Street Address Not Appearing on Business Google+ Page
-
I run a local business in New York City, a commercial real estate brokerage.
My firm has both a web site and Google+ accounts, one Google+ account for me personally and a Google+ account for my business.
Under address my Google+ account is showing New York, NY. It is not showing a street address.
Similiarly when my business name is entered in the Google search bar, my web site is the first result, but under address (directly to the right of a black dot with a grey circle around it) "New York, NY" with the phone number beneath it appears. No sign of my street address.
My business is registered under Google Places and we have entered the correct street address.
Any ideas on how I can get Google to display our street address? This is obviously very, very detrimental for local SEO.
Thanks,
Alan -
Hey Alan
Possibly. As you have likely noticed, there are so many potential factors here it always requires some experimentation.
To answer a few of your points:
1. I don't see why you can't have two businesses at one address as long as that is totally legit and they have different names and phone numbers.
2. Look at how your neighbour has his address configured and make sure yours matches that format (if that is working) and that matches how that is laid out in Google maps etc. Then, do a citation audit and make sure you look at any historic variations in your name, address and phone number and update those lisitings. The link in my original post above outlines a structured way to approach this.
3. Will Google take time to show the address - yep, for sure. They may even show it, then not show it again, and then show it again. It's choppy waters in the local ecosystem but if you are sure you have everything correct and have audited external listings then just wait it out a while (2 weeks) and it should be okay.
Hope that helps!
Marcus
-
Hi Marcus (or anyone in the MOZ community):
Further complicating my effort to get my street address listed on Google+, I share the same suite with another real estate broker.
There are two companies share the same suite number, street number, city, state and zip code. The other broker recently set up a very basic web site and is listed on Google+ as well as several other local directories.
How would Google deal with two very similiar businesses sharing the same suite. While I have a much more elaborate website established in 2007, my colleague is listed in more local online business directories.
Could these factors be contributing to not having a street address listed on Google+?
Thanks,
Alan -
Hi Marcus:
Great post!!
I logged into Google Places for Business. Noticed that under Services Areas and Location Settings I had "Do not show my business address on my Maps listings" checked.
I unchecked it. Now on Google places my location shows on the map.
Googling my company name and going to my company Google+ page and the address still does not show up. Is there something I have to change there to get it to show? Or is it a question of Google taking some time to reintegrate address info? Is there anything I can do to expedite the process?
Thanks,
Alan -
Hey Alan
We have some experience with this happening and have seen a couple of causes.
1. It was just a short running issue after some changes were made and it resolved itself after a couple of weeks.
2. It was a bigger problem due to a lack of understanding of the actual address.
#1 is self explanatory but in case #2 we have seen this where the client was in a new address or some kind of business park or location where the full address is not always in Google maps (gated business park or some such). We have also seen it in new business complexes - basically, addresses Google is not 100% sure on.
After much painful effort we have found a way to test and this may be a worthwhile process to go through to determine if Google has a problem with the address for your business.
- Google the zip code and address and see how it is formated (exactly) in Google / Google maps and make a note of this
- Google around some other local businesses and find some that are as close as possible and have the standard red map marker and address in Google search when you search for their business / brand name
- Format your address exactly as Google returns it and ideally as other successful businesses
- Log into the places for business page manager
- View the dashboard for the business and click on edit the address
- Update the address so it matches the format Google is using and save the changes
For a few clients we have had with this problem this has resolved the issue - not overnight but if Google likes the address and it matches what they return for the zip / postcode and for other local businesses who are not having this problem you are a lot closer to resolving this.
Often when this is the case (and for a lot of other address problems) if we log into the places control panel, click to edit the address and then try to save it (without making any chances) Google will throw an error stating it does not understand the address. So, clearly, there is an address problem. You can try this yourself but I would still follow the process above either way but it can provide some further confirmation that they had a problem with your address and/or formatting.
Obviously, if your NAP across all major and minor citation sources uses other variations on this address you are going to have to resolve that as well and you are going to have to do a full citation audit and then look to resolve those issues.
