Moz Pro for Local Catering Company?
-
Is Moz Pro or Moz Content useful for a local catering company? I've started a trial to try to determine if it will benefit us. Our new site will be up next week so we don't currently have traffic. We will be using some Adsense and direct mail campaigns to get started, but not sure if Moz local will be sufficient.
Please help connecting the dots.
I know it would be good to rank higher for example "Catering Tahoe, Ca." But how would Moz help me see what kind of content to create for a local catering company? I'm not sure a blog article makes sense.
-
Thanks for your responses! I think I will start with Moz Local and go from there, and look into Pro/Content as we get things moving along.
-
Hey there! Moz Pro and Moz Content can definitely be helpful, depending on your SEO goals.
Moz Pro will let you track keywords both locally and nationally, as well as provide traffic and site error data. However, if your interests are limited to local keyword tracking, you might also find use in our Moz Local add-on service, Search Insights. This will provide traffic data and local keyword data (as well as let you aggregate reviews across different sites). The cost is relatively lower than Moz Pro, so if you don't need such robust analytics software you might find it more suitable. You can learn about Search Insights here: https://moz.com/help/guides/local/local-reporting
Moz Content, on the other hand, is really about performing content research for your site. If you have a blog or articles that you host, you can run an Audit to find out what's resonating with your audience and give you ideas about what to produce in the future. It also features Content Searches, which lets you look for popular articles about particular topics that you search. If you have a Twitter or other social media profile, you can use it to find articles to share with your audience! Moz Content offers some free access, so I recommend heading over there to see if the tool is useful for your needs. You can find Moz Content here: https://moz.com/content/
I hope that helps!
-
Thanks for your response, I did mean Adwords campaigns going to landing pages To clarify And not running ads on the site.
-
Hi Nasoj,
Moz is a good tool for you for numerous reasons. Without traffic it doesn't have much to show but from the day you go live it will help you with: (local!) rankings, insights on potential keywords, evaluate competition, suggestions on set-up/content for landing pages, crawl errors, linkbuilding and more...
Question: Why would you be using Adsense on your site? It makes it less trustworthy for visitors and Google. Unless you mean Adwords?
Good luck with the launch of your site!
Tymen
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz DA Issue
Hey Community, This is my site which is the Best Drifitng in Australia. I am getting a problem and my site's DA is unable to show using. I want to see it as soon as possible, although I am using a premium tool. Thanks
Getting Started | | jndjue40 -
Why does the moz bar link count differ from the moz link analysis page
Hi all, Why does the Moz Bar show a different link count from the Moz link analysis page? For example, when I check the SERP below, for the first result, the bar shows 936 page links from 4 RDs. But when I check out the link analysis page, it tells me there are just 141 page links from 4 RDs. What gives? For the second entry, the bar shows 6 page links from 0 RDs. Not sure how that's possible. Can anyone explain these things. Thanks! Andy Reviewed SERP: https://www.google.com/search?source=hp&ei=hhRVW5yyH5C60PEP-_-isAw&q=mountain+bike+trails+near+me&oq=mountain+bike+trails+near+me&gs_l=psy-ab.3..0l7j0i22i30k1l3.645.4654.0.5322.28.19.0.8.8.0.243.2920.3j11j5.19.0....0...1c.1.64.psy-ab..2.26.2961...0i131k1.0.C4lAxLkGgH0
Getting Started | | AndyKubrin0 -
Can someone help me to gain Moz trust and domain authority?
Hi someone help me how to gain moz trust and domain authority for my web site. here is my web addresss: www.bassinotary.com/ please tell me how i can improve ranking for my site. please help. thanks.
Getting Started | | grbassi0 -
How to have MOZ site crawl pre-launch
Hi, Our new website is about to launch. We would love to have moz.com SITE CRAWL our site before launch. For issues like "missing meta description" and everything else that moz.com checks. We would love to do it before we launch. The new site is currently on a different domain than our live site. example.com <-- this is our live site. new-site.com <-- this is our "staging" server with the new site. We have a long running campaign for example.com Do we need to create a new campain for new-site.com ? Or is there some other simpler way? When we launch we will switch the site from new-site.com to example.com .. example.com will be the address for the new site.. Any ideas or suggestions? best practices? edit Forgot to say thank you for your help and input 🙂
Getting Started | | tandvarden0 -
Moz not recognising url to setup a new account
I am attempting to setup a new account for my client but Moz is having a problem and not registering the url http://www.esc.uk.net/. I get the "oops" message & read the info on the FAQ page it refers to. Why do I keep getting an "Oops" message when I type and submit my campaign URL? To create a campaign, we need to receive a valid HTTP response from the web server hosting your site. While the site may be accessible from a standard web browser, other user-agents and search engine bots may receive a different response. If you receive this error, we recommend running a test by sending an HTTP response using any online HTTP tool. Using an online HTTP tool I believe I received an HTTP response. What else can I do? Regards Terry
Getting Started | | Buzzin0 -
I am managing an existing ecommerce website and just subscribed to the MOZ tools - what is the best rout to learning how bets leverage all the tools to optimize my site?
I am managing an existing ecommerce website and just subscribed to the MOZ tools - what is the best rout to learning how bets leverage all the tools to optimize my site?
Getting Started | | DiveNSail0 -
Why does Moz Analytics only let you look at last month / last week?
I cant think of any other reporting product that only lets you look at the last period, am I missing a setting somewhere. I need to take a look at Feb!
Getting Started | | locusm1 -
How to get moz to crawl a staging domain that is blocked by robots.txt
Is it possible to get Moz to do a crawl report on a domain blocked by robots.txt and actually display all errors instead of only one saying the domain was blocket in robots.txt? Anything i can add to robots.txt to make moz able to do the crawl report but still hinder google from crawling a staging domain?
Getting Started | | classifiedtech0