Making Filtered Search Results Pages Crawlable on an eCommerce Site
-
Hi Moz Community!
Most of the category & sub-category pages on one of our client's ecommerce site are actually filtered internal search results pages. They can configure their CMS for these filtered cat/sub-cat pages to have unique meta titles & meta descriptions, but currently they can't apply custom H1s, URLs or breadcrumbs to filtered pages. We're debating whether 2 out of 5 areas for keyword optimization is enough for Google to crawl these pages and rank them for the keywords they are being optimized for, or if we really need three or more areas covered on these pages as well to make them truly crawlable (i.e. custom H1s, URLs and/or breadcrumbs)…what do you think?
Thank you for your time & support, community!
-
Hi Robert! Are you able to provide any more information?
-
What kind of URLS is it producing? Also what is the platform?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Kinds of organic search results (Google)
Not sure if this is a new "unit" for Google organic results. Please see the attached image. When searching for "invoice software", the top quarter of the page is a ribbon of products/brands with badly formatted logos. The fact that it's so ugly, and there's nothing marking it as a paid result, leads me to think it's organic. Anyone know what this SERP unit is called; and better still: How do you get included? We rank super high in the normal organic results, but don't appear at all in this product ribbon. y71A9
Intermediate & Advanced SEO | | RobM4161 -
Is this a good sitemap hierarchy for a big eCommerce site (50k+ pages).
Hi guys, hope you're all good. I am currently in the process of designing a new sitemap hierarchy to ensure that every page on the site gets indexed and is accessible via Google. It's important that our sitemap file is well structured, divided and organised into relevant sub-categories to improve indexing. I just wanted to make sure that it's all good before forwarding onto the development team for them to consider. At the moment the site has everything thrown into /sitemap.xml/ and it exceeds the 50k limit. Here is what I have came up with: A primary sitemap.xml referencing other sitemap files, each of the following areas will have their own sitemap of which is referenced by /sitemap.xml/. As an example, sitemap.xml will contain 6 links, all of which link to other sitemaps. Product pages; Blog posts; Categories and sub categories; Forum posts, pages etc; TV specific pages (we have a TV show); Other pages. Is this format correct? Once it has been implemented I can then go ahead and submit all 6 separate sitemaps to webmaster tools + add a sitemap link to the footer of the site. All comments are greatly appreciated - if you know of a site which has a good sitemap architecture, please send the link my way! Brett
Intermediate & Advanced SEO | | Brett-S0 -
How do I know what pages of my site is not inedexed by google ?
Hi I my Google webmaster tools under Crawl->sitemaps it shows 1117 pages submitted but 619 has been indexed. Is there any way I can fined which pages are not indexed and why? it has been like this for a while. I also have a manual action (partial) message. "Unnatural links to your site--impacts links" and under affects says "Some incoming links" is that the reason Google does not index some of my pages? Thank you Sina
Intermediate & Advanced SEO | | SinaKashani0 -
Site revamp for neglected site - modifying site structure, URLs and content - is there an optimal approach?
A site I'm involved with, www.organicguide.com, was at one stage (long ago) performing reasonably well in the search engines. It was ranking highly for several keywords. The site has been neglected for some considerable period of time. A new group of people are interested in revamping the site, updating content, removing some of the existing content, and generally refreshing the site entirely. In order to go forward with the site, significant changes need to be made. This will likely involve moving the entire site across to wordpress. The directory software (edirectory.com) currently being used has not been designed with SEO in mind and as a result numerous similar pages of directory listings (all with similar titles and descriptions) are in google's results, albeit with very weak PA. After reading many of the articles/blog posts here I realize that a significant revamp and some serious SEO work is needed. So, I've joined this community to learn from those more experienced. Apart from doing 301 redirects for pages that we need to retain, is there any optimal way of removing/repairing the current URL structure as the site gets updated? Also, is it better to make changes all at once or is an iterative approach preferred? Many thanks in advance for any responses/advice offered. Cheers MacRobbo
Intermediate & Advanced SEO | | macrobbo0 -
How to identify 404 that get links from external sites (but not search engines)?
one of our site had a poor site architecture causing now about 10.000s of 404 being currently reported in google webmaster tools. Any idea about easily detecting among these thousands of 404, which ones are coming from links from external websites (so filtering out 404 caused by links from our own domain and 404 from search engines)? crawl bandwidth seems to be an issue on this domain. Anything that can be done to accelerate google removing these 404 pages from their index? Due to number of 404 manual submission in google wbt one by one is not an option.
Intermediate & Advanced SEO | | lcourse
Or do you believe that google automatically will stop crawling these 404 pages within a month or so and no action needs to be taken? thanks0 -
1200 pages no followed and blocked by robots on my site. Is that normal?
Hi, I've got a bunch of notices saying almost 1200 pages are no-followed and blocked by robots. They appear to be comments and other random pages. Not the actual domain and static content pages. Still seems a little odd. The site is www.jobshadow.com. Any idea why I'd have all these notices? Thanks!
Intermediate & Advanced SEO | | astahl110 -
Dynamically creating unique page titles on enterprise site
Hi, I want to dynamically create unique page titles (possible meta descriptions too) on a 10k page site. Many of the page titles are either duplicates or are missing. I heard about the option of grabbing the page titles from a database or possibly using the h1 as the page title. solmelia.com (the website consist of mostly static pages) Any suggestions would be much appreciated. Best Regards,
Intermediate & Advanced SEO | | Melia0 -
Duplicate Content issue on pages with Authority and decent SERP results
Hi, I'm not sure what the best thing to do here is. I've got quite a few duplicate page errors in my campaign. I must admit the pages were originally built just to rank a keyword variation. e.g. Main page keyword is [Widget in City] the "duplicate" page is [Black Widget in City] I guess the normal route to deal with duplicate pages is to add a canonical tag and do a 304 redirect yea? Well these pages have some page Authority and are ranking quite well for their exact keywords, what do I do?
Intermediate & Advanced SEO | | SpecialCase0