Step 1 - get your address perfect on your local listing
Step 2 - ensure your NAP is consistent across all citation sources (start with the big ones first)I wrote an article about NAP consistency which also has a guide covering how to do a citation audit here:
http://www.bowlerhat.co.uk/blog/noise-trust-nap-consistency/Hopefully this will resolve your issues. The address may fix quickly and in our experience you may see a visibility bump almost instantly (days) or in some cases in can take months (we have seen up to 6 for address problems to fully resolve).
Hope that helps!
Marcus -
Did you check your listings at other local listing sites? Google possibly would like to check your NAP information at other local listings. You can use getlisted.org. Please make sure you accurately implement name, address and phone number of your business in all the local directories. And more importantly, make sure that all the citations have your name, address and phone number listed in exactly the same way across all the directories (including your own website).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Paginated Pages Page Depth
Hi Everyone, I was wondering how Google counts the page depth on paginated pages. DeepCrawl is showing our primary pages as being 6+ levels deep, but without the blog or with an infinite scroll on the /blog/ page, I believe it would be only 2 or 3 levels deep. Using Moz's blog as an example, is https://moz.com/blog?page=2 treated to be on the same level in terms of page depth as https://moz.com/blog? If so is it the https://site.comcom/blog" /> and https://site.com/blog?page=3" /> code that helps Google recognize this? Or does Google treat the page depth the same way that DeepCrawl is showing it with the blog posts on page 2 being +1 in page depth compared to the ones on page 1, for example? Thanks, Andy
Intermediate & Advanced SEO | | AndyRSB0 -
Google News error in Google Search Console
My google search console states some errors as below: 1. Article fragmented Some of the urls in this error are the category urls. How to make google bot understand it is a category not an article? 2. Article too short In fact the article is quite long. I do not know why this is happen... 3. No sentence found In fact, there are a lot of sentences Please help!
Intermediate & Advanced SEO | | binhlai0 -
Should I use noindex or robots to remove pages from the Google index?
I have a Magento site and just realized we have about 800 review pages indexed. The /review directory is disallowed in robots.txt but the pages are still indexed. From my understanding robots means it will not crawl the pages BUT if the pages are still indexed if they are linked from somewhere else. I can add the noindex tag to the review pages but they wont be crawled. https://www.seroundtable.com/google-do-not-use-noindex-in-robots-txt-20873.html Should I remove the robots.txt and add the noindex? Or just add the noindex to what I already have?
Intermediate & Advanced SEO | | Tylerj0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
How to associate content on one page to another page
Hi all, I would like associate content on "Page A" with "Page B". The content is not the same, but we want to tell Google it should be associated. Is there an easy way to do this?
Intermediate & Advanced SEO | | Viewpoints1 -
Are there any negative effects to using a 301 redirect from a page to another internal page?
For example, from http://www.dog.com/toys to http://www.dog.com/chew-toys. In my situation, the main purpose of the 301 redirect is to replace the page with a new internal page that has a better optimized URL. This will be executed across multiple pages (about 20). None of these pages hold any search rankings but do carry a decent amount of page authority.
Intermediate & Advanced SEO | | Visually0 -
Different TITLE for the same page appear for different keywords
Hi there Can anyone advice please on this funny/strange issue I have title on home page. When I type some of keywords the homepage appears in SERP with shortcut TITLE (just one keyword there). But when I type company name I have full TITLE. Could anybody advice please what can be a problem and how to fix it?
Intermediate & Advanced SEO | | fleetway0 -
Does Google Places reward unique icons for multi location businesses?
I work for a company that has over 100 physical locations. We are working to update our Google Place icon. My question is, do we get any seo benefit having a unique icon for each location, or no benefit and its better to focus on having a the best single icon possible. Note, we are going to add unique images in each place listing, this is specifically referring to the main icon shown on Google results.
Intermediate & Advanced SEO | | NickConfer0