301 redirect backlink
-
Hello,
My website is brand new! I am planning to do have some 301 redirect backlinks.
Is it safe in terms of SEO ?
Do i have any SEO benefits?
let me know. Thanks
-
Due to many redirects (even 301s) being subject to some kind of content similarity checks (last cache of old active URL before 301, cache of new page) I don't think there's much mileage in this any more. I am pretty sure that some kind of Boolean content string similarity check is performed and if the content is very dissimilar, the 301s don't really work that well. I have no official Google quotes on this but have observed it from a number of 301 redirect migration projects and I'm pretty confident that dissimilar URLs receive only a fraction of SEO authority from 301s now
-
Firstly 301's have lost a lot of impact, especially exact matching. If a site is a genuine 301, amalgamating sites etc. that are contextual then it makes sense to 301.
However before we 301 a site, we audit the link profile etc. to make sure it does not have a penalty that would be carried across.
It is not a simple answer, however, the key element is impact nowadays is minimal compared to previous.
Hope that helps.
-
Yes it is save, in terms of boosting your DA and it also helps in ranking. The bad side of it is the referring domain spam score (you have to watch out for that) 0-20 spam score is okay.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks from local businesses
Hello, I need to make sure I understand this correctly. Will it help my SEO if I: find local businesses with a good DA & low spam score select businesses that are somehow related to mine (Insurance Agency) offer to guest post and include a backlink on their blog ( ask them if they'd like to reciprocate) For example, businesses such as
Link Building | | laurentjb
Roofing companies
Contractors
moving companies
etc Please let me know if there's anything I'm missing? Many thanks0 -
SEO value of 301 redirects from non-existent sites.
I have a question about an SEO tactic. There is this site that has purchased three domain names, and has redirected them to their main site. The three domains are: Spokaneduilawyer org, Spokaneduilaw com, and Spokaneduilawfirm com and the website has all three domains redirecting to their main site. What is the SEO value with this? I looked at those three domains on Majestic and they have no backlinks that I could find, and when I looked on archive.org I didn't see any history of those domains being actual sites that might bring traffic. What is the webmaster trying to do, and what is this tactic called?
Link Building | | RandyHT0 -
Http Redirects to Https - then to Redirect 301
Searched - not seeing this exact issue(sorry if I'm wrong). I'm my report I'm seeing that we have old URLs in the wild using http. Those requests come to our site, and then are redirected to the https version. However if this url does not exist, then there's another redirect 301 to the actual page. This obviously causes a redirect chain. I've searched but don't see a clear answer to this. How can I avoid the chain? How can I go from the http to the new https URL without first incurring the double redirect? "Look for any recurring chains that could be rewritten as a single rule. " FWIW I don't see any http to https rewritecond's in my htaccess, and cannot trace where that redirect is generated from.
Link Building | | qozmiq1 -
NoFollow & Directory Scraper Backlinks
I was wondering how important it was to remove/disavow: NoFollow backlinks - many ("buy viagra" etc). Directory backlinks - many questionable/generic directories. Obviously the focus is the equity passing links but both of the above constitute a significant proportion of backlinks to the site - I've seen that "scrapers" are seen as natural and obviously NoFollow do not pass link juice - but does the sheer number have a bearing and therefore make them equally important to address? Thanks in advance for your responses. Regards
Link Building | | National-Homebuyers0 -
Is there a difference between .com backlinks and .co.uk?
(We are a UK based business) I am currently looking for sites for guest posting opportunities and I am not sure whether I should prioritize .co.uk sites or go for .com sites. Does it matter? Is more weight given to .co.uk sites if you are based in the UK?
Link Building | | JamesG0750 -
Backlinks from websites with duplicate content
How does backlinks from websites with duplicate contect affect your rank in search engine? Is there any negative factor?
Link Building | | prunarevic0 -
100 One-Way .EDU Backlinks $30?
I've seen so many of these type of advertising on forums. Do you think it's safe (i.t.o search engine rankiings) to buy or not?
Link Building | | Springboks0
