New URL Structure
-
Hi Guy's,
For our webshop we're considering a new URL structure because longtail keywords to rank so well. Now we have
/category (main focus keywords)
/product/the-product345897345123/ (nice to rank on, not that much volume)We have over 500 categories and every one of them is placed after our domain. Because i think it's better to work with a good structure and managed a way to make categories and sub-categories. The 500 categories may be the case why not every one of them is ranking so well, so that was also the choice of thinking about a new structure.
So the new URL structure will be:
/category (main focus keywords)
/category/subcat/ (also main focus keywords)Everything will be redirect (301, good way), so i think there won't be to much problems.
I'm thinking about what to do with the /product/ URL. Because now it will be on the same level as the subcategories, and i'm affraid that when it's on that level, Google will give the same value to both of them.
My options that i'm considering are:
**Old way **
/product/the-product-345897345123/.html (seen this on big webshops)
/product/the-product-345897345123.html/Level deeper SKU /product/the-product/345897345123/
What would you suggest?
The new structure would be
- 20 categories
- 500+ sub's devided under main categories
- 5000+ products
Thanks!
-
I think the way you have it is fine. If you must change it, I'd go with /product/the-product/345897345123/ . However, again I think this way is good: /product/the-product345897345123/ .
That is a lot of sub-categories for that amount of product. You might consider adding a Noindex,Follow tag on some of them if you're not writing unique static copy for each of those pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Our homepage url has been 301'd to the new https version - as our MD wanted us to have the secure protocol
Hello Mozers I'm just checking whether it is good practice to 301 the main homepage url to its https version. Will this have any detrimental effect on ranking and DA?
Technical SEO | | Catherine_Selectaglaze0 -
Migration to new URL structure
Hi guys, Just wondering what your processes are when moving a large site to a completely new URL structure on the same domain. Do you 301 everything from old page to new page, or are your more selective - i.e. only 301 pages that have a certain page authority, for example. Thanks!
Technical SEO | | A_Q0 -
Strange URL redirecting to my new site
Hi all, I recently relaunched a site on a brand new URL - www.boardwarehouse.co.uk. I've spent the last couple of weeks building some backlinks as well as developing a basic content strategy. We've started ranking for a few of our less competitive keywords which is great, however there's a strange site which either redirects or is mirroring our content. I'm at a complete loss as to what's causing this to happen and what i can do to stop it. On the attachment - my content is top and second. The fourth result is the offending site. Any help/ advice would be most helpful! Thanks in advance, Alick 0BSyNn6
Technical SEO | | Alick3000 -
URL gets cut off in Google
Hi everybody, I got a question concerning my website URLs. It's a large WordPress website and we've got a lot of categorised pages ('parent' / 'child'). Now when I search for a specific page I only get to see the 'parent' name in the URL. The page which I am looking for isn't visible. Only a small arrow which shows me 2 options (in cache and compare). The URLs are not too long. Does anybody know why this happens, and how I can solve it? I added a image for reference. (Where /partners/ is the parent page and /partners/aruba/ isn't visible) Thank you very much. LSsT1Ua
Technical SEO | | SecureLink0 -
Question about creating friendly URLs
I am working on creating new SEO friendly URLs for my company website. The products are the items with the highest search volume and each is very geo-specific
Technical SEO | | theLotter
There is not a high search volume for the geo-location associated with the product, but the searches we do get convert well. Do you think it is preferable to leave the location out of the URL or include it?0 -
How can I see the SEO of a URL? I need to know the progress of a specific landing-page of my web. Not a keyword, an url please. Thanks.
I need to know the evolution on SEO of a specific landing-page (an URL) of my web. Not a keyword, a url. Thanks. (Necesito saber si es posible averiguar el progreso de una URL específica en el posicionamiento de Google. Es decir, lo que hace SEOmoz con las palabras clave pero al revés. Yo tengo una url concreta que quiero posicionar en las primeras posiciones de Google pero quiero ver cómo va progresando en función a los cambios que le voy aplicando. Muchas gracias)
Technical SEO | | online_admiral0 -
Can I redirect a URL that has a # in it? How?
Hi there - My web developer is saying that I can't do a URL redirect with a "#" in it. Currently, the URL is actually an anchored link within a page (which the URL indicates with a #). I want to change the content to a new URL, but our website links internally to the old URL, so we would need to do a URL redirect (assume 301). Can you tell me if this is possible and how? Thanks!
Technical SEO | | sfecommerce0 -
New domain
Hi, I have a domain with no keywords on it, and I´ve been using it for years. Now I bought another domain with the keyword on it. I whant to work on seo for the second domain, with the keyword. What is the better way to work this out? 301? Duplicate de site? redirect in another way?
Technical SEO | | mgfarte0