Multiple websites -- one for each brand
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I am a MOZ newb, and didn't find answer to the following:
We are an enterprise with four distinct brands, each acting as a (reasonably) independent subsidiary. I want to track their performance and report on keyword rankings for the enterprise. Is Moz Analytics capable of this?
In Google Analytics, for instance, we have an account for each brand, and multiple properties within each account, and so on. I use 3rd-party dashboard tools to combine multiple accounts into a single report. Can I do something similar here.
Thanks in advance.
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Hi Michele!
Campaigns can track sub-domains, root-domains, or sub-folders so if your sites can be accessed on their own as a sub-domain or sub-folder, you can create up to 5 campaigns to isolate the data.
When creating a campaign and entering the URL you would use brand1.domain.com or www.domain.com/brand1/ and check the box below to "exclude subdomains" which means this will only track the sub-domain/folder you enter.
Make sure you are entering the URL as they resolve on search engines so if you enter a few keywords and one of your URLs resolve as domain.com/brand then you want to add the URL without the "www" or vice-versa.
Hope this helps and let me know if you have any questions!
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