Does changing Anchor text of old built links raise a red flag in Google?
-
I have lot of links (10000+) built against Exact match anchor text so what is solution to that now?
Other than disavowing them all, May I change the anchor text of those links (From Exact Match To Brand Name or naked URL)?
Does Google have algorithms to detect anchor text changes and if so, do those algorithms detect these sorts of changes and raise a red flag on sites doing it.
I respect your opinions but please only comment if you are sure about it because I am already facing a penalty so can't afford to get another.
-
If you have a lot of links that you can control the anchor text on, that's a pretty sure sign that you should remove them. These aren't the links that Google is going to reward or ignore in the long term. Whether you're currently being hurt by them would require a very thorough review on an expert's part, but I'm sure that links you place manually are links Google doesn't want to count.
There are thoughts that Google is using its "link churn" patents to use the rate at which anchor text or links change as a part of rankings, but it's not known exactly how the mechanism works. Regardless, if the links are spammy and you're subtracting spammy links rather than adding, you won't get hit by any mechanisms designed to flag artificial rank manipulation.
Do try to remove links before you disavow them. Disavow is a last-ditch option, and Google still won't accept it if no effort has been made at removal.
-
first of all: you won
t get an answer here that you can rely on like a guarantee! The only thing you
ll get are opinions and maybe experiences... that might sounds a little bit frustrating but that`s it.What I can tell you from my experience is that changing the anchor text of such a high amount has a very big chance to raise a red flag. Officially it
s not known that google has an algorithm to detect that BUT I won
t rely on that!If Google has already marked those links as "bad" the only way to overcome this issue is nofollow or to disavow them... if they were just a few ones this wouldn`t be such a problem but according to your numbers I would not recommend to rename them
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Getting too many links on Google search results, how do I fix?
I'm a total newbie so I apologize for what I am sure is a dumb question — I recently followed Moz suggestions for increasing visibility on my site for a specific keyword by including that keyword in more verbose page descriptions for multiple pages. This worked TOO well as now that keyword is bringing up too many results in Google for these different pages on my site . . . is there a way to compile them into one result with the subpages like for instance, the attached image for a search on Apple? Do I need to change something in my robots.txt file to direct these to my main page? Basically, I am a photographer and a search for my name now brings up each of my different photo gallery pages in multiple results, it's a little over the top. Thanks for any and all help! CNPJZgb
Intermediate & Advanced SEO | | jason54540 -
Good to Internal Link from Old Blog Posts?
I am working on a site which has good amount of content pages & blogposts. All blog posts & content pages have been indexed in google already since a long time. Will this be a good practice if I internally link to new pages from old pages or a few important pages from those old indexed content pages?
Intermediate & Advanced SEO | | welcomecure0 -
Google and JavaScript
Hey there! Recent announcements at Google to encourage webmasters to let Google crawl Java Script http://www.googlewebmastercentral.blogspot.com/2014/05/understanding-web-pages-better.html http://googlewebmastercentral.blogspot.com/2014/05/rendering-pages-with-fetch-as-google.html We have always put JS and CSS behind robots.txt, but now considering taking them out of robots. Any opinions on this?
Intermediate & Advanced SEO | | CleverPhD0 -
Why Are Rich Snippet Stars Red On Google?
I'm using RDFa rich snippets markup on my site and on Google's Structured Data Testing Tool the 5 stars come up in yellow in my listing. On the web today I checked on indexing progress and the stars are 'red' in the listings - any idea why this might be? Is Google switching them over universally or is it something else?
Intermediate & Advanced SEO | | Ubique0 -
How fast to change non-branded anchor text
A client has most of his links from sitewide partnership links with non-branded anchor text. One we changed to nofollow and one partnership we're ending next month, but the rest he wants to change to branded anchor text There's 7 sitewides and a bunch more single links. Should we change the anchor text all at once or space it out to one major change per month?
Intermediate & Advanced SEO | | BobGW0 -
Anchor text questions - What are your thoughts?
Hi, I want to talk about anchor text and the effect it has on search engines (Good & Bad). Here is a fictitious example we can talk about: www.supercoolrunningsneakers.com Title Tag: Running Sneakers - The Super Trendy Running Trainers Keywords targeted: Running Sneakers, Running Trainers How would you vary your anchor text to target these terms? If you had 50 unique articles to play with how would you vary the anchor text using the articles? Would you push 25 articles at 'Running Sneakers' and the other 25 at 'Running Trainers' or would you link some articles using the domain name anchor text? Q: I'm guessing running 50 articles using anchor text 'Running Sneakers' would benefit the SERP's moe for that term then mixing it up with say 'Running Sneakers', 'Running Trainers' & 'Domain Name Links'. Cheers
Intermediate & Advanced SEO | | activitysuper0 -
Site views messy in a text browser, but can see all text, is that a problem?
In Google's webmaster guidelines, they mention to view your site in a text browser to ensure all text is visible. All of our text is visible, but is very messy and is all jumbled on the page. I've noticed most sites text browser layout is clean. H How important is it to SEO that the site views cleanly in a text browser? Does anyone know of any feedback from Google engineers about this point?
Intermediate & Advanced SEO | | nicole.healthline0