Hunting the White Whales?
-
I'm not a SEO, just a small business owner with the will to succeed. When it comes to the Big Links from real sites, (Technorati, Tech Crunch, Slash Dot, ect.) where do you start? How do you begin the process of getting a good article on a great site?
-
There is several ways to obtain links from the big sites, but as you might understand, the less cost involved the more competition you are facing.
Running good PR effort, might get you the attention (and links) from these big sites. Try not to promote your product as much as providing something that has significant news value related to the site you would like to get featured on. It might be a story of how you are helping in the solving of a problem users are facing, it might be funding news - ask yourself what the users of the big site would LIKE to read, and not what YOU would like them to read. Typical mistake in PR campaigns, is focusing on features instead of benefits.
Adding social bookmarking to your website, might help as well, but again ask your self what the USERS would like to share, and not what YOU want the users to share. In the past, providing valuable easy-to-digest content like infographics was the way to go.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there such a thing as buying white hat backlinks? (example)
Hi, would you guys recommend using a backlink service like this? https://www.peopleperhour.com/hourlie/gain-30-links-from-30-top-newspaper-sites-in-the-uk/396519Or is this the kind of thing that leads to being penalised?Over the years, I've always been told this is black hat and dodgy. Is that always the case?
Link Building | | landport0 -
Is RU white hat link building possible?
According to my RU content/SEO person all the major websites/blogs in RU asked for payment to post an article... and there is no advice in RU/Yandex for implementing white hat methods. I work for a gaming company, so trying white hat is difficult in any country.... but still seems worth trying. Does anyone have experience or advice about RU link building?
Link Building | | theLotter0 -
White hat on a small business budget.
How can a small internet marketing firm build links and do SEO for small business clients? Seems to me the white hat link building would be next to impossible to do while making money at the same time. Say a small business client has $300 per month to spend on internet marketing... how can you possibly do white hat work for that kind of money? If you can... then how?
Link Building | | Superflys0 -
White hat techniques for difficult niches
Hi all. We've been approached by a client in the online gambling sector about white hat link building. Much of our focus is on guest blogging, but most sites have a no gambling policy. I'm wondering if anyone has any ideas for link building ethically for tricky niches.
Link Building | | Blink-SEO3 -
Example of a local "boring-niche" site in a relatively high competition area using strictly white hat tactics
I'm looking for an example of a site in a very boring service niche locally "let's say elevator doors in chicago" or something like that, that successfully using blogging, content generation, etc to achieve top rankings above its spammy competitors. Anyone care to give out a case study? I'm not talking about companies that submit to 100's of local directories like yelp, or google maps rankings. I'm talking about organic or blended serps.
Link Building | | ilyaelbert0 -
White Paper - Should I post to mysite before I put it on PRWEB?
I have a White Paper on Asset Based Lending. Should I post to mysite before I put it on PRWEB as a press release? Does it really matter who get's the credit first? How can I get forum and blogs to carry it?
Link Building | | AppleCapitalGroup0 -
Newbe question - What is the most effective link building strategy? (white hat)
Hello, I was just wondering what is the best way in terms of time-spent/results to create links to your site. I just saw a couple of videos on article syndication and article spinning and was wondering if this really works. Cheers Luca
Link Building | | Lvet0 -
Link building strategy - black hat or white hat?
I have a competitor who always ranks very on alot keywords relevant to our business and using Open Site Explorer I note they have a tremendous amount of links. I also noticed that it appears their web company has gone out and set up numerous websites with relevant content, and then have linked back to the competitors main site. Is this kosher? I ask because before I settled on my current domain name, I purchased several keyword rich domain names; should I be thinking of setting up websites with relevant (and original) content and link back to my main site?
Link Building | | leonenobleseate1