Full title in url
-
Hi to all,
what is the best url structure, to have all words in the url or to tweak url like Yoast suggest? If we remove some words from url , not focus keyword but stop words and other keywords to have shorter url will that impact search rankings?
example.com/one-because-two-for-three-on-four - long url, moz crawl error, yoast red light
example.com/one-two-three-four - moz ok, yoast ok
Where one is a focus keyword.
-
Always is pleasure to help : )
-
According to Moz the Optimal Format for a URL
http://www.example.com/category-keyword/subcategory-keyword/primary-keyword.htmlSource
URLs - SEO Best PracticesThis is another good source
15 SEO Best Practices for Structuring URLs by Rand FishkinAn SEO-friendly URL structure is the following things:
- **Easy to read: **Users and search engines should be able to understand what is on each page just by looking at the URL.
- **Keyword-rich: **Keywords still matter and your target queries should be within URLs. Just be wary of overkill; extending URLs just to include more keywords is a bad idea.
- **Consistent: **There are multiple ways to create an SEO-friendly URL structure on any site. It’s essential that, whatever logic you choose to follow, it is applied consistently across the site.
- ** Static: **Dynamic parameters are rarely an SEO’s best friend, but they are quite common. Where possible, find a solution that allows your site to render static URLs instead.
- **Future-proof: **Think ahead when planning your site structure. You should minimize the number of redirects on your domain, and it’s easier to do this if you don’t require wholesale changes to URLs.
- **Comprehensive: **Use the concepts of main content and supplementary content to ensure you have adequate coverage for all relevant topics. This will maximize your site’s visibility.
- **Supported by data: **It normally requires buy-in from a lot of stakeholders to launch or update a particular site structure. Numbers talk, so make use of search and analytics data to support your case.
- **Submitted to search engines: **Finally, create an XML sitemap containing all of the URLs that you want to rank via SEO and submit it to search engines. That will ensure all your hard work gets the reward it deserves.
IF THIS ANSWER WERE USEFUL MARK IT AS A GOOD ANSWER
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Optimal Page Titles to avoid cannibalization
Hi there Moz community I spent today researching optimal "page titles" to avoid cannibalization of keyword. Why? Because when i set up my site previously for another industry I obviously well and truly stuffed it up with page titles that were different, but still too similar ie field marketing project setup, field marketing saas, field marketing reporting. I never ranked once for that term. Consequently, we nearly went broke in the process. Hence my research, which led me to Rands video and other information about choosing the best page title. However, I came across two opposing name theories. So, before i make a colossal error again, could someone please clearly clarify which would be the best way for me to proceed. First option(according to Rand's video about the snowboard website) Main page title - Field reporting and mobile data collection (same keywords as site title?) Subsequent pages - titles - (p1) Field reporting for construction (2) field reporting for medical (p3) field reporting for retail (or is that cannibalizing "field reporting"?) Second option Main landing page - Field reporting Solutions for your business, for your industry Subsequent page titles - (p1) defect inspection & reporting for construction (p2) incident reporting for medical But my quandary is that I wanted to rank for mobile data collection and field reporting for these industries. So how do I write the page titles without firstly keyword stuffing, secondly avoid cannibalization and lastly, not too long? Any explanation that specifically says yes or no would be greatly appreciated Thanks in advance and happy friday. Sharon
Intermediate & Advanced SEO | | Sharonrice0 -
Duplicate URLs ending with #!
Hi guys, Does anyone know why a site can contain duplicate URLs ending with hastag & exclamation mark e.g. https://site.com.au/#! We are finding a lot of these URLs (as duplicates) and i was wondering what they are from developer standpoint? And do you think it's worth the time and effort adding a rel canonical tag or 301 to these URLs eventhough they're not getting indexed by Google? Cheers, Chris
Intermediate & Advanced SEO | | jayoliverwright0 -
Changing the spellings of titles and URl changes
Hi, Changing the spellings of titles and URl changes We identifies 500+ titles with some issues like spellings and punctuations and short or too long. We want to change them, but the titles are connected with the URL's when we change the titles the URl's change as well. My questions are 1. Is it a good way to change them all in one shot or do few daily 2. As the URl's change will Google index drop the old pages as they would be 404 and index new ones? 3. Will we have chances to have drop in traffic due to this? 4. Any way to redirect? as we have a Drupal website Thanks
Intermediate & Advanced SEO | | mtthompsons0 -
Tracking URLS and Redirects
We have a client with many archived newsletters links that contain tracking code at the end of the URL. These old URLs are pointing to pages that don't exist anymore. Is there a way to set up permanent redirects for these old URLs with tracking code? We have tried and it doesn't seem to work. Thank you!
Intermediate & Advanced SEO | | BopDesign0 -
Duplicate titles and descriptions problem?
We had an old site that used the urls for items site.com/32423432 we changed that to site.com/item name The old stuff has gone away and we have 301 redirects up. For some reason we are getting hit with duplicate titles on those pages and duplicate meta tags. The site relaunch was in November and we have a had a few problems but this just started showing up in the last week after having gone down. Any thoughts on a fix?
Intermediate & Advanced SEO | | EcommerceSite0 -
Changing a url from .html to .com
Hello, I have a client that has a site with a .html plugin and I have read that its best to not have this. We currently have pages ranking with this .html plug in. However If we take the plug in out will we lose rankings? would we need a 301 or something?
Intermediate & Advanced SEO | | SEODinosaur0 -
What Is The Preferred Url Structure For Se’s?
Here is my issue, my domain is abcdomian.com and I’m trying to rank the site for the keyword “example”. All of my content is under “abcdomain.com/folder/example/” and building content off of “abcdomain.com/example” is not an option. So I’m thinking about moving the content to “abcdomain.com/online-example/” and 301ing the old pages . Of the two paths below, which will have a greater impact on my rankings for the term “example”? Current: abcdomain.com/folder/example/
Intermediate & Advanced SEO | | samp582
Proposed: abcdomain.com/online-example/ Thoughts?0 -
Title tag showing in Google that we are not setting
Hello, We've noticed that when we do a specific search (print screen attached), that the business name and/or a completely different title is getting indexed into the search engine that we are not setting. Below is an example from the source code of how we're setting the title, this matches the 2nd listing circled in the attached image. The indexed title tag reflects "Animal Business Card Holders - Kyle Design" Any ideas or feedback on how this is happening? <title>Animal Business Card Cases in Pet, Insect and Wildlife Designstitle> <meta http-equiv="Content-Type" content="text/html; charset=UTF-8" /> <meta name="description" content="Eye-catching business card holder cases personalized with custom animal designs for humane professionals and pet owners. Custom select a sleek metal finish, bold aluminum or iridescent accent color, size and unique design for the ultimate self-expressing animal gift!" /> <meta name="keywords" content="business card holder unique personalized custom holders silver gold wood metal cards cases sleek aluminum engraved contemporary case animal animals design designs black color accents iridescent pet insect wildlife cat dog dragonfly butterfly lions sea turtles sea otters elephants animal lover animal activist zoologist veterinarian breeder animal whisperer thin deep large credit Asian size engraving personalize gift gifts special monogram customized corporate logo name professional title meaningful sentiment" /> <meta name="copyright" content="Copyright Kyle Design" /> <meta name="author" content="Kyle Design" />
Intermediate & Advanced SEO | | marketing_zoovy.com
<meta name="generator" content="xyz Commerce System http://www.domain.com/" />
<link rel="canonical" href="xyz link"
<script type="text/javaScript"> Thanks,
Jamie0