Do SEOs really need to care about trend in increase of voice search?
-
Hi all,
Just browsing through the articles like "SEO trends in 2108"....I can see everyone mention about increase in voice search and attributing same to the SEO at top. But there is very less information on how to optimise for voice search....May be, they don't know what SEOs have to do exactly with voice search. Basically the input method is going to change on search and else remains same. This must be leading to increase of long tail searches and more search snippets to give an instant voice answer. What else has to be optimised to favoured in voice search?
Thanks
-
I agree that voice search will only continue to grow and grow in 2018.
The results that are read aloud as answers are primarily featured snippets. So when you ask how to optimize for voice search, what you're really asking is how to optimize for featured snippets. A few optimization tips I've come across:
- Utilize a Q&A format: ask questions in your headings, and then include an explicit answer in the following paragraph.
- Use conversational language: seek to optimize for long tail conversational questions
- Consider frequently asked questions: by your customers, and other searchers (check out the "People Also Asked" section of the SERP when applicable)
Here's a post that answers your question as well.
Hope this is helpful!
-
I completely agree with William Voice search will be the future
-
Hello,
Well I don't have any special solution regarding voice search, but I do think it is really important. Actually I use voice search a lot on my cellphone so I know others are doing it more and more.
I am also looking for best practices in how to optimize for voice search compared to when it is typed in.
I do think it is the future and will probably be the dominate form of search at some point in time.
Best regards
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will keyword optimization for a landing page impact SEO for subsequent pages?
For example, if I optimize keyword “pleurx” really well on our landing page, I'd like to know if subsequent
Web Design | | Todd_Kendrick
pages linking back to that landing page will rank higher than before for “pleurx”
even if “pleurx” wasn't optimized on the subsequent pages. Thanks! -Andrew0 -
Finding a good wordpress web developer for SEO fixes
I have gotten a good audit done of my site now it is time to get the fixes done. I have a developer I worked with for a long time that is good at coding and fixes on my site. However I am not confident in his abilities to execute some of the seo changes that need to be done. Their are some common stuff he can tackle but when it comes to GWT and proper handling of 404's and 301's and other seo tasks I am not sure if he is the right choice.Maybe due to a lack of experience of dealing with the issues I have or is just not his specialty or web devs just don't know seo...lol.... Is obvious a lot of SEO's don't make the changes themselves but leave it up to the devs to handle it their suggestions and fixes. But from my experience devs are not so well versed in seo and you have a hard time knowing if they are doing it correct or can even do it.(of course they will say they can they want your cash and i understand that ). In particular a good amount of wordpress devs claim to know seo but i find that far from the truth.Even when guided to issues some of them will often leave you disappointed. Sorry for my rant! Now to my question , obviously not many SEO's make the actual code changes themselves (how i wish i knew a one that did) are their ones out their that do? If not how do i find a good wordpress dev that can make proper seo changes and knows his stuff....example i need someone who can trouble shoot and track down some serious GWT I have and deal with some hardcore 404 & 301 issues . A lot claim to know but when push comes to shove I have been left disappointed. Thanks in advance for your help and suggestions or recommendations.
Web Design | | chrisyak0 -
Will a .com and .co.uk site (with exact same content) hurt seo
hello, i am sure this question has been asked before, but while i tried to search i could not find the right answer. my question is i have a .com and .co.uk site. both sites have exact same product, exact same product descriptions, and everything is the same. the reason for 2 sites is that .com site shows all the details for US customers and in $, and .co.uk site shows all the details to UK customers and with Pound signs. the only difference in the 2 sites might be the privacy policy (different for US and UK) and different membership groups the site belongs to (US site belong to a list of US trade groups, UK belongs to a list of UK trade groups). my question is other than the minor difference above, all the content of the site is exactly the same, so will this hurt seo for either one or both the site. Our US site much more popular and indexed already in google for 4 years, while our UK site was just started 1 month ago. (also both the sites are hosted by same hosting company, with one site as main domain and the other site as domain addon (i thought i include this information also, if it makes sense to readers)) i would appreciate a reply to the question above thanks
Web Design | | kannu10 -
Seo for design webinar ?
I've got no problem using google webfonts on their own, but what about using them over an image; specifically a clickable image? Its easiest to place text over an image if the image is a background image, but then the image isn't easy to make clickable. Am I missing something - this shouldn't be hard, right. Thanks!
Web Design | | saultie0 -
Does changing nameservers and a new site design affect SEO dramatically
We are about to change nameservers and upload a new website design design, completely rebuilt website to that new hosting, will this effect our seo efforts previously and have an effect on our SEO rankings?
Web Design | | CompleteOffice0 -
What are the SEO best practices for infinite scrolling?
Is infinite scrolling bad for SEO? Is there a way to implement infinite scrolling without hurting a site's SEO?
Web Design | | BostonWright0 -
SEO Considerations for a Platform Change
We are getting ready to move our e-commerce platform from Zencart to Magento as the original Zencart framework is pretty dated. while I'm excited to move to a more modern platform, I'm terrified at the potential SEO risk involved with doing so given that all URLs will likely be different and we're considering updating many product listings. Almost all of the site's traffic is organic, so maintaining rankings is extremely important. I'd love any advice, but especially that related to: Best way to redirect all new URLs sitewide The prudence of heavily editing product listings at the same time of redirecting the URL (i.e. updating product descriptions) Site structure: Should I strive to keep the new site link structure as similar to the old as possible? Resources or guides on transitioning a site from a SEO perspective Other major facets I'm missing I appreciate any help or sights you can offer! Thank you....
Web Design | | AndrewY0 -
Google News we were dropped and need help finding ot why
Hi i have a site called in2town lifestyle magazine http://www.in2town.co.uk/ and up until two months ago we were with google news and for a long time. But then all of a sudden we were dropped which left us with no confidence about our site and led us to make changes to the site, some good and some bad to try and find out what was wrong with our site and why we were dropped. We have now been concentrating on sorting the site out which has led in a drop in traffic due to not updating it as we should because we are more concerned in trying to make it a quality lifestyle magazine and get back in google as well as making it a good experience for our readers.. I would like your help and finding out what you feel is wrong with our site so we can then work on it and change it and try and find out what went wrong with google news. we have spent years on the site but now we have gone in the wrong direction because we were more worried about google news. If you can advise us on how we should change the site and sort the site out and make it into the professional site it was once more then that would be great.
Web Design | | ClaireH-1848860