Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Should I use https schema markup after http-https migration?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Should I use https schema markup after http-https migration?

    Intermediate & Advanced SEO
    2
    3
    2389
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • admiral99
      admiral99 last edited by

      Dear Moz community,

      Noticed that several groups of websites after HTTP -> HTTPS migration update their schema markup from, example :

      {
      "@context": "http://schema.org",
      "@type": "WebSite",
      "name": "Your WebSite Name",
      "alternateName": "An alternative name for your WebSite",
      "url": "http://www.your-site.com"
      }

      becomes

      {
      "@context": "https://schema.org",
      "@type": "WebSite",
      "name": "Your WebSite Name",
      "alternateName": "An alternative name for your WebSite",
      "url": "https://www.example.com"
      }

      Interesting to know, because Moz website is on https protocol but uses http version of markup. Looking forward for answers 🙂

      1 Reply Last reply Reply Quote 0
      • admiral99
        admiral99 @BritneyMuller last edited by

        Thank you very much for the answer.

        1 Reply Last reply Reply Quote 0
        • BritneyMuller
          BritneyMuller last edited by

          Thanks for your great question!

          Schema.org has stated that using either is fine. Here is their longer form answer from their FAQ page on which to use:

          "There is a general trend towards using 'https' more widely, and you can already write 'https://schema.org' in your structured data. Over time we will migrate the schema.org site itself towards using https: as the default version of the site and our preferred form in examples. However 'http://schema.org' -based URLs in structured data markup will remain widely understood for the forseeable future and there should be no urgency about migrating existing data. This is a lengthy way of saying that both 'https://schema.org' and 'http://schema.org' are fine."

          That being said...I think I'll go switch Moz.com to https now. 🙂 Think they will keep http:// around for a while, though. Especially considering SEOs who implemented Schema before https and G doesn't want to penalize site owners for not knowing any better? <- My personal thoughts on this.

          Thanks again!

          admiral99 1 Reply Last reply Reply Quote 3
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • Adido-105399

            Which Schema type for retirement homes?

            I have a client who sell retirement homes. Their current schema for each property is LocalBusiness - should this in fact be Product schema?

            Intermediate & Advanced SEO | | Adido-105399
            0
          • lcourse

            How long after https migration that google shows in search console new sitemap being indexed?

            We migrated 4 days ago to https and followed best practices..
            In search console now still 80% of our sitemaps appear as "pending" and among those sitemaps that were processed only less than 1% of submitted pages appear as indexed? Is this normal ?
            How long does it take for google to index pages from sitemap? 
            Before https migration nearly all our pages were indexed and I see in the crawler stats that google has crawled a number of pages each day after migration that corresponds to number of submitted pages in sitemap. Sitemap and crawler stats show no errors.

            Intermediate & Advanced SEO | | lcourse
            0
          • Raymondlee

            Using CSS to hide anchor text

            Hi all, In my website, I would like to use CSS to set the anchor text to "website design service"(my company provides web design service) but show the button text as "website", due to some artistic reasons. Therefore, the anchor text for the link is "website design service" but what users see is "websites". Does this sound spammy to Google? Is it a risky move that might hurt my SEO? Looking for some advises here. Thank you very much. Best,

            Intermediate & Advanced SEO | | Raymondlee
            0
          • Caro-O

            Using hreflang for international pages - is this how you do it?

            My client is trying to achieve a global presence in select countries, and then track traffic from their international pages in Google Analytics. The content for the international pages is pretty much the same as for USA pages, but the form and a few other details are different due to how product licensing has to be set up. I don’t want to risk losing ranking for existing USA pages due to issues like duplicate content etc. What is the best way to approach this? This is my first foray into this and I’ve been scanning the MOZ topics but a number of the conversations are going over my head,so suggestions will need to be pretty simple 🙂 Is it a case of adding hreflang code to each page and creating different URLs for tracking. For example:
            URL for USA: https://company.com/en-US/products/product-name/
            URL for Canada: https://company.com/en-ca/products/product-name /
            URL for German Language Content: https://company.com/de/products/product-name /
            URL for rest of the world: https://company.com/en/products/product-name /

            Intermediate & Advanced SEO | | Caro-O
            1
          • Steven_Macdonald

            Switching from HTTP to HTTPS: 301 redirect or keep both & rel canonical?

            Hey Mozzers, I'll be moving several sites from HTTP to HTTPS in the coming weeks (same brand, multiple ccTLDs). We'll start on a low traffic site and test it for 2-4 weeks to see the impact before rolling out across all 8 sites. Ideally, I'd like to simply 301 redirect the HTTP version page to the HTTPS version of the page (to get that potential SEO rankings boost). However, I'm concerned about the potential drop in rankings, links and traffic. I'm thinking of alternative ways and so instead of the 301 redirect approach, I would keep both sites live and accessible, and then add rel canonical on the HTTPS pages to point towards HTTP so that Google keeps the current pages/ links/ indexed as they are today (in this case, HTTPS is more UX than for SEO). Has anyone tried the rel canonical approach, and if so, what were the results? Do you recommend it? Also, for those who have implemented HTTPS, how long did it take for Google to index those pages over the older HTTP pages?

            Intermediate & Advanced SEO | | Steven_Macdonald
            0
          • Blink-SEO

            URL mapping for site migration

            Hi all! I'm currently working on a migration for a large e-commerce site. The old one has around 2.5k urls, the new one 7.5k. I now need to sort out the redirects from one to the other. This is proving pretty tricky, as the URL structure has changed site wide. There doesn't seem to be any consistent rules either so using regex doesn't really work. By and large, the copy appears to be the same though. Does anybody know of a tool I can crawl the sites with that will export the crawled url and related copy into a spreadsheet? That way I can crawl both sites and compare the copy to match them up. Thanks!

            Intermediate & Advanced SEO | | Blink-SEO
            0
          • MAGNUMCreative

            Migrating online store to subdomain using shopify and effects on seo and energy down the road for seo

            I'm looking for some clarity... Looking at using Shopify for an existing online store that we have to migrate. Setting up the store with shopify means we will be using a subdomain such as shop.mywebsite.com instead of mywebsite.com/shop. The following are points to consider when responding The client currently has an online store, however it's a proprietary shopping store and CMS that has since gone defunct and they need to migrate to an alternative in order to survive online against new CMS systems that allow the site and its content to be better optimized. There is a lot of existing SEO done on the current site that we don't want to loose PR on. There is roughly 2000 products Client has a fixed budget, dealing with checkout issues, custom work and various other "bugs" seems to be easier controlled with Shopify...thus budget can be used more on content/strategy and migration We want to run the main site in Wordpress and are wanting to use Shopify since it supports a gateway, has great features and seems like it would allow us to get more bang for the buck and can focus more on the main site and content strategy and drive traffic to the subdomain store if needed Or main concern is the effort of migrating 2000+ products to shopify and the traffic and PR it gives the current site will have a negative effect on the main domain itself. Should we really be considering this path? The domain is diveidc.com One main benefit to the subdomain is the ability to clearly segment products from the service portion of the site in the analytics and focus 2 clear strategies and track it in a very defined manner. We're really on the fence with this...any thoughts are welcome.

            Intermediate & Advanced SEO | | MAGNUMCreative
            0
          • Peter264

            All page files in root? Or to use directories?

            We have thousands of pages on our website; news articles, forum topics, download pages... etc - and at present they all reside in the root of the domain /. For example: /aosta-valley-i6816.html
            /flight-sim-concorde-d1101.html
            /what-is-best-addon-t3360.html We are considering moving over to a new URL system where we use directories.  For example, the above URLs would be the following: /images/aosta-valley-i6816.html
            /downloads/flight-sim-concorde-d1101.html
            /forums/what-is-best-addon-t3360.html Would we have any benefit in using directories for SEO purposes?  Would our current system perhaps mean too many files in the root / flagging as spammy?  Would it be even better to use the following system which removes file endings completely and suggests each page is a directory: /images/aosta-valley/6816/
            /downloads/flight-sim-concorde/1101/
            /forums/what-is-best-addon/3360/ If so, what would be better: /images/aosta-valley/6816/ or /images/6816/aosta-valley/ Just looking for some clarity to our problem! Thank you for your help guys!

            Intermediate & Advanced SEO | | Peter264
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.