommerce is based in the NETWORK Solutions platform and has around 1,000 products and pages. What is the best way to include an English version of the website. Ive seen some pages using the Google traslate tool, which only traslates the text. Hope to hear some of your ideas, Regards,
Web Design | | JesusD0 -
Homepage Title Question? Multi-Keywords or All Encompassing Keyword
Okay so I am currently redesigning my company's webpage. I am making it responsive and giving it a more up to date look with newer features, etc. A facelift, basically. While updating the site i'm also doing some on-page optimization here and there, and am curious about the page title for my homepage. My company offers video production, web development & design, and web marketing. While we do offer each service individually, we are really trying to sell the combination of all three services to our clients and show them how they can work together effectively. Now my question is, in my homepage title, should i list each service offering keyword (which is what i do now) like this : "Video Production - Web Design - Web Marketing • Company Name" Or, should i try to find one keyword that kind of sums up what we do, like this: "Magic All-Encompassing Keyword • Company Name" I'm thinking that since three sort of unrelated keywords are in the page title, it may be viewed as over-optimizing and we won't see as good of results as just focusing on one keyword, which leads me to think that i should try to sum all of our services into one "all-encompassing" keyword such as "media production", which isn't the best choice, i'm just throwing it out there for the sake of this discussion. Any thoughts or ideas would be greatly appreciated. Thanks.
Web Design | | RenderPerfect0