Featured Snippet
-
My website ranks well for several keyphrases (in the form of a questions) in positions 1-3. However, my site will not show up for featured snippets even when I force the options with [site:example.com question?]. Other sites show up in the answer box, but never mine. A side note is that the website has shown up for related queries before, but just not featured snippets.
What is my site missing that disallows these snippets?
-
Hi there!
That's awesome that you are already ranking for positions 1-3 but some solid research from Stat shows that it doesn’t guarantee you would trigger a rich snippet. But you have a high chance of getting one!
I cover in detail how you can find and trigger rich snippets in this blog post: https://www.distilled.net/resources/3-ways-to-find-answer-box-opportunities/
In short here are the elements that will help you trigger an answer box:
- Presence of search query which is a question (or an implied question) in <title>tag</li> <li>Presence of search query in <h1></li> <li>Presence of <ol> or <ul> lists or <table></li> <li>Look at what your competitors have done to get an answer box. How did they format their content (pay careful attention to what Google highlights in bold in the answer box)? </li> </ul> <p>Hope this helps and let me know if you would like ant clarification!</p> <p>- Maryna </p></title>
-
This will be difficult to troubleshoot without the site/page and an example phrase... It may just be that Google hasn't mapped the query / answer .. or it may be that you haven't made the answer clear enough.
Best,
Jake Bohall
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
International SEO, Ecommerce & Rich Snippets
I have an Australian Ecommerce site. I also sell to NZ and USA . As part of the user experience it will detect where you are and change the currency accordingly. so when google crawls - the currency will always be USD I guess ( because it is a US IP address ). My question - how can I embed ecommerce microdata that will show the correct currency / price to the correct country in SERPS ?
Intermediate & Advanced SEO | | s_EOgi_Bear0 -
Rich snippets error?
hello everyone, I have this problem with the rich snippets: http://www.google.com/webmasters/tools/richsnippets?q=http%3A%2F%2Fwww.visalietuva.lt%2Fimone%2Ffcr-media-lietuva-uab The problem is that it says some kind of error. But I can't figure it out what it is. We implemented the same code on our other websites: http://www.imones.lt/fcr-media-lietuva-uab and http://www.1588.lt/imone/fcr-media-lietuva-uab . The snippets appear on Google and works perfectly.
Intermediate & Advanced SEO | | FCRMediaLietuva
The only site that has this problem is visalietuva.lt I attached the image to show what I mean. I really need tips for this one. gbozIrt.png0 -
Rich snippets not appearing
http://www.1588.lt/imone/fcr-media-lietuva-uab Is there something wrong with the code? Can't make the "stars" to appear in the search. Testing tool shows that everything is OK.
Intermediate & Advanced SEO | | FCRMediaLietuva0 -
Rich Snippets stopped showing up in SERPS
i had some rich snippets (recipes nad stars) showing on my site, but the last few days they have gone, has anyone had this happen, if so what did you do to get them back? The example URL is as follows http://www.gourmed.gr/syntages/pestrofa-sto-tigani-synodeyomeni-me-sauvignon-2003-karypidis everything seems ok in Google Structured Data Testing Tool. Any thoughts on why?
Intermediate & Advanced SEO | | canonodigital0 -
Why Doesn't Moz Use Wistia Backlink Embed Feature
I am using Wistia videos for my website and they have an embed feature which gives option to include a backlink to one's site, which I thought was great. I took a random Moz whiteboard Friday video (http://moz.com/blog/what-should-i-put-on-the-homepage-whiteboard-friday) and I do not see the backlink feature if I click on "embed" button below the video. Question: why would Moz not use such feature? Bad SEO or simply because Moz does not need it?
Intermediate & Advanced SEO | | khi50 -
Why is my featured expert tip being nofollowed by Examiner.com?
Hey guys, I recently got a press hit featuring a tip I provided for an article on marketing medical practices. The article is on examiner.com and I am wondering what their reason may be for no-following the links in their articles ...ttp://www.examiner.com/article/the-biggest-challenges-medical-marketing-and-how-to-overcome-them-1 Don't get me wrong, I understand and am excited about the intrinsic benefits of being featured in such an article...just wondered why something like that would be no-followed! Would love to hear your thoughts. Thanks, Ricky
Intermediate & Advanced SEO | | RickyShockley0 -
Include Product Price in Rich Snippet?
Should price be included in rich snippets? Is there any research supporting inclusion or exclusion of prices in snippets?
Intermediate & Advanced SEO | | AWCthreads0