SSL Seals, Good, Bad or Neutral for SEO?
-
Does anyone know if there are any advantages or disadvantages to going with the extended vs normal SSL seals in terms of SEO work?
-
Google has now changed their algorithm so it will PROMOTE SAFER SITES, thus using any form of SSL, SSL EV or similar will help SEO, however, you have an existing domain with a lot of ranking keywords/pages and inbound links, you have to do a "Domain forward", so the SEO might take a little hit initially, but from what I gather, the net benefit will be that adding an SSL will help SEO. It for sure helps with conversion rates anyway.
-
SSL seals are usually for conversion purposes to let customers know it is secure.
However, SSLs like Norton, have icons next to their SERP if the user has Norton Antivirus option installed. So this could increase your CTR.
In terms of SEO, there is little to no effect. I've implemented Norton Verisign and saw no change in rankings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO audit on a beta site
HI there, Is there much point conducting an SEO site audit on a site that has not yet launched and is protected behind a login? Presumably none of the usual SEO tools (Moz, Screaming Frog etc) can crawl this site becuase it is all locked behind a login. Would it be better to launch it and then do a site audit? Thanks
On-Page Optimization | | CosiCrawley0 -
Best SEO Extension/Plugin for NOPCommerce Site?
Hi I am working for a client who is using NOPCommerce. It doesn't look like they have a SEO Plugin in - although you can add meta descriptions to Products - which works fine, the Product categories have SEO components too but do not seem to work and all 'other' content /CMS pages have no SEO components whatsoever. Does anyone know of a plugin which would resolve this? (PS never used NOPCommerce before!)
On-Page Optimization | | AllieMc0 -
It is NOW time to invest in SEO consultant, How/ Where can i find a good one???
I have learn the basics of seo and use seoMoz for more then a year. this help me to rank my online store better and increase sales. I only know the basics of seo and it is now time increase traffics to our online store, www.furnacefilterscanada.com How can I hired a good seo consultant? I'm self employes and the only one managing my online store. I want to be shure I invest in a good consultant. Our small business does not have thousand$$$$$ dollards to invest. For example, can I see result if I invest $1000? Thank you
On-Page Optimization | | BigBlaze2050 -
IFRAMES - SEO Question
If 30 websites IFRAM my website, is there any SEO advantage for me? Does google register time on site, metrics on how far in to my site the user goes? I have a real estate site with listings (homes for sale). Agents want to use my listing feed on their sites via an iframe. The clients would be scrolling through my listings through an iframe. SEO advantages for me? Disadvantages for the real estate agent using my listings?
On-Page Optimization | | JML11790 -
Lists of Product Links: What is good, what is bad?
I am a web designer but a bit of an SEO noob (trying to get better at both). I am working with one particular client on a site I inherited with existing structure. This client has about 10 products on 2 pages. On every page there is a product list that is basically the same list sorted in 2 ways: 1st by product, 2nd by usage. These all link to internal anchors so this might be an example on www.site.com Cleaner X1 - links to www.site.com/cleaners.php#x1
On-Page Optimization | | mparry9
Cleaner X2 - links to www.site.com/cleaners.php#x2
Cleaner X3 - links to www.site.com/cleaners.php#x3
...
Cleaner For Brick - links to www.site.com/cleaners.php#x1
Cleaner For Marble - links to www.site.com/cleaners.php#x2
Cleaner For Stone - links to www.site.com/cleaners.php#x3 Obviously this adds about 20 links on every page on the site (including the actual pages these products are on). What are your thoughts on this? Good idea or bad to have on the site? Should I remove the redundant links on the actual page that product falls on...or is this bad and should be removed altogether?0 -
Good Internal Site Structure Idea?
Hello SEOMoz, After reading a bunch of your Site Structure articles, I've decided to make ours more flat. There are numerous pages on our site which are linked to directly from our homepage, wasting mysterious amounts of Link Juice every day. I want to remove most of these links so that the Fewer, and now more heavily weighted, Homepage Links will be more powerful... but I am worried that the pages which I am knocking down to the 3rd tier level already have high rank and are distributing this Juice to other pages. The problem is that 3 of these 9 pages are great for assisting our sales team, so I cannot take those 2 links off of the homepage...so I will be forced to Nofollow them instead. I am worried this is cutting down the number of pages on the site, also cutting out content which was previously indexed. Is this whole thing a good idea at all? And should I just leave those 2 pages alone because I can't remove the link? I'm thinking maybe I should rel=canonical it back to the homepage? I am ultimately trying to rank the homepage for the keyword "POS Software" and this is my on-site strategy for it. Maybe adding a link from those 2 pages that say "POS Software" back to the homepage is the best bet in this scenario? I am trying to learn the absolute best thing to do instead of guessing. Thanks! Derek
On-Page Optimization | | DerekM880 -
5 websites, 1 root domain name: good or bad?
Hi guys, I'm new here, so this might be a basic question to the experts here! So here is my situation: I have 1 "umbrella" website (root domain name) that contains 4 different websites, for a total of 5 different websites. They are related, but we needed to brand each website differently to fit each strategy. Q: I have 23 domain names.. this means I have 23 sub-domain names?
On-Page Optimization | | Jacky_C
Q: Is this practice good or bad for my SEO?
Q: should I analyze each domain name/SD? Here are my 5 websites
RD: furisgreen.com
SD1: furcouncil.com
SD2: furfashions.com
SD3: naffem.com
SD4: beautifullycanadian.com Thank you for your help!!0 -
SEO Change/Version Control
Hi. Can anyone suggest apps that might be applied for SEO change/version control? I've tried using Excel and Word in the past but both fall short when dealing with multiple client sites. Nothing suitable pops up so far. Specifically I want to be able to log any on-page changes that might impact SEO for historical analysis and possible roll-back (manual) eg change date, page title, headings, url, anchor text, alt image txt, body copy etc. The ability to have one view that can be filtered in various ways including by client and by url would be ideal. Maybe this is something SEOmoz is considering for Pro campaign management? Surely there's demand... Thanks Andy
On-Page Optimization | | Bluesnapper0