Brand name in title of posts?
-
Hi All,
new question about my blog: in my posts title I have to add the brand? for example -
The title of the post | My Brand name
Or just the title without the brand?Because my post title too long and I know that Google show only the 60 characters. so it will show like this:
The long title of my post | My Brand n... (just for example)is it okay? or for 100% optimization I have to keep it 60 Characters and no more.
What do you think? Is it bad for my brand? good?
-
Hi John
Honestly - this the best you're going to get between this answer and the resources linked to above in the previous answer.
-
Ok thanks for your answer.
-
The long title of my post | My Brand n... (just for example)
I believe that this is what google will show.
is it okay? or for 100% optimization I have to keep it 60 Characters and no more.
In my opinion, 100% optimization for ranking is to have some keywords in the title and words that elicit clicks. Words beyond about 55 characters might not be displayed. If your title tag is really long the keywords in it might lose effectiveness.
The brand name does not optimize for keywords in my opinion. Does your brand name elicit clicks, repel them, or do nothing. That, in my opinion, defines its value in the title tag. Keep in mind your domain name will be immediately under your title tag, is that enough branding?
Should you use your brand name in the title? You have a choice of adding more keywords, words that elicit clicks, words that communicate value (free shipping for example) or ad your brand name. How can you best spend those characters?
I still think that there is value in reading the older posts on this topic. Lots of smart people have given opinions. Lots of people think differently than me.
-
Yes I know, but I want specific answer for my question.
-
This question has been asked here many times. A google search will help you find and read many opinions from moz members.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Http & https domain names
We currently have a site which we found SEM Rush to show that their were duplicate pages for the site. Upon further inspection we realized this was because there existed both http:// and https:// Versions of the site. Is this a problem for Google that the site appears for both http:// and https:// and that there are therefore duplicate versions of the site?
Intermediate & Advanced SEO | | Gavo0 -
Duplicate page wordpress title
Hi Moz Fan, I have a few question that confuse by now, According to my website used wordpress for create a blog.
Intermediate & Advanced SEO | | ASKHANUMANTHAILAND
but now i have got duplicate page title from wordpress blog and very weird because these duplicate
page title look like these term Lamborghini ASK Hanuman Club < title that was duplicate but they duplicate with the page like this
articles/13-วิธีง่ายๆ-เป็น-คนรวย-ได้/lamborghini-2/ , /articles/13-วิธีง่ายๆ-เป็น-คนรวย-ได้/lamborghini/ I don't know why Worpress create a new page that only have 1 pics, So I think that might be the effect
from Wordpress PHP Code Or wrong setting. Can anyone suggestion what should we do for these issues ?
because i have many duplicate page title from this case.1 -
SEO for a redirected domain name
Our client is a law firm with a name that is challenging to spell. We have procured a domain name for them that is catchy, easy to spell, and plays well into their brand, or at least the current campaign. We're using the campaign domain to direct traffic to their website with a 301 redirect. We have placed the campaign domain in a variety of offline mediums including print and outdoor. The client is currently in the number 1 spot for a good number of our highest priority keywords, so I do not want to do anything to jeopardize that. I'm also not sure this campaign will be their "brand" long-term so I don't want to risk making a switch and making it back. So for now, I'm most comfortable leaving the campaign domain as a redirect to their primary domain. Recently, the client approached me complaining (legitimately) that when people google the campaign domain, they are brought to search results for an entirely different domain because Google "corrects" the domain name for them. This is obviously a bad thing, with many users defaulting to entering urls into Google instead of the address bar. If you tell Google that it was wrong about the autocorrection, our site is in the number 1 position. I liken the situation to Overstock.com using O.co as their offline domain, but overstock.com as their online domain. But imagine if you googled o.co and google brought you to a list of results for "on.co" because it assumed you fat-fingered it. Is there anything I can do to prevent the domain name from getting corrected by Google?
Intermediate & Advanced SEO | | steverobinson0 -
Should I Remove Dates From My Old Posts
I have a web site that has content about home improvement topics but the site has no new content since 2010. All the posts on the wordpress site have the date which are all 2010 and prior. Is there a downside in terms of search engine rankings to remove the dates or changing the dates? What are the risks to removing the dates? Could I lose rankings if I do this? Do you have any personal experience with this situation?
Intermediate & Advanced SEO | | alpha170 -
Why does Google add my domain as a suffix to page title in SERPS?
Hi, If I do a search in Google - for one our products on our site, our site comes up - but it would appear that google is adding our domain name as a suffix to our title in the results... Anyone else seen this? Can I do anything about it? I would prefer it not to appear. Thanks!
Intermediate & Advanced SEO | | bjs20100 -
No Results for Google/Bing Keyword Search by Domain Name
My site is bestwebconsult [dot] com When I do a search for my exact domain name in Google and bing, it does not appear at all. I have submitted a sitemap to Webmaster Tools. It is a relatively new site completed with in the last month. Built with Joomla. This leads me to believe that something is misconfigured on the website. Please advise, thanks!
Intermediate & Advanced SEO | | crave811 -
If it's not in Webmaster Tools, is it Duplicate Title
I am showing a lot of errors in my SEOmoz reports for duplicate content and duplicate titles, many of which appear to be related to capitalization vs non-capitalization in the URL. Case in point, if a URL contains a lower character, such as: http://www.gallerydirect.com/art/product/allyson-krowitz/distinct-microstructure-i as opposed to the same URL having an upper character in the structure: http://www.gallerydirect.com/art/product/allyson-krowitz/distinct-microstructure-I I am finding that some of the internal links on the site use the former structure and other links use the latter structure. These show as duplicate title/content in the SEOmoz reports, but they don't appear as duplicate titles in Webmaster Tools. My question is, should I try to work with our developers to create a script to change all of the content with cap letters in the destination links internally on the site, or is this a non-issue since it doesn't appear in Webmaster Tools?
Intermediate & Advanced SEO | | sbaylor0 -
Dropped 50 places for Page Title Change
Hey Guys, I've got a keyword set that is really annoying me. You see on the 19th July I changed my page title for the home page to what I thought would be something more competitive and instead of climbing from rank 9/10 I dropped out of the top 50. So I waited 2 weeks to see if it changed and it just stayed out of the top 50. After two weeks I changed it back again and I've been out of the top 50 ever since. I havnt made any real significant changes to the site as I've held off waiting for the keyword ranking to return but I dont think it will. I was trying to improve the keyword phrase "bahamas all inclusive" for the website www.smallhope.com. I'd managed to get on to page 1 rank 9/10 depending. I changed the title; from "Bahamas All Inclusive - Andros Bahamas Hotel - Bahamas Vacation - Small Hope Bay Lodge All-Inclusive" to "Bahamas All Inclusive Vacation - Small Hope Bay Lodge All-Inclusive" This is really bad for us and I'm not sure what to do. I had a whole plan in place starting with the Title and moving on to the H1 tags, but now I'm not so sure. I've put everything on hold. If this was you what would you do to get back to page 1? Thanks, Adam
Intermediate & Advanced SEO | | NaescentAdam0