Should eCommerce Canonicalize to CMS
-
We have inherited a site that has a Joomla CMS "showroom" front-end and a Magento "store room" for check out etc.
Question - As the site's main pages are in the CMS section should we:
-
make all Magento product pages canonical to the main sections/product pages within the CMS (even though there are no duplicate content issues)
-
"No index" the product pages
-
Index but indicate low page value in sitemap
-
Do something else?
Thanks for any and all input!
-
-
Can you provide one example of each?
The answer at this point is: It depends on what the order page looks like.
My gut instinct is that the best solution will be "something else". But it would help to see the pages so we can assess the value and uniqueness of each (i.e. are they both worthy of being in the SERPs; do visitors need to see them both; are they both 100% unique, etc...).
-
Let me re-word this ...
Should an order page be canonical to a product description page?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
JS reliant faceted navigation - ecommerce/blog - is it a bad idea?
I have noticed that some e-commerce sites don't worry aout their store working when JS is switched off - yet some do - are there any SEO implications of losing faceted navigation/filtering functionality when JS is disabled I tried M&S - didn't work - but Tesco did - when JS is disabled.
Intermediate & Advanced SEO | | McTaggart0 -
Long product urls ecommerce store
Hi we have a site in the mens fashion space who have long product urls which look like this: https://www.domain.com/catalog/product/view/id/13700/s/the-mate-tee-grey-marle-upm618g/category/120/ The site is on Magento. Are there any serious SEO negatives of having such a long product url and including irrelevant information in the url like product/view/id/13700/s/ & /category/120/ in the URL. Or are the benefits of changing them to more URL friendly product urls like: https://www.domain.com/the-mate-tee-grey-marle-upm/ Minimal? Cheers.
Intermediate & Advanced SEO | | wozniak650 -
Duplicate content URLs from bespoke ecommerce CMS - what's the best solution here?
Hi Mozzers Just noticed this pattern on a retail website... This URL product.php?cat=5 is also churning out products.php?cat=5&sub_cat= (same content as product.php?cat=5 but from this different URL - this is a blank subcat - there are also unique subcat pages with unique content - but this one is blank) How should I deal with that? and then I'm seeing: product-detail.php?a_id=NT001RKS0000000 and product-detail.php?a_id=NT001RKS0000000&cont_ref=giftselector (same content as product-detail.php?a_id=NT001RKS0000000 but from this different URL) How should I deal with that? This is a bespoke ecommerce CMS (unfortunately). Any pointers would be great 🙂 Best wishes, Luke
Intermediate & Advanced SEO | | McTaggart0 -
ECommerce keyword targeting: Blog post vs Category page
I'm targeting short head and chunky middle keywords for generating traffic to an ecommerce website. I guess I have two options both with great content: blog posts category pages with content (essentially the blog post). On the basis that it is great content that gets links, I would hope that I could garner links into the heart of the eCommerce website by doing this through option 2: category pages. Any thoughts on blog vs ecommerce category pages for tageting keywords?
Intermediate & Advanced SEO | | BruceMcG0 -
How should we 301 redirecting ecommerce microsite to our larger ecommmerce site? Should we?
We have several microsites (by microsite I mean sites that are basically top-level departments of our main ecommerce site. We continue to run these, without much support, and they do generate a few sales but we simply don't have the resources to grow them or manage them effectively. We have "kicked around" the idea of 301 redirecting them to our main ecommerce site with the idea that any additional SEO value would be greater than the few sales they currently generate. All products that are on our microsites can be found on our main ecommerce site, thus we can redirect products on our microsites to the exact product on our main site. How would you treat these sites? Would you 301 redirect them? If so, how would you do it? What would be some considerations if we decide to 301 redirect? Microsite example: http://www.drinkingstuff.com/ Main site: http://www.prankplace.com/ I would greatly appreciate any tidbits the community could provide us on this. Thanks!
Intermediate & Advanced SEO | | Istoresinc0 -
Best-of-the-web content in steep competition, ecommerce site
Hello, I'm helping my client write a long, comprehensive, best-of-the-web piece of content. It's a boring ecommerce niche, but on the informational side the top 10 competitors for the most linked to topic are all big players with huge domain authority. There's not a lot of links in the industry, should I try to top all the big industries through better content (somehow), pictures, illustrations, slideshows with audio, and by being more thorough than these very good competitors? Or should I go for something that's less linked to (maybe 1/5 as much people linking to it) but easier? or both? We're on a short timeline of 3 and 1/2 months until we need traffic and our budget is not huge
Intermediate & Advanced SEO | | BobGW1 -
Ecommerce: Add new range to current website or Create a new one
Hello, I run a website called easywatering.co.uk. We rank well for keywords in our industry in the UK selling Garden Irrigation. This is very much a summer business. My directors are saying that they want to start selling winter products (that have no relevancy for the keywords we target). They also want to keep costs down by using easywatering.co.uk to sell this new product line. If we do start targeting for new keywords that are out of our current industry, do you think that we would dilute the current content and therefore reduce our relevancy for the keywords? Or do you think that we would be fine to start targeting for new keywords in a different industry sector?
Intermediate & Advanced SEO | | SeanLade0 -
How Much Does eCommerce Affect Brick and Mortar?
Is there any way to quantify how an eCommerce site affects its respective brick and mortar store? I can show the owner of a brick and mortar store how much sales we did last week, month and year. However, I can't show him what it did for his brick and mortar store. What do I do? I want to claim credit for as much gravy as I can! 🙂 Thanks.
Intermediate & Advanced SEO | | AWCthreads1