How Critical to Address Redirect Chains?
-
We have about 100 redirect chains and were not sure of the impact they are having on our SEO.
One SEO expert wants to charge around $800 to clean these up for us.
Any thoughts on how serious of an issue this is and how important it is to address?
-
If you understand html and SEO, then this could be an "in-house" job, otherwise hire only a professional that can be held accountable. Make certain of your wishes/needs and document that both parties understand the need and expected results.
$800 is not much money to have your site professionally repaired.
KJr
-
Hi there!
Im not sure wherer your problem is that a few URLs have 100s redirects or that you have 100s URLs with some redirect chains. Whatever the case keep in mind that Google understands well up to 4-5 hops.
You might/might not need the services from a SEO expert/agency, as long as you have recognized those chains, work with your dev team to reduce the amount of redirections.One hint: Go one chain at a time, find all the URLs in that chain and analyze each of them. Look for inbound links to that URLs, traffic or any important aspect that if if you remove that URL/redirect might hurt your website.
Other hint: Do not remove that URL and let it be 404. Try shorten the chain and the extracted URLs point them to other page, of course be sure that they are related and it helps users.To back what i'm saying: Matt Cutts said it in these videos:
Can too many redirects from a single URL have a negative effect on crawling? Is there a limit to how many 301 (Permanent) redirects I can do on a site?Hope it helps.
Best luck.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multistore 302 Redirects
I noticed that every link on my site is being flagged up as a 302 temp redirect in Moz. The reason is because we have a multi store and use GeoIP to redirect anyone coming from their respective country. I'm guessing a 302 is the wrong way to do this - can anyone shed advice on the best practice for redirecting customers to geo-specific stores?
Intermediate & Advanced SEO | | moon-boots0 -
Redirection: Load balancer or CNAME?
We had a bunch of domains which no longer have sites tied to them but many have decent links pointing to them. In most cases we have other relevant content on live sites we can redirect these URL's to. We have been given the choice of redirection through the load balancer or direct as a cname on our CDN. I only have experience of 301's - What would be the preferred choice from an SEO perspective? Thanks, Sam
Intermediate & Advanced SEO | | Samsam00000 -
Country Redirect Javascript
We are building a new site on .com and wish to redirect traffic from US to a dedicated US-specific version of the homepage , whereas international traffic will go to the standard homepage. We acknowledge the problems of IP redirection and googlebot crawling from US. So instead we are considering a Javascript pop-up if we recognise a US visitor (based on IP) which asks the user if they wish to view the US version or International version. We will store cookie of preferred selection for future visits. Within the site we will have a US/International selector. Can Moz community members confirm this is the best approach? Thanks
Intermediate & Advanced SEO | | bjalc20110 -
301 redirect impact on ranking
If Website A is ranking 19th position in Google for a specific keyword, and Website B is ranking 30th position for the same keyword, What would be impact after 301 redirect? Will Website A drop to 30th position because of 301 or existing position would improve because of link juice?
Intermediate & Advanced SEO | | riyaaaz0 -
Java redirect harm page authority?
Hello! Our website using JAVA redirect (legal reasons) , I noticed that pages that have JS redirect don't get the same page authority for example:
Intermediate & Advanced SEO | | Roi.Bar
The old home page have 60 PA while the new home page get only 22 PA I know that Google don't have problem with JS redirects and they passing all the juice like regular 301
but all SEO tools are straggling to understand it, why? Does anyone know what I'm talking about?0 -
What happens to 301 redirect if the site taken down?
I understand 301 redirect carries over the page value to the page its being redirected to. However what happens if for example, I do a 301 redirect from example.com to example.co.uk, 2 months later I take down hosting and cancel domain for example.com, would I lose the page value that was being carried over to example.co.uk? Do I need to keep both domains active?
Intermediate & Advanced SEO | | Marvellous0 -
For URLs that require login, should our redirect be 301 or 302?
We have a login required section of our website that is being crawled and reporting as potential issues in Webmaster Tools. I'm not sure what the best solution to this is - is it to make URLs requiring a login noindex/nocrawl? Right now, we have them 302 redirecting to the login page, since it's a temporary redirect, it seems like it isn't the right solution. Is a 301 better?
Intermediate & Advanced SEO | | alecfwilson0 -
301 redirects and Blogger - moving blog
Is there any way to add 301 redirects to individual posts on a blogger-hosted blog? We're getting ready to finally move our blog off of Blogger and onto our own webserver. We're probably going to use BlogEngine.net to run it. right now the blog is located at blog.MySite.com. We're probably going to move it to MySite.com/Blog. We don't have any really popular posts and we only really get ~10 visits a day on about 70 posts. Just trying to figure out the best way to handle this without inadvertently shooting myself in the foot.
Intermediate & Advanced SEO | | _JP_